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The differences between vice presidents of marketing & communications and directors of communications and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a vice president of marketing & communications and a director of communications and marketing. Additionally, a vice president of marketing & communications has an average salary of $156,841, which is higher than the $87,324 average annual salary of a director of communications and marketing.
The top three skills for a vice president of marketing & communications include digital marketing, communications strategy and marketing campaigns. The most important skills for a director of communications and marketing are web content, strategic communications, and marketing campaigns.
| Vice President Of Marketing & Communications | Director Of Communications And Marketing | |
| Yearly salary | $156,841 | $87,324 |
| Hourly rate | $75.40 | $41.98 |
| Growth rate | 10% | 10% |
| Number of jobs | 120,013 | 109,600 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A vice president of marketing & communications is responsible for overseeing the marketing operations of an organization, ensuring the accuracy and efficient dissemination of information across digital platforms and other communicative mediums. Vice presidents of marketing & communications evaluate the effectiveness of marketing strategies and identify business opportunities that would generate resources for revenues according to market conditions and audience demands. They also coordinate with business partners for brand promotions, inform them of any adjustments on business plans, and ensure their satisfaction by adhering to their requirements for business goals.
A director of communications and marketing spearheads a company's marketing and communication projects in adherence with the company's vision and mission. Being the director, they have the authority to make decisions, delegate responsibilities among managers and teams, and direct the project and program cycle from planning to execution, solving issues and concerns if any would arise. They also set goals and budgets, establish timelines and requirements, and conduct regular assessments. Additionally, as a director, they must lead and empower employees in a joint effort to reach goals and industry standards.
Vice presidents of marketing & communications and directors of communications and marketing have different pay scales, as shown below.
| Vice President Of Marketing & Communications | Director Of Communications And Marketing | |
| Average salary | $156,841 | $87,324 |
| Salary range | Between $102,000 And $240,000 | Between $57,000 And $133,000 |
| Highest paying City | Alameda, CA | San Francisco, CA |
| Highest paying state | North Dakota | New York |
| Best paying company | SACH S.A. | Paul Hastings |
| Best paying industry | Real Estate | Professional |
There are a few differences between a vice president of marketing & communications and a director of communications and marketing in terms of educational background:
| Vice President Of Marketing & Communications | Director Of Communications And Marketing | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 80% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between vice presidents of marketing & communications' and directors of communications and marketing' demographics:
| Vice President Of Marketing & Communications | Director Of Communications And Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 53.0% Female, 47.0% | Male, 36.1% Female, 63.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |