Updated August 18, 2021
Average Web Analyst Salary
$75,000 yearly
$36.47 hourly

Entry level Salary
$58,000 yearly
$58,000
10 %
$75,000
Median
$97,000
90 %
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PercentileAnnual SalaryMonthly SalaryHourly Rate
90th Percentile$97,000$8,083$47
75th Percentile$86,000$7,167$41
Average$75,849$6,321$36
25th Percentile$66,000$5,500$32
10th Percentile$58,000$4,833$28

Average Web Analyst Salary By State

The darker areas on the map show where web analysts earn the highest salaries across all 50 states.

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Average Salary:

Web Analyst average salary by State

StateAvg. salaryHourly rateJob Count
Alabama$65,199$31.35180
Alaska$76,820$36.9347
Arizona$57,892$27.83394
Arkansas$50,838$24.44122
California$80,106$38.512,304
Colorado$67,338$32.37396
Connecticut$75,055$36.08204
Delaware$77,644$37.3389
District of Columbia$84,235$40.50302
Florida$59,912$28.80979
Georgia$72,312$34.77521
Hawaii$78,766$37.8751
Idaho$62,749$30.1784
Illinois$69,850$33.58693
Indiana$50,801$24.42225
Iowa$58,482$28.12128
Kansas$60,197$28.94132
Kentucky$76,459$36.76129
Louisiana$48,522$23.3383
Maine$64,977$31.2437
Maryland$77,312$37.17510
Massachusetts$84,187$40.47636
Michigan$69,185$33.26327
Minnesota$72,360$34.79322
Mississippi$64,486$31.0062
Missouri$66,859$32.14249
Montana$52,182$25.0955
Nebraska$53,082$25.52109
Nevada$60,185$28.9492
New Hampshire$64,818$31.1676
New Jersey$84,726$40.73487
New Mexico$59,377$28.5575
New York$74,751$35.94890
North Carolina$66,000$31.73491
North Dakota$53,654$25.8036
Ohio$65,350$31.42509
Oklahoma$62,158$29.8893
Oregon$57,256$27.53280
Pennsylvania$76,395$36.73612
Rhode Island$66,968$32.2091
South Carolina$67,787$32.59149
South Dakota$52,560$25.2730
Tennessee$60,800$29.23230
Texas$66,229$31.841,064
Utah$66,177$31.82250
Vermont$62,357$29.9853
Virginia$82,971$39.89954
Washington$89,531$43.04435
West Virginia$66,539$31.9946
Wisconsin$59,448$28.58286
Wyoming$74,963$36.0420

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Highest Paying Cities For Web Analyst

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CityAvg. salaryHourly rate
Bellevue, WA$90,444$43.48
San Francisco, CA$86,401$41.54
Jersey City, NJ$84,815$40.78
Arlington, VA$84,651$40.70
Washington, DC$84,328$40.54
Shrewsbury, MA$84,322$40.54

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How much does a Web Analyst make?

  • The average Web Analyst makes $75,849 in the United States.
  • The average hourly pay for a Web Analyst is $36.47.
  • The average entry-level Web Analyst salary is $58,000.
  • Highest paying states for Web Analyst are Washington ($89,531), New Jersey ($84,726), Massachusetts ($89,531) and Virginia ($89,531).
  • Highest paying cities for Web Analyst are Bellevue, WA ($90,444), San Francisco, CA, Jersey City, NJ, Arlington, VA and Washington, DC.
  • Web Analysts on the lower end of that spectrum, the bottom 10% to be exact, make roughly $58,000 a year, while the top 10% makes $97,000.
  • The best-paid 25% made $86,000 that year, while the lowest-paid 25$ made $66,000
  • Industries with the highest Web Analyst salaries are Technology, Retail and Media.

Average Web Analyst Salary Over Time

Compare salaries for individual cities or states with the national average.

Location
    YearAvg. salaryHourly rate% Change
    2022$75,800$36.47+2.1%
    2021$74,300$35.71+2.7%
    2020$72,200$34.73+1.8%
    2019$71,000$34.12+2.3%
    2018$69,400$33.35+0.5%

    How Much Do Web Analysts Make In Different Industries?

    As we previously stated, Web Analyst salaries can vary depending on the industry. In fact, our data shows that Technology, Retail, and Media companies tend to offer much higher salaries for Web Analysts. For example, Web Analysts make a whopping average salary of $84,789 while working for Technology companies. Meanwhile, other people in this field are making $82,409 at Retail companies and $80,879 at Media companies. But Web Analysts may want to avoid working in the Hospitality industry as it offers the lowest average salary at $72,200.
    RankIndustryAverage Web Analyst SalaryWeb Analyst Salary Range
    1Technology
    $84,789
    $66k
    $93k
    2Retail
    $82,409
    $66k
    $93k
    3Media
    $80,879
    $66k
    $93k
    4Finance
    $79,987
    $66k
    $93k
    5Health Care
    $79,151
    $66k
    $93k
    6Manufacturing
    $77,594
    $66k
    $93k
    7Hospitality
    $72,200
    $66k
    $93k

    High Paying Web Analyst Jobs

    Average JOB Salary by Field

    Web Producer

    Avg. salary: $69,872

    A Web Producer is responsible for monitoring the servers' performance and managing web traffic. Web Producers work with the system engineers in designing web features with a user-friendly interface for smooth navigation and transitions. They may also conduct data analysis through surveys to identify opportunities to enhance the site's content and drive more audience. A Web Producer must have excellent communication and technical skills, especially in conducting preventive maintenance and perform immediate troubleshooting for downtimes and system failures.
    16,697 Web Producer Jobs
    Data Analyst Internship

    Avg. salary: $51,133

    A data analyst internship involves a trainee who wants to gain working experience in the field of information technology (IT) by assisting data analyst professionals. Data analyst interns should examine information using data analysis tools so that they can help their employers make important decisions by identifying various facts and trends. They write reports and present them to the management to provide new insights about new trends and areas for improvement. Data analyst interns can find work in areas such as banks, specialist software development companies, and consultancies.
    153,760 Data Analyst Internship Jobs
    Marketing Research Analyst

    Avg. salary: $49,723

    The primary role of a market research analyst is to collect and analyze data on competitors and consumers. Market research analysts have to study market conditions and investigate probable service or product sales. The analysts help companies have a better understanding of the products that people would want, their price, and their possible buyers. They should have the ability to cope up with pressure and fast-paced work. Among the other skills they should develop include accuracy, excellent written and spoken communication, and strong attention to detail.
    137,031 Marketing Research Analyst Jobs
    Market Analyst Internship

    Avg. salary: $41,708

    When it comes to a marketing analyst internship, an intern primarily follows a senior or a more experienced officer's directives. Most of their tasks will revolve around processing paperwork, maintaining records and databases, participating in research and analyses, and assisting senior analysts in various projects. There are also instances where they can attend meetings, participate in social media handling, and even share marketing insights. Furthermore, as an intern, it is essential to learn and adhere to the company's policies and regulations.
    100,375 Market Analyst Internship Jobs
    Market Research Analyst

    Avg. salary: $49,648

    A market research analyst is a professional who studies the market conditions so that he/she or she can examine the potential sales of an organization's product or service. Market research analysts are required to devise and evaluate methods for collecting data such as surveys, focus groups, and opinion polls. They must interpret the data they have collected and presented their findings to executives and clients to help them make better-informed decisions. Market research analysts are also required to create visuals of industry trends and competitors so the company can predict how it fares in the marketplace.
    90,109 Market Research Analyst Jobs
    Web Manager

    Avg. salary: $87,516

    Web Managers are responsible for managing websites for organizations. Their duties include managing website upgrades, testing for website performance, implement a strategy to increase web traffic and subscribers, troubleshooting website issues, and responding to security breaches. They create content audits as well as ensuring the website has brand strategy alignment. A Web Manager ensures website compliance with all regulations and keeps abreast of the best practice of the industry. They must possess good problem-solving skills and knowledge in search engine optimization.
    118,792 Web Manager Jobs
    Job TitleAnnual SalaryMonthly SalaryHourly RateJob Openings
    Web Producer$69,872$5,823$33.5916,697
    Data Analyst Internship$51,133$4,261$24.58153,760
    Marketing Research Analyst$49,723$4,144$23.91137,031
    Market Analyst Internship$41,708$3,476$20.05100,375
    Market Research Analyst$49,648$4,137$23.8790,109
    Web Manager$87,516$7,293$42.08118,792
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    Web Analyst Salaries By Years Of Experience

    The salary for a Web Analyst can vary depending on the years of experience that a person has, from entry level to senior level. Data on how experience level affects total compensation is provided by the Bureau of Labor Statistics (BLS) as part of their National Compensation Survey, which is based on factors such as knowledge, complexity, contacts, and environment.
    Experience LevelAvg. SalaryHourly Rate
    Entry Level$61,700$29.66
    Mid Level$69,700$33.49
    Senior Level$77,600$37.31

    Which Companies Pay Web Analysts The Most?

    To earn a high income as a Web Analyst, working for Zendesk or Nintendo might be your best bet, as they are the highest paying companies in this field. In addition, companies like Move and Snap-On report highly competitive wages for Web Analysts.
    Company

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    Tell us about yourself to get a free, personalized Zippia Salary Report and suggestions on how to increase your pay.

    Recently Added Web Analyst Salaries

    Location
    CompanyJobLocationDate AddedSalary
    Shutterfly, Inc.Site Optimization/Web AnalystRedwood City, CA12/24/2021$86,500
    Caci International Inc.Open Source & Dark Web Analyst/Trainer-Ts/SciCharlottesville, VA12/15/2021$59,400
    Caci International Inc.Open Source & Dark Web Analyst/Trainer-Ts/SciCharlottesville, VA12/15/2021$59,400
    Amazon Web ServicesLearning Experience Analyst-Amazon Web ServicesSeattle, WA10/08/2021$98,700
    H&R BlockWeb AnalystKansas City, MO09/29/2021$59,200
    H&R BlockWeb AnalystKansas City, MO08/26/2021$59,200
    H&R BlockWeb AnalystOverland Park, KS08/25/2021$59,200
    Randstad UsWeb AnalystSan Rafael, CA08/25/2021$83,480
    Centura HealthWeb AnalystAurora, CO08/04/2021$68,829
    Centura HealthWeb AnalystCentennial, CO08/04/2021$68,829

    Average Web Analyst Salary by Demographic

    Web Analyst Gender Pay Gap

    male-income
    Male Income
    $79,557
    female-income
    Female Income
    $76,601
    GenderIncome
    Male$79,557
    Female$76,601
    Median Web Analyst Income by Race
    Asian Web Analysts have the highest average salary compared to other ethnicities. Hispanic or Latino Web Analysts have the lowest average salary at $75,988.
    $85,000
    $68,000
    $51,000
    $34,000
    $17,000
    $0
    White
    Black or African American
    Asian
    Hispanic or Latino
    EthnicitySalary
    White$76,619
    Black or African American$79,303
    Asian$80,464
    Hispanic or Latino$75,988
    Average Web Analyst Salary by Education Level
    Web Analysts with a Masters degree earn more than those without, at $82,304 annually. With a Bachelors degree, Web Analysts earn a median annual income of $79,557 compared to $73,724 for Web Analysts with an Associate degree.
    $85,000
    $68,000
    $51,000
    $34,000
    $17,000
    $0
    Some College/ Associate Degree
    Bachelor's Degree
    Master's Degree
    EducationSalary
    Some College/ Associate Degree$73,724
    Bachelor's Degree$79,557
    Master's Degree$82,304