Vice president of public relations job description

About us: Highwire Public Relations is a modern communications agency designed for disruptive companies. As the top-ranked independent tech and healthcare PR firm, we represent some of the biggest brands in cloud, enterprise, security, fintech, healthcare, and consumer. We are nimble, creative and committed to growth and inclusivity for all our team members.

At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment, where everyone-regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities-can feel safe, celebrated and worthy.

We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.

The Vice President position is a unique opportunity to become a leader for an innovative PR agency. As a senior member of our management team, our Vice President has to be a visionary creative type with 10+ years of experience growing teams and delighting clients. The Vice President will also be involved in new business development and operational leadership. As a growing boutique public relations firm, the Vice President role is a pivotal position as this individual will serve as a mentor, manager and lead example for all account teams on client management, quality assurance, staff development and strategic guidance. If you have been waiting to discover a role that allows you to be a catalyst in a thriving, meaningful workplace, then Highwire might be just the place for you.

Essential FunctionsDevelop and implement an integrated strategic communications plan to advance brand identity.Create marketing/public relations strategy that will allow Highwire to cultivate and enhance meaningful relationships with targeted, high-level external audiences, including the media and key influencers Identify challenges and emerging issues faced by the organization. Work with leadership team and staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them. Serve as a spokesperson and lead point person on media interactions that help promote and/or impact the organization. Oversee the day-to-day activities of the communications function including budgeting, planning and staff development. Recruit and manage a communications team to support the development and execution of the communications strategy. Promote a culture of high performance and continuous improvement that values learning and a commitment to quality. Manage, mentor and develop staff using a supportive and collaborative approach on a consistent basis. Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, conduct annual performance appraisals. Attend networking events, seminars and conferences, including out-of-hours, as required to maintain personal professional development and to build networking and new business contacts.

RequirementsBachelor's degree in journalism, communications, or related field is required. Minimum 10 years experience in a senior management role either in-house or with an agency.Demonstrated skill and comfort in proactively building relationships with top tier reporters and editors, and in successfully positioning subject matter with the media to achieve high-impact placements. Extensive successful writing and editing experience (externally focused) with a variety of print and online communications media. Experience with social media influencer engagement, content campaigns, and media coverage amplification. Demonstrated experience and leadership in managing a comprehensive strategic communications, media relations, and marketing program to advance an organization's mission and goals. Creative and thoughtful on how new media technologies can be utilized. Innovative thinker, with a track record for translating strategic thinking into action plans and output. Experience in building, mentoring, and coaching a team of communications specialists. Excellent judgment and creative problem solving skills. Superior management skills; ability to influence and engage direct and indirect reports and peers. Self reliant, good problem solver, results oriented. Ability to make decisions in a changing environment and anticipate future needs. Excellent and persuasive communicator. Experience measuring the ROI of communications activities. Energetic, flexible, collaborative and proactive; a team leader who can positively and productively impact both strategic and tactical finance, and administration initiatives
Highwire PerksCompetitive salary Merit-based bonuses and promotions Hybrid work model to suit your schedule and lifestyle Excellent vacation policy including extended break for summer and winter holiday Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm 401K MatchMedical and dental benefits/ FSAPaid Parental LeaveCommuter BenefitHome office equipment stipend Curiosity Stipend of $100 annually for books, exhibitions, etc.Cell phone reimbursement Wellness benefit Calm Meditation AppDonation MatchFull-time writing CoachMentorshipMonthly recognition programs Employee referral bonus New business referral bonus Quarterly Highwire fun events - Thanksgiving is our favorite holiday Dog friendly work environment Extremely supportive, nurturing environment with many opportunities for learning and growth

ABOUT THE JOB

We are currently looking for a Vice President with strong corporate technology experience for our Santa Monica office.

The Vice President shares responsibility with the Sr. Vice President for the leadership in areas of client service, new business, team morale, development and management, and ensuring consistent excellence in the quality of work delivered to clients within the Enterprise Tech realm.

You'll develop and drive PR strategies and programs. You must be an expert in the areas of total account management including day-to-day account activity, traditional and emerging PR strategies and the provision of sound creative and strategic counsel to clients to support their business objectives.

In this role, you have the opportunity to support existing clients, and also will support in developing and presenting new business opportunities. You must think and do. We are looking for masters of the craft, who are excellent people leaders, client counselors and will roll up their sleeves and stay close to the work.

You will succeed at Zeno if you are fearless, resourceful, tenacious, and bring to the table an expertise in client relations, deep knowledge of traditional strategies and a passion for electronics and retail markets, and drive great results while building strong, productive relationships with your clients and your team.

ABOUT YOU

* Must be fully vaccinated against COVID-19 (i.e., at least 2 weeks after last dose) and, if hired, present proof of vaccination before start date. Candidates may request an accommodation due to a disability or sincerely held religious belief or an exception required under applicable law
* At least 10 years of experience in corporate enterprise technology PR, with agency experience preferred
* Corporate experience a plus: message and program development, executive thought leadership
* Digitally savvy, personally and professionally. You understand that any client program should be rounded out with social elements in today's world
* Loving all things technology a plus (Do you read Mashable regularly? Follow your favorite reporters' twitter feeds? Geek out on new mobile devices and accessories?
* Collaborative spirit, thrive in close team environment
* Excellent writing skills
* Strong presentation skills, experience developing and delivering client presentations, including new business
* A history of success in providing sound creative and strategic counsel to clients and building credibility with senior level client contacts
* Results driven with the ability to manage multiple priorities and work against deadlines
* Demonstrated ability to thrive in a fast-paced environment, the ability to think on your feet and respond quickly as business factors shift
* Demonstrate the ability to think strategically, creatively and holistically about client programs
* Proven leadership experience, mentoring and developing junior talent

#LI-SW1

ABOUT US

Zeno Group is the fiercely independent and global integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our 'Fearless Pursuit of the Unexpected,' we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry's most coveted awards including the 2021 PRovoke Global Creative Agency of the Year, 2021 PRovoke North American Agency of the Year and 2021 PRWeek Agency of the Year. We are honored to be a three-time winner of PRWeek's Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

ABOUT OUR BENEFITS

Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US.

This is a PR Agency position requiring 6+ years prior agency work experience with corporate/consumer client public relations account management. An AVP role is a match for a PR pro with 6 years of experience, and is one job level below that of a Vice President at Finn Partners.

LOCATION: The Consumer and Corporate PR Practice is located in our Nashville, TN office. We are seeking either local applicants residing in metro Nashville who wish to work in office or hybrid. We are also open to applicants seeking 100% remote work, who reside in the SE USA areas of Florida, Georgia, North Carolina, South Carolina, or Texas and who will be able to travel to Nashville for events or team meetings.

We’re looking for an outstanding Associate Vice President to join FINN PARTNERS award winning public relations team in Nashville, Tennessee, focusing on our clients in the corporate and consumer sector. Our Nashville Office is the southeastern hub for FINN Partners—one of the most dynamic and fastest growing integrated public relations and marketing firms in the world. We offer a unique opportunity: the chance to contribute your passion, energy and talents in an entrepreneurial environment while collaborating, learning and growing your career with an amazing local and global team.

You will join a fun, strong, expanding team working on public relations client accounts for global automotive brands, retail powerhouses, professional services firms, banking and financial institutions, technology companies, and much more. You will lead by fully understanding client objectives, contributing to PR strategic initiatives, and overseeing and executing daily client account activity.

Responsibilities:

• Serve as primary point of contact for clients
• Manage day-to-day operations of specific campaigns and programs
• Deliver high-quality programs that meet and exceed client goals
• Devise strategy documents incorporating earned, owned and paid tactics, goals and pitch angles
• Help develop client content, including media materials, social media content, blog outreach, media pitches, bylines and Q&As
• Serve as day-to-day client contact managing overall timeline and budget, establishing position as client’s “go-to”
• Offer problem-solving solutions throughout program execution
• Participate in new business networking and RFP opportunities

Qualifications:

• 6+ years of prior PR agency experience working on corporate or consumer client accounts
• Bachelor's degree in PR, Communications, Journalism, Marketing or related degree
• Experience successfully driving external programs—media relations, social media, thought leadership—and/or internal corporate communications programs
• Knowledge of and relationships with top-tier health media outlets
• Excellent writing skills
• Strong project management skills
• Proven problem-solving ability
• The ability to manage multiple projects simultaneously
• Strong communications skills both oral and written (including editing skills)

#LI-KM1 Nashville, TN #LI-hybrid

To Apply:

Please upload your resume, upload your cover letter detailing your public relations prior work experience, and indicate your desired salary in $US Dollars. While we appreciate the interest of all candidates, we will only respond to those with whom we have a greater interest.

About Finn Partners:

Finn Partners was launched in 2011 to realize Peter Finn's vision to create a leading communications agency dedicated to shaping a bold new future in which innovation and partnership are strong drivers of the brand. Finn Partners specializes in the full spectrum of communications services, including digital and social media. Practice areas include arts, consumer lifestyle & sports, corporate social responsibility, education, health, manufacturing, technology, travel, and public affairs.

We are entrepreneurial-minded, global, and focused on integrated programs that bring to life the world-changing technologies, products, and services of our client partners.

Our company culture celebrates delighting our clients with innovative and creative campaigns and programs, and we provide opportunities for our employees to conduct career-meaningful work in a creative, fast-paced, collaborative, and fun environment. We work hard and play nice.

Headquartered in New York City, the agency has 1000+ employees, with offices in cities around the world, including Boston, Chicago, Detroit, Ft. Lauderdale, Honolulu, Jerusalem, London, Los Angeles, Munich, Nashville, Paris, Portland, San Diego, San Francisco, Seattle, Shanghai, Singapore, Washington D.C. and more.

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