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VerticalResponse history
VerticalResponse company history timeline
Janine Popick launched Vertical Response in 2001 after spearheading direct and Internet marketing programs for brands including NBC Internet; XOOM.com; Claris Corp., a wholly owned subsidiary of Apple Inc.; and Symantec Corporation.
The company secured $1.4 million from 18 angel investors in its first four years of existence. It turned its first profit in 2005.
In late 2011, VerticalResponse acquired privately held Roost, a social media marketing technology company which provides an online tool for managing social networking marketing campaigns.
In 2013, VerticalResponse was acquired by Deluxe Corporation.
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Zippia gives an in-depth look into the details of VerticalResponse, including salaries, political affiliations, employee data, and more, in order to inform job seekers about VerticalResponse. The employee data is based on information from people who have self-reported their past or current employments at VerticalResponse. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by VerticalResponse. The data presented on this page does not represent the view of VerticalResponse and its employees or that of Zippia.
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