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Vice president, us sales skills for your resume and career

Updated January 8, 2025

5 min read

Quoted experts

Adry S. Clark Ph.D.,

Andrea Dixon Ph.D.

Below we've compiled a list of the most critical vice president, us sales skills. We ranked the top skills for vice presidents, us sales based on the percentage of resumes they appeared on. For example, 10.0% of vice president, us sales resumes contained sales strategy as a skill. Continue reading to find out what skills a vice president, us sales needs to be successful in the workplace.

15 vice president, us sales skills for your resume and career

1. Sales Strategy

Here's how vice presidents, us sales use sales strategy:

Developed and executed three-year sales strategy, focusing on re-establishing relationships with key customers.
Develop sales strategy and territory management plan, as well as collaborate with senior management on revenue status and strategic direction.

2. Sales Growth

Here's how vice presidents, us sales use sales growth:

Exceeded US Sales growth expectations (revenue and EBITDA) annually during a period of decline in relevant consumer-product categories.
Developed and championed our National Strategic Growth Annual Planning Process resulting higher ROI and sales growth versus previous year.

3. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how vice presidents, us sales use business development:

Guided several business development efforts to enhance product offering including algorithmic additions and access to the Asian equity markets.
Led business development initiatives throughout North America with a sales organization composed of direct and indirect sales professionals.

4. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how vice presidents, us sales use crm:

Opened US subsidiary for a leading European CRM solution.
Implemented a CRM system (Salesforce) with robust quality management, pipeline tracking, forecasting, and reporting processes.

5. Sales Plan

Here's how vice presidents, us sales use sales plan:

Direct reporting departments include 5 Field Sales Channels, Sales Planning & Promotions, Category Development, and Retail Operations.
Developed sales plans for strategic accounts, personally managing the Hewlett- Packard (Compaq/Digital) account.

6. Product Portfolio

A product portfolio is a collection of all services and products by an enterprise made available to customers and clients. It also features vital areas of the business operations and processes. The product portfolio is a detailed analysis of a company's risk management, leadership, growth, financial prospects, contributions, and income.

Here's how vice presidents, us sales use product portfolio:

Restructured product portfolio and capabilities to achieve company goals and increase sales.

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7. Sales Process

Here's how vice presidents, us sales use sales process:

Implemented new sales processes and methodologies including sales forecasting, strategic selling, close planning and territory management.
Supervised the sales process, from targeting to contracting, of 53 customer engagements in the US.

8. Product Development

Product development is the complete procedure of creating a product from concept until release of the final product. Product development has many stages after which a product is released into the market. Identifying the need, creating the opportunity, conceptualizing a product, and providing a solution, all are different stages of product development.

Here's how vice presidents, us sales use product development:

Restructured new product development based on extensive market feedback and customer needs.
Served in new product development and implementation.

9. Sales Organization

Sales organization is part of a firm or company's entire business organization, which is focused on the distribution of goods. The sales organization is responsible for the efficient allocation of goods and services to the client. This is also defined as the group of individuals working together to market a product and sell to consumers or clients. And the sales organization is tasked with planning and controlling activities to include recruitment, orientation, and training of employees and the assigning to their tasks, supervision, and motivation to perform well.

Here's how vice presidents, us sales use sales organization:

Managed all aspects of Sales Optimization Project evolving the sales organization from geographical focus to retail-channel structure.
Achieved financial goals while overcoming the challenges faced with rebuilding the sales organization and leading the merger of eight prior acquisitions.

10. Revenue Growth

Here's how vice presidents, us sales use revenue growth:

Initiated a B2C demand generation campaign that produced incremental revenue growth by building end-user brand awareness and brand commitment.
Achieved a 60% annualized revenue growth rate through an intensified and objective sales focus.

11. R

R is a free software environment and a language used by programmers for statistical computing. The R programming language is famously used for data analysis by data scientists.

Here's how vice presidents, us sales use r:

Negotiated extensive new retail space at Toys R Us.
Key accomplishments include: Successfully secured eight new product placement commitments at Walmart, Target, and Toys R Us.

12. Product Line

Product line is a collection of similar or related products that may be under a single brand manufactured by the same company. It may include different varieties of a specific product of a brand which comes in different categories. In other cases, the product line may differ in some characteristics despite being from the same manufacturer.

Here's how vice presidents, us sales use product line:

Created new product lines; Overhauled rep network; & Managed company's presence at trade shows / conferences.
Articulated current and future needs of customers to drive technology development and ensure product line success in the market.

13. Trade Shows

Here's how vice presidents, us sales use trade shows:

Organized and participated in domestic and international trade shows.
Organized and attended industry trade shows while keeping a current and expanding knowledge of the advancing industry technology.

14. RFP

RFP stands for request for proposal and is a document that contains details about a project or bids from contractors who are responsible for completing the project.

Here's how vice presidents, us sales use rfp:

Delivered hands-on coaching for master-level RFP development and delivery.
Refined the RFP process and improved internal communication.

15. Enterprise Sales

Here's how vice presidents, us sales use enterprise sales:

Started up several call center operations, a National Accounts Team & Enterprise Sales Teams to drive business transformation.
Created new enterprise sales & marketing strategy to increase sales.

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What skills help Vice Presidents, US Sales find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on vice president, us sales resumes?

Adry S. Clark Ph.D.

Director, Western Oregon University

The skills that stand out on resumes fall into two categories: 1) Skills required to do the job and 2) Skills almost all employers look for. The most important aspect of resumes is to make sure it reflects exactly what the employer needs. Study the job description, identify key skills, and have them reflected on your resume. Think about transferrable skills, not the specific roles you've had.

Most employers look for skills such as communication (written/oral), flexibility, proactivity, problem-solving, project management, and technical. Make sure to cultivate those skills in whatever role you have, and have examples that demonstrate those skills.

What soft skills should all vice president, us saleses possess?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

Since sales professionals have a lot of information available to them today via customer relationship management (CRM) systems, the sales manager's "supervisory" role is less important (especially for experienced sellers). Consequently, the sales manager needs to be more of a coach and enabler of high performance. Having confidence balanced with humility allows the sales manager to engage more effectively with their salespeople.
One of the critical soft skills for sales managers going forward will be the ability to connect members of the sales team to others in the organization - in other words, the sales manager of the future needs to have strong skills in network building for others. Sellers have access to data which helps them build success.
They also need access to the right people to turn to when they need specific expertise or assistance.

What hard/technical skills are most important for vice president, us saleses?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

One of the growing technical skill requirements for sales managers is in the area of data analytics. Our performance and customer systems provide a myriad of data, and the role of the sales manager is to be a sense-maker of that mound of data. What are the implications for changes in strategy or behavior evident in last quarter's activity? How can the sales manager help a specific seller "see" where the data suggest new approaches?

What vice president, us sales skills would you recommend for someone trying to advance their career?

Kerri Orders

Assistant Professor of Business, Aquinas College

In terms of a gap year, I recommend that international business students acquire tangible skills, relevant experience and/or certifications which will enhance their success in their desired area of interest. For example, a gap year could consist of gaining technical or digital training overseas, which would also further the students' cultural intelligence and language proficiency. These types of enriching gap year experiences will assist students to distinguish themselves in a highly competitive market. Furthermore, students should focus on broadening and maintaining their global network during a gap year in order to be ready for the job market once the gap year is concluded.

What type of skills will young vice president, us saleses need?

Michael Mikitka

Executive Vice President, MHI – Material Handling Industry

Courses and internships are essential. While the required depth of knowledge may vary from one position to another, employers are generally looking for candidates with strong "people-related" skills, those who are willing to continue to learn, and those with the ability to be flexible and adapt.

By "people-related" skills, I mean the abilities associated with effective communication (listen and express ideas and direction) and the skills related to working independently and a team.

As for the interest to continually learn... from a technology, data, and equipment perspective, today's supply chain looks very different than it did 10-years ago. The willingness and ability to continually learn are essential for anyone in a leadership role.

As for flexibility and adapting...supply chain/logistics is as much about responding to disruption and demand as it is planning for it. There is a predictable demand (i.e., seasonal...everyone knows when back-to-school shopping begins). Then there is the unpredictable demand (i.e., power-outages, wildfires, pandemic) that impact market and the ability to operate. Candidates that express flexibility and problem-solving skills will be much sought-after.

What technical skills for a vice president, us sales stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

Do you want to know more?

List of vice president, us sales skills to add to your resume

The most important skills for a vice president, us sales resume and required skills for a vice president, us sales to have include:

Sales Strategy
Sales Growth
Business Development
CRM
Sales Plan
Product Portfolio
Sales Process
Product Development
Sales Organization
Revenue Growth
R
Product Line
Trade Shows
RFP
Enterprise Sales

ROI
Market Penetration
Business Plan
Territory Management
OEM
Strategic Direction
Sales Training
Securities
Saas
Healthcare
Direct Sales
Direct Reports
Sales Efforts
Sales Professionals
C-Level

Strategic Partnerships
Pricing Strategy
Government Agencies
Professional Services
VAR
Depot
Sales Objectives
Hedge Funds
UK
YOY
FDA
EBITDA
Sales Executives

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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