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What is a web content developer and how to become one

Updated January 8, 2025
4 min read
Quoted Expert
Brian Law

Web content developers work in different companies and industries. Hence, if you want to become one, you can find employment anywhere. A content developer researches, gathers, writes, edits, and organizes information for publication on websites.

You may have to work with different types of web content like text, graphics, pictures, movies, and other media to come up with relevant content for your clients. Your responsibilities include writing or producing new web content and editing existing ones. You also need to cross-check content before publication and manage the distribution of content through various channels like social media.

All web content developers need digital communication skills, analytic skills, and written and verbal skills. You must also be able to work independently and with a team to come up with strategies. You can become a web content developer with a degree in any discipline. However, those in the field of journalism and communication have an advantage. The average pay is $68,638 per year.

What general advice would you give to a Web Content Developer?

Brian Law

Assistant Professor of Computer Science, Illinois Wesleyan University

i) Explore your options thoroughly. Too many students get bewitched by Big Tech companies, with their bold promises, their fancy campuses, their big recruitment events, and their nice swag. Nowadays, this also happens to students with start-ups. But those jobs are not only highly competitive, but they also have very similarly exacting work cultures and very little work-life balance. These are cutthroat environments that are, frankly, not suited for everyone. Instead, many graduates would probably be happier working at, say, medium or small-size companies where they can find a workplace culture that fits them rather than the other way around, or non-tech companies where the pressure is lower because the goal is more stability and support rather than rapid innovation. Of course, this is the exact same dynamic that plays out with young consultants, accountants, lawyers, and doctors, who are also often initially attracted to high-powered, high-pressure environments but often end up deciding it's not for them, especially as they get older and start thinking about families.

ii) Specialize. There's no job out there with the title, "Computer Scientist." Employers are looking to hire you for a specific set of skills and knowledge. If you can identify the area of Computer Science you're interested in and the work you want to do in that area, you can again get a big leg up over your competition if you can demonstrate that you actually want to do what your future employer wants you to and that you're good at it. If you want to work with databases, then take those extra database electives and learn some other database technologies on your own time, and your resume will stand out amongst all the others for any DBA job.

iii) Don't sweat it too much. You've probably been alive for 22 years or so, so you'll probably be in the labor force for 50+ years. Your first job is not going to be your last job, and you may easily find your career path taking unexpected turns that you never even knew existed. Just like you didn't know what the areas of computer science were as a freshman, there are many many CS-related job types out there that you're not even aware of, and 50 years from now, there will probably be even more. While it may seem like your first job will set you on one path for the rest of your life, really it starts you towards 5000 possible paths out of millions in total. No, you don't get the stability of a "job for life" anymore, but that can also be freeing in a way. Don't worry about finding that "perfect" job; even if you did find it, you and the world around you will change over time anyway, so just take your first step confidently and always keep an eye out for your next one.
ScoreWeb Content DeveloperUS Average
Salary
5.6

Avg. Salary $71,700

Avg. Salary $59,228

Stability Level
5.2

Growth Rate 13%

Growth Rate 0.3%

Diversity
2.1
Race

American Indian and Alaska Native 0.42%

Asian 12.93%

Black or African American 6.87%

Hispanic or Latino 12.78%

Unknown 6.63%

White 60.35%

Gender

female 50.07%

male 49.93%

Age - 36
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 36
Stress Level
5.2

Stress level is manageable

7.1 - high

Complexity Level
6.6

Complexity Level is challenging

7 - challenging

Work Life Balance
5.8

Work Life balance is fair

6.4 - fair

Web Content Developer career paths

Key steps to become a web content developer

  1. Explore web content developer education requirements

    Most common web content developer degrees

    Bachelor's

    67.5 %

    Master's

    14.5 %

    Associate

    11.9 %
  2. Start to develop specific web content developer skills

    SkillsPercentages
    Web Content18.21%
    Html Css6.82%
    HTML6.28%
    CSS6.28%
    JavaScript5.76%
  3. Complete relevant web content developer training and internships

    Accountants spend an average of 3-6 months on post-employment, on-the-job training. New web content developers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a web content developer based on U.S. Bureau of Labor Statistics data and data from real web content developer resumes.
  4. Research web content developer duties and responsibilities

    • Develop, manage and maintain multiple websites including fund-raising events and online registrations for intranet and Internet sites.
    • Refine site layout uses CSS and HTML5.
    • Used JavaScript to create forms for user interaction.
    • Utilize WordPress to enable clients to take control of their own content.
  5. Prepare your web content developer resume

    When your background is strong enough, you can start writing your web content developer resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a web content developer resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose From 10+ Customizable Web Content Developer Resume templates

    Build a professional Web Content Developer resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your Web Content Developer resume.
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    Web Content Developer Resume
    Web Content Developer Resume
    Web Content Developer Resume
    Web Content Developer Resume
    Web Content Developer Resume
    Web Content Developer Resume
    Web Content Developer Resume
    Web Content Developer Resume
  6. Apply for web content developer jobs

    Now it's time to start searching for a web content developer job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How Did You Land Your First Web Content Developer Job

Stephanie Ugwu

Web Content Developer

I kicked off my career as a web content developer at Alexander Moore Partners in Enugu, Nigeria.

Being that I studied Applied Microbiology and Brewing in the university it wasn't an easy beginning. However, due to the fact that the company has its staff best at heart, they gave me the best training ever which brought out the best in me.

At the moment, with the knowledge of SEO optimization, top notch research skills, proofreading skills, time management, and other skills, I have written over a thousand published article in some of their sites. I have also grown to love and enjoy writing and even if I ply other career paths, I will not hesitate to pick up a web content developing job in the future.

Average web content developer salary

The average Web Content Developer salary in the United States is $71,700 per year or $34 per hour. Web content developer salaries range between $42,000 and $121,000 per year.

Average Web Content Developer Salary
$71,700 Yearly
$34.47 hourly

What Am I Worth?

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How do web content developers rate their job?

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Web Content Developer reviews

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A zippia user wrote a review on May 2019
Pros

Making your own website

Cons

Taking time to make it


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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