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Become A Vice President & Sales Manager

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Working As A Vice President & Sales Manager

  • Selling or Influencing Others
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Supervisors, Peers, or Subordinates
  • Getting Information
  • Communicating with Persons Outside Organization
  • Mostly Sitting

  • Stressful

  • $93,036

    Average Salary

What Does A Vice President & Sales Manager Do

Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.

Duties

Sales managers typically do the following:

  • Resolve customer complaints regarding sales and service
  • Prepare budgets and approve expenditures
  • Monitor customer preferences to determine the focus of sales efforts
  • Analyze sales statistics
  • Project sales and determine the profitability of products and services
  • Determine discount rates or special pricing plans
  • Develop plans to acquire new customers or clients through direct sales techniques, cold calling, and business-to-business marketing visits
  • Assign sales territories and set sales quotas
  • Plan and coordinate training programs for sales staff

Sales managers’ responsibilities vary with the size of their organizations. However, most sales managers direct the distribution of goods and services by assigning sales territories, setting sales goals, and establishing training programs for the organization’s sales representatives.

Some sales managers recruit, hire, and train new members of the sales staff. For more information about sales workers, see the profiles on retail sales workers and wholesale and manufacturing sales representatives.

Sales managers advise sales representatives on ways to improve their sales performance. In large multiproduct organizations, they oversee regional and local sales managers and their staffs.

Sales managers also stay in contact with dealers and distributors. They analyze sales statistics generated from their staff to determine the sales potential and inventory requirements of products and stores and to monitor customers' preferences.

Sales managers work closely with managers from other departments in the organization. For example, the marketing department identifies new customers that the sales department can target. The relationship between these two departments is critical to helping an organization expand its client base. Sales managers also work closely with research and design departments because they know customers’ preferences, and with warehousing departments because they know inventory needs.

The following are examples of types of sales managers:

Business to business (B2B) sales managers oversee sales from one business to another. These managers may work for a manufacturer selling to a wholesaler, or a wholesaler selling to a retailer. Examples of these workers include sales managers overseeing sales of software to business firms, and sales managers overseeing wholesale food sales to grocery stores.

Business to consumer (B2C) sales managers oversee direct sales between businesses and individual consumers. These managers typically work in retail settings. Examples of these workers include sales managers of automobile dealerships and department stores.

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How To Become A Vice President & Sales Manager

Most sales managers have a bachelor’s degree and work experience as a sales representative.

Education

Most sales managers have a bachelor’s degree, although some have a master’s degree. Educational requirements are less strict for job candidates who have significant work experience. Courses in business law, management, economics, accounting, finance, mathematics, marketing, and statistics are advantageous.

Work Experience in a Related Occupation

Work experience is typically required for someone to become a sales manager. The preferred duration varies, but employers usually seek candidates who have at least 1 to 5 years of experience in sales.

Sales managers typically enter the occupation from other sales and related occupations, such as sales representatives or purchasing agents. In small organizations, the number of sales manager positions often is limited, so advancement for sales workers usually comes slowly. In large organizations, promotion may occur more quickly.

Important Qualities

Analytical skills. Sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies.

Communication skills. Sales managers need to work with colleagues and customers, so they must be able to communicate clearly.

Customer-service skills. When helping to make a sale, sales managers must listen and respond to the customer’s needs.

Leadership skills. Sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals.

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Vice President & Sales Manager jobs

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Average Length of Employment
Zone Sales Manager 4.9 years
Vice President 4.3 years
OEM Sales Manager 3.7 years
Sales/Marketing 3.6 years
Director Of Sales 3.6 years
Sales Manager 3.6 years
Market Director 3.2 years
Head Of Sales 3.0 years
Sales Team Manager 2.9 years
Sales Planner 2.3 years
Top Employers Before
Top Employers After
President 4.5%
Owner 3.4%
Consultant 3.0%

Vice President & Sales Manager Demographics

Gender

Male

74.7%

Female

23.6%

Unknown

1.7%
Ethnicity

White

82.9%

Hispanic or Latino

9.2%

Asian

6.1%

Unknown

1.4%

Black or African American

0.5%
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Languages Spoken

Spanish

51.6%

Russian

8.1%

German

6.5%

Korean

6.5%

French

4.8%

Portuguese

3.2%

Chinese

3.2%

Italian

3.2%

Greek

1.6%

Czech

1.6%

Mandarin

1.6%

Cantonese

1.6%

Gujarati

1.6%

Slovak

1.6%

Hindi

1.6%

Urdu

1.6%
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Vice President & Sales Manager Education

Schools

University of Phoenix

12.6%

Michigan State University

7.1%

New York University

6.6%

Arizona State University

6.6%

Villanova University

6.0%

Syracuse University

5.5%

University of Southern California

4.9%

Saint Louis University-

4.4%

University of Cincinnati

4.4%

Fordham University

4.4%

University of Georgia

4.4%

University of South Carolina - Columbia

4.4%

Wayne State University

3.8%

Auburn University

3.8%

Stanford University

3.8%

University of North Texas

3.8%

Hofstra University

3.8%

University of Tennessee - Knoxville

3.3%

University of Pennsylvania

3.3%

Duquesne University

3.3%
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Majors

Business

39.3%

Finance

13.0%

Marketing

7.9%

Management

6.5%

Economics

3.9%

Political Science

3.9%

Communication

3.5%

Accounting

3.4%

Education

3.2%

Psychology

2.3%

General Sales

1.8%

Real Estate

1.6%

English

1.5%

Liberal Arts

1.4%

Specialized Sales And Merchandising

1.4%

History

1.2%

Sociology

1.2%

Criminal Justice

1.1%

Fine Arts

1.0%

General Studies

1.0%
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Degrees

Bachelors

50.0%

Other

21.9%

Masters

18.2%

Associate

5.3%

Certificate

3.2%

Doctorate

0.9%

Diploma

0.3%

License

0.1%
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Full Time
Part Time
Internship
Temporary

Real Vice President & Sales Manager Salaries

Job Title Company Location Start Date Salary
Vice President/Sales Manager Seatronics, Inc. Houston, TX Feb 20, 2014 $180,150
General Manager and Sales Vice President Soil MacHine Dynamics USA, LLC Houston, TX Nov 06, 2012 $150,966
Vice President, Sales Manager Protech International LLC Monroe, NC Oct 15, 2013 $150,000
AVP, Research Sales Analyst/Project Manager Alliancebernstein L.P. New York, NY Apr 11, 2011 $150,000 -
$180,000
Vice President, Treasury Sales Manager Jpmorgan Chase and Co. New York, NY Dec 08, 2016 $140,000
Vice President-Client Sales Management Manager Jpmorgan Chase & Co. New York, NY Aug 13, 2011 $107,000
Vice President-Client Sales Management Manager Jpmorgan Chase & Co. New York, NY Aug 12, 2010 $107,000
VP of Commodity Sales (Chinese Account Manager) Ed&F Man Capital Markets Chicago, IL Sep 25, 2015 $103,792
Vice President, Manager Sales Support RBS Securities Inc. Stamford, CT Sep 01, 2012 $100,000
Vice President/Sales Manager Food Resources Int'l Trading Corp. Carolina, PR Jul 13, 2015 $98,904
Vice President, Sales Support Manager Citifinancial, Inc. Baltimore, MD Aug 08, 2012 $95,500
Vice President, Sales Support Manager Citifinancial, Inc. Baltimore, MD Nov 15, 2011 $90,571
VP; Non-Endorsed Card Sales Manager Bank of America N.A. Wilmington, DE May 31, 2010 $80,000 -
$100,000
Vp/Sales Manager Food Resources International Trading Corp San Juan, PR Jan 01, 2015 $65,000
V.P. & Sales Manager Everestv, Inc. Fort Lee, NJ Oct 01, 2009 $64,418

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Top Skills for A Vice President & Sales Manager

ProductDevelopmentSalesGrowthFinancialServicesCustomerServiceComplianceBusinessDevelopmentLoanOfficersClientRelationshipsSalesTerritoriesSalesGoalsSalesStaffMarketSharePSalesRepresentativesAdditionalSalesStrategiesSalesTrainingAccountExecutivesAnnualSalesSmallBusiness

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Top Vice President & Sales Manager Skills

  1. Product Development
  2. Sales Growth
  3. Financial Services
You can check out examples of real life uses of top skills on resumes here:
  • Worked closely with Marketing Team and Product Development Team to ensure delivery of relevant products and services.
  • Reorganized distribution group and set the stage for more efficient sales growth.
  • Create wealth for my agents and the firm through my immense experience and knowledge in the Financial Services business.
  • Excelled in Gallop customer service scores, reaching 4.8/5 versus Market average of 4.3.
  • Mitigated risk and ensured regulatory / corporate compliance by thorough oversight credit process.

Top Vice President & Sales Manager Employers

Vice President & Sales Manager Videos

Leslie Kerner on Making the Senior Manager to Executive Job Transition

A Day in the Life - HR Manager

A Day In The Life: Sales Director

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