What does a vice president, strategy do?
A vice president of strategy is responsible for delegating and reviewing market target research and assessing the areas that a company should focus on for further development. The position requires strong management and leadership skills to supervise a team of customer research specialists. Other essential skills that a vice president of strategy should possess to accomplish his/her or her responsibilities include knowledge of computer analytic software and data visualization and excellent communication skills. A four-year college degree is the minimum education requirement for the position.
Vice president, strategy responsibilities
Here are examples of responsibilities from real vice president, strategy resumes:
- Spearhead implementation and manage technology projects that achieve increased scalability and efficiency (UAT, QA )
- Promote to AVP due to record goals achieve in the marketing and web areas.
- Manage all marketing relate activities, including SEM, trade shows, and direct mail.
- Manage and sell the first network, SaaS model jail calling platforms for Florida, Georgia and Canada.
- Manage customer relationships through selling, training, and demos and proactively collect customer feedback to improve SaaS database.
- Manage the RFP process and maintain the firm's RFP database which consist of an exhaustive list of responses.
- Collaborate with market research AVP to create criteria for target marketing campaigns and SEO efforts.
- Set business KPIs and thresholds to drive performance.
- Participate in sprint planning and daily scrum meetings.
- Implement the scrum methodology within the internal development teams.
- Implement the source discovery system in Java with NoSQL Mongo.
- Measure and deliver progress to CMO and corporate executive team.
- Orchestrate a successful marketing plan, layout and sales brochures that launch this start-up company.
- Prepare media plans, media buys and placements that would yield the best ROI for the client.
- Guide teams through company-wide change management plan of pricing strategy in the aftermath of the healthcare reform act.
Vice president, strategy skills and personality traits
We calculated that 12% of Vice Presidents, Strategy are proficient in Analytics, Project Management, and Healthcare. They’re also known for soft skills such as Creativity, Organizational skills, and Analytical skills.
We break down the percentage of Vice Presidents, Strategy that have these skills listed on their resume here:
- Analytics, 12%
Developed new email marketing system, including acquisition tactics, retention efforts, marketing process, email execution and analytics.
- Project Management, 7%
Represent AMRS region to Workforce Strategy project management office - responsibilities include influencing strategy, status reporting and financial budgeting/forecasting.
- Healthcare, 7%
Conceptualized and led a cross-functional initiative to achieve Healthcare reform education on an organizational and client level.
- Portfolio, 7%
Devised highly effective process to ensure regulatory compliance though development of Department of Global Operational Excellence for portfolio and process oversight.
- Business Development, 4%
Participate as a member of the business development team assigned to investigate and audit a potential company investment.
- Direct Reports, 4%
Led an organization of 70 with 10+ direct reports and managed a $5M marketing budget and $38M revenue stream.
Common skills that a vice president, strategy uses to do their job include "analytics," "project management," and "healthcare." You can find details on the most important vice president, strategy responsibilities below.
Creativity. The most essential soft skill for a vice president, strategy to carry out their responsibilities is creativity. This skill is important for the role because "advertising, promotions, and marketing managers must be able to generate new and imaginative ideas." Additionally, a vice president, strategy resume shows how their duties depend on creativity: "partnered with product development to create innovation pipeline while streamlining inventory and optimizing operations functionality. "
Organizational skills. Another soft skill that's essential for fulfilling vice president, strategy duties is organizational skills. The role rewards competence in this skill because "advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members." According to a vice president, strategy resume, here's how vice presidents, strategy can utilize organizational skills in their job responsibilities: "maximized organizational efficiency by leading implementation of salesforce crm and loan management platform. "
Analytical skills. vice presidents, strategy are also known for analytical skills, which are critical to their duties. You can see how this skill relates to vice president, strategy responsibilities, because "advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization." A vice president, strategy resume example shows how analytical skills is used in the workplace: "decreased reporting response time by over 60% by standardizing data extraction and visualization process. "
Communication skills. For certain vice president, strategy responsibilities to be completed, the job requires competence in "communication skills." The day-to-day duties of a vice president, strategy rely on this skill, as "managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process." For example, this snippet was taken directly from a resume about how this skill applies to what vice presidents, strategy do: "enhanced market visibility and reach through development and communication of corporate strategy, with targeted business development to anticipate market needs. "
The three companies that hire the most vice president, strategys are:
- Boston Medical Center514 vice presidents, strategy jobs
- JPMorgan Chase & Co.94 vice presidents, strategy jobs
- Randstad North America, Inc.51 vice presidents, strategy jobs
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Compare different vice presidents, strategy
Vice president, strategy vs. Consultant/marketing director
A consultant/marketing director is responsible for conducting data and statistical analysis of the current market trends to identify opportunities that would strengthen the company's brand image on the market. Consultant/marketing directors evaluate the company's marketing techniques and determine methods to improve promotional campaigns and media presence. They also research consumers' demands and acquire resources that would generate more revenue and increase the company's profitability. A consultant/marketing director must have excellent communication and organizational skills, especially in leading the team to achieve sales goals and objectives.
There are some key differences in the responsibilities of each position. For example, vice president, strategy responsibilities require skills like "analytics," "portfolio," "direct reports," and "digital marketing." Meanwhile a typical consultant/marketing director has skills in areas such as "customer relationships," "business process," "pre sales," and "risk management." This difference in skills reveals the differences in what each career does.
Consultant/marketing directors earn the highest salaries when working in the technology industry, with an average yearly salary of $124,612. On the other hand, vice presidents, strategy are paid more in the insurance industry with an average salary of $179,243.The education levels that consultant/marketing directors earn slightly differ from vice presidents, strategy. In particular, consultant/marketing directors are 6.7% less likely to graduate with a Master's Degree than a vice president, strategy. Additionally, they're 0.6% more likely to earn a Doctoral Degree.Vice president, strategy vs. Head of business development
A head of business development is responsible for monitoring the company's overall business operations and client transactions. Heads of business development coordinate with clients for their requirements and specifications and develop the team to handle the project management operations. They also handle the budget and resource allocations and ensure that the team meets the deadline and high-quality deliverables on time. Ahead of business development must be regularly updated with the current market trends to identify opportunities that would generate more revenue resources for the business.
Each career also uses different skills, according to real vice president, strategy resumes. While vice president, strategy responsibilities can utilize skills like "analytics," "healthcare," "portfolio," and "digital marketing," heads of business development use skills like "c++," "c #," "cloud computing," and "excellent interpersonal."
On average, heads of business development earn a lower salary than vice presidents, strategy. Some industries support higher salaries in each profession. Interestingly enough, heads of business development earn the most pay in the telecommunication industry with an average salary of $123,447. Whereas vice presidents, strategy have higher pay in the insurance industry, with an average salary of $179,243.Average education levels between the two professions vary. Heads of business development tend to reach similar levels of education than vice presidents, strategy. In fact, they're 1.3% less likely to graduate with a Master's Degree and 0.6% more likely to earn a Doctoral Degree.Vice president, strategy vs. Global director
The duties of a global director will vary on one's line of work or company of employment. Typically, their responsibilities will revolve around overseeing and leading a diverse range of employees or departments, developing new strategies and programs for global markets, and ensuring that all products and services are inclusive and public friendly. Furthermore, as a director, it is essential to implement all policies and regulations, all while developing new ones to ensure the efficiency of the company and its services.
Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from vice president, strategy resumes include skills like "analytics," "healthcare," "portfolio," and "digital marketing," whereas a global director is more likely to list skills in "continuous improvement," "customer service," "kpi," and "risk management. "
Global directors make a very good living in the automotive industry with an average annual salary of $162,077. On the other hand, vice presidents, strategy are paid the highest salary in the insurance industry, with average annual pay of $179,243.global directors typically earn similar educational levels compared to vice presidents, strategy. Specifically, they're 2.0% less likely to graduate with a Master's Degree, and 0.2% less likely to earn a Doctoral Degree.Vice president, strategy vs. Business development and marketing manager
The business development and marketing manager is in charge of overseeing a company's marketing programs and projects. They primarily manage and coordinate teams, set goals and guidelines, organize budgets and timelines, conceptualize plans, and develop strategies to optimize operations. They may also liaise with clients and suppliers, streamline marketing materials, and train staff. Furthermore, as a manager, it is essential to lead and encourage the workforce to reach goals, all while enforcing the company's policies and regulations.
Types of vice president, strategy
Updated January 8, 2025
