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How to hire a vice president, product manager

Vice president, product manager hiring summary. Here are some key points about hiring vice president, product managers in the United States:

  • There are currently 17,381 vice president, product managers in the US, as well as 134,144 job openings.
  • Vice president, product managers are in the highest demand in New York, NY, with 75 current job openings.
  • The median cost to hire a vice president, product manager is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new vice president, product manager to become settled and show total productivity levels at work.

How to hire a vice president, product manager, step by step

To hire a vice president, product manager, you should clearly understand the skills and experience you are looking for in a candidate, and allocate a budget for the position. You will also need to post and promote the job opening to reach potential candidates. Here's a step-by-step guide on how to hire a vice president, product manager:

Here's a step-by-step vice president, product manager hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a vice president, product manager job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new vice president, product manager
  • Step 8: Go through the hiring process checklist

What does a vice president, product manager do?

A vice president, product manager is an executive professional who is responsible for managing a team of product managers that guide the success of a product and improving it. This vice president must develop marketing initiatives that could drive customer growth, product development, and improving cross-sell campaigns. The vice president should collaborate with multiple teams to provide various product ideas and business cases. This vice president must also interact with clients so that they can identify their needs and address issues related to the product.

Learn more about the specifics of what a vice president, product manager does
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  1. Identify your hiring needs

    Before you post your vice president, product manager job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a vice president, product manager for hire on a part-time basis or as a contractor.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    You should also consider the ideal background you'd like them a vice president, product manager to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a vice president, product manager that fits the bill.

    This list shows salaries for various types of vice president, product managers.

    Type of Vice President, Product ManagerDescriptionHourly rate
    Vice President, Product ManagerAdvertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.$49-98
    Media ManagerMedia managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company... Show more$31-67
    Product LeadA product lead is responsible for monitoring the development of new products and services of an organization, starting from brand conceptualization to official market release and distribution. Product leads identify effective product management by conducting data analysis and evaluating market statistics of customer demands... Show more$41-78
  2. Create an ideal candidate profile

    Common skills:
    • Product Management
    • Project Management
    • Portfolio
    • Product Strategy
    • Product Roadmap
    • Business Cases
    • Treasury
    • Strong Analytical
    • Client Facing
    • Cash Management
    • Product Development
    • Commercial Banking
    • Market Research
    • Risk Management
    Check all skills
    Responsibilities:
    • Manage and create original content for all of the firm's websites using HTML, JavaScript and CSS.
    • Manage implementation of security procedures for ACH customer file delivery.
    • Manage treasury management payment solutions and liquidity product cross-sell initiatives to small business customers.
    • Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
    • Perform ROI research and analysis to secure product/project funding.
    • Develop new products with excellent ROI for growing market changes and technology developments.
    More vice president, product manager duties
  3. Make a budget

    Including a salary range in the vice president, product manager job description is a good way to get more applicants. A vice president, product manager salary can be affected by several factors, such as the location of the job, the level of experience, education, certifications, and the employer's prestige.

    For example, the average salary for a vice president, product manager in Oklahoma may be lower than in Rhode Island, and an entry-level engineer typically earns less than a senior-level vice president, product manager. Additionally, a vice president, product manager with lots of experience in the field may command a higher salary as a result.

    Average vice president, product manager salary

    $144,547yearly

    $69.49 hourly rate

    Entry-level vice president, product manager salary
    $102,000 yearly salary
    Updated December 19, 2025

    Average vice president, product manager salary by state

    RankStateAvg. salaryHourly rate
    1California$164,482$79
    2Washington$162,024$78
    3New Jersey$154,803$74
    4New York$146,914$71
    5Minnesota$146,063$70
    6Pennsylvania$144,353$69
    7Texas$136,044$65
    8Arizona$134,559$65
    9Massachusetts$133,288$64
    10Nevada$131,420$63
    11Connecticut$125,655$60
    12Illinois$125,115$60
    13Utah$124,499$60
    14North Carolina$121,699$59
    15Delaware$118,940$57
    16Ohio$116,025$56
    17Georgia$111,296$54
    18Colorado$109,108$52
    19South Dakota$107,200$52
    20Florida$106,753$51

    Average vice president, product manager salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Pacific Investment Management Company LLC$158,380$76.1414
    2iCapital Network$156,805$75.3922
    3Barclays$155,743$74.8813
    4Citi$155,048$74.54232
    5Moody's$154,883$74.4612
    6BNP Paribas$154,551$74.303
    7Deutsche Bank$153,909$73.99100
    8ARES$151,294$72.74
    9DDB$150,708$72.46
    10Nasdaq$150,308$72.265
    11J.P. Morgan$146,545$70.45
    12Qualcomm$146,237$70.3138
    13Goldman Sachs$144,378$69.4152
    14Bank of the Ozarks$143,733$69.1066
    15LPL Financial$143,354$68.92221
    16TD Securities$141,068$67.82
    17JPMorgan Chase & Co.$139,002$66.831,595
    18State Street$138,691$66.68257
    19AllianceBernstein$136,935$65.8322
    20New York Life Insurance$131,232$63.0919
  4. Writing a vice president, product manager job description

    A vice president, product manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a vice president, product manager job description:

    Vice president, product manager job description example

    Who we are

    BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. BNY Mellon delivers informed investment, wealth management and investment services in 35 countries. As of March 31, 2021, BNY Mellon had $41.7 trillion in assets under custody/or administration, and $2.2 trillion in assets under management. BNY Mellon can act as a single point of contact for clients looking to create, trade, manage, service, distribute or restructure investments. BNY Mellon is the corporate brand for The Bank of New York Mellon Corporation (NYSE: BK). Additional information is available at www.bnymellon.com. Follow us on Twitter @BNYMellon or visit our newsroom at www.bnymellon.com/newsroom for the latest company news.

    What we do

    As one of the nation's leading wealth managers, BNY Mellon Wealth Management is dedicated to helping individuals, families, planned giving programs, endowments, foundations, and other institutions with all their wealth and investment planning needs. By providing integrated products, services, and solutions, we help them capitalize on opportunity while managing risk. Backed by more than two centuries of experience, we understand our clients' needs and deliver customized strategies to help them reach their goals.

    What you'll be doing (i.e., Job Duties)

    * You will be part of a cross-functional product pod empowered to solve customer and business problems in ways that our clients love (deliver value) and work (are viable) for our business.
    * Partner with fellow product designers, engineers, and business leadership to

    o deliver on the product strategy

    o conceive, build, and launch user-centric products that delight

    o orchestrate actions across the organization to enable product launch success

    * As an individual contributor you will need to influence your teammates, colleagues, stakeholders, and key executives, through your use of data and logic.
    * Develop and maintain appropriate tracking and reporting of product performance post-launch to evaluate future investment.
    * Create artifacts required for securing approval of multiple toll gates for releasing code to production.

    What we look for in you (i.e., Job Requirements)

    * Demonstrated understanding of the techniques and methods of modern product discovery, design and delivery.
    * 5+ years working on technology-powered products as either a product manager, product designer, engineer, data analyst, data scientist, or user researcher.
    * Demonstrated ability to learn multiple functional areas of business - engineering, design, finance, sales, or marketing.
    * Demonstrated ability to figure out solutions to hard problems with many constraints, using sound judgement to assess risks, and to lay out your argument in a well-structured, data-informed, written narrative.
    * Proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship.
    * Demonstrated ability to lead projects affecting many functions including product, engineering, marketing, compliance, legal, support.
    * Experience collecting both internal and external customer feedback and prioritizing focus to optimize results.
    * Preference for Wealth Management or consumer facing financial services experience.
    * Advanced degree or equivalent practical experience.

    Consults with stakeholders to analyze, define, challenge and prioritize the business requirements, functional specifications and operational architecture for a functional work stream within a highly complex strategic, global program. Formulates and defines program scope and objectives for the work stream with thorough understanding of business processes in a specific business domain. Tailors standard processes and templates for team to elicit, challenge, and prioritize requirements, and translates into functional design and use case models. Develops project scope, objectives, constraints and assumptions for a large, strategic, multi-year program. Prepares and manages the project plan, issues and risks, and is accountable for overall delivery of their assigned functional work stream on a large-scale program. Provides guidance in development of the technical design, test plans, and user documentation. Leads implementation/conversion strategy planning and implementation. Manages scope and change throughout the initiative utilizing formal change control and requirements traceability. Gathers and analyzes information and develops recommendations to address strategic business objectives that span multiple, global business and technology areas. Participates in industry forums and keeps current on domain knowledge for their specific business and application areas of expertise. Applies experiences across various software and/or systems development processes to define and collect metrics and identify and implement opportunities for improvement to increase quality of requirements and speed time-to-market. Actively influences software and/or systems development process improvement initiatives. Contributes to the achievement of related area objectives. Bachelor's degree in business or technical-related discipline, or equivalent work experience required, advanced degree preferred, 8-10 years of experience in providing consulting advice to senior IT and business management required, experience in the securities or financial services industry is a plus.. BNY Mellon is an Equal Employment Opportunity/Affirmative Action Employer. Minorities/Females/Individuals with Disabilities/Protected Veterans. Our ambition is to build the best global team - one that is representative and inclusive of the diverse talent, clients and communities we work with and serve - and to empower our team to do their best work. We support wellbeing and a balanced life, and offer a range of family-friendly, inclusive employment policies and employee forums.

    BNY Mellon is an Equal Employment Opportunity/Affirmative Action Employer. Minorities/Females/Individuals With Disabilities/Protected Veterans.

    Our ambition is to build the best global team - one that is representative and inclusive of the diverse talent, clients and communities we work with and serve - and to empower our team to do their best work. We support wellbeing and a balanced life, and offer a range of family-friendly, inclusive employment policies and employee forums.
  5. Post your job

    To find vice president, product managers for your business, try out a few different recruiting strategies:

    • Consider internal talent. One of the most important talent pools for any company is its current employees.
    • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any vice president, product managers they would recommend.
    • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level vice president, product managers with the right educational background.
    • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.
    Post your job online:
    • Post your vice president, product manager job on Zippia to find and attract quality vice president, product manager candidates.
    • Use niche websites such as swipe files, exit five, marketinghire, american marketing association.
    • Post a job on free websites.
  6. Interview candidates

    During your first interview to recruit vice president, product managers, engage with candidates to learn about their interest in the role and experience in the field. During the following interview, you'll be able to go into more detail about the company, the position, and the responsibilities.

    You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new vice president, product manager

    Once you've found the vice president, product manager candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

    It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

    To prepare for the new vice president, product manager first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a vice president, product manager?

There are different types of costs for hiring vice president, product managers. One-time cost per hire for the recruitment process. Ongoing costs include employee salary, training, onboarding, benefits, insurance, and equipment. It is essential to consider all of these costs when evaluating hiring a new vice president, product manager employee.

Vice president, product managers earn a median yearly salary is $144,547 a year in the US. However, if you're looking to find vice president, product managers for hire on a contract or per-project basis, hourly rates typically range between $49 and $98.

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