Veracross CEO and leadership

CEO & PRESIDENT: used profitable revenue growth strategies to lead private and publicly traded companies: Bluestone Software (NASDAQ: BLSW); Segue Software (NASDAQ: SEGU); FAST (Oslo BORS: FAST), SmartBear Software and Ipswitch, Inc.

Started career as an electronics engineer in GE's Edison Engineering program.

Mergers and Acquisitions: Involved in leading ten successful mergers and acquisitions of companies with revenues ranging between $5M and $150M.

Military Service: served four years as a reconnaissance infantry officer in the U.S. ARMY National Guard.

Ernst and Young Entrepreneur of the Year 2013 Finalist

Glassdoor 2013 Best Place to Work Award (#2 in North America, Medium Sized Businesses)

Boston Globe 2013 Best Place to Work Award

Chief Financial Officer with a track record of collaborative engagement across all levels of an organization driving revenue and earnings growth. Known for managing and developing high performing business partner oriented teams across all functions who leverage rigorous financial analysis to drive business decisions. I have a keen focus on technology and financial systems to drive operating efficiencies and foster the use of data to better inform decision making.Core Skills:► Financial Business Partner: Key financial business partner and advisor to senior management leveraging data and financial analysis to help inform and drive profitable business outcomes. ► Budgeting/Forecasting/Analysis: Oversaw global financial planning and analysis teams responsible for the development of the annual and long-term budgets and forecasts. Led the creation of a ‘deal desk’ to significantly enhance the financial and operational analysis of customer agreements. ► SaaS Analysis: Augmented financial infrastructure and processes to properly analyze and provide business partner support for an $80M SaaS business.► Mergers & Acquisitions: Led the $3.4 billion sale of Interactive Data to private equity. Significant leadership involvement in 12 acquisitions with a total transaction value of over $1.0 billion. ► Technology Utilization: Created and managed an IT function and successfully implemented an Oracle ERP platform consolidating multiple general ledger systems. Implemented financial reporting and planning applications to improve the quality of financial reporting and to also increase the efficiency of the finance function to focus on business partner activities.► Team Development: Collaborative team oriented leader with a track record of developing high-performing teams that excel in financial business partnering support and the creation of insightful financial analysis.You can reach me directly at [email protected]

Don Roach is a Chief Operations Officer (COO) at Veracross and is based in Wakefield, New Hampshire.

Marketing leader with 20+ years of experience building brands and businesses across consumer and B2B categories. A proven track record of generating demand by connecting with customers. A software and technology marketer who led go to market initiatives for Intuit’s pro tax business, headed marketing for Onyx CenterSource, a global financial technology provider, and now CMO for Veracross, a leader in the education technology space serving Private K-12 schools. Passionate and expert in demand generation, branding , new product launch, and digital marketing strategies that win in the marketplace. A proven cross functional leader with a can-do leadership style to delivers solutions with impact. Outstanding people leader and organization builder skilled in acquiring and developing high potential talent and building high performing teams.Specialties: Brand and Product Positioning, Customer Insights, New Product Commercialization, Pricing, Demand Generation, Digital Marketing, Customer Acquisition, Customer Retention