W.F. Young CEO and leadership

● Accomplished business, people and organizational leader with an MBA and 20+ years of international experience driving revenues, growth, profitability, and transformation in President, CEO, GM, and Director roles.

● Leads by example as a values-driven player-coach who excels in accelerating performance, elevating competitiveness, removing obstacles, and inspiring teams to break the status quo and realize award-winning levels of performance.

● Brings a successful track record of creating shareholder value, turning around iconic brands, and scaling mid-sized private enterprises to Fortune 200s.

● Leverages strong business acumen and background in business development, portfolio strategy (brand, private label and co-packing), marketing, trade marketing, innovation, and distribution channel development (distributors, brokers, direct, importers).

● Fluently bilingual in English and French and experienced working in the US, Canada, and Europe.

● Lessons learned along the way that are now an integral facets of leadership style:

- Never underestimate the power of a strong culture: it is an often-overlooked engine.

- Innovation takes time but there are ways to accelerate it.

- Accomplishments are fuelled by focus, transparency, and imparting ownership.

- No business is worth losing the trust and confidence of your customer.

- If you can’t visualize it, say so, and ask for help.

- Lead by example and don’t compromise on your values or your principles.

- Maintain perspective - always.

- Make others feel smarter than you.

- Failures happen. The issue is not the issue, the way we react and recover usually is.