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The differences between web content managers and product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a web content manager and a product manager. Additionally, a product manager has an average salary of $111,729, which is higher than the $74,186 average annual salary of a web content manager.
The top three skills for a web content manager include web content, content management system and wordpress. The most important skills for a product manager are product management, QA, and product strategy.
| Web Content Manager | Product Manager | |
| Yearly salary | $74,186 | $111,729 |
| Hourly rate | $35.67 | $53.72 |
| Growth rate | 10% | 10% |
| Number of jobs | 61,192 | 125,678 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 72% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Web content managers are executives who are responsible for planning, organizing, establishing, and publishing content. The managers establish a consistent brand identity for a business enterprise along with its online presence. They oversee marketing strategies to develop customer engagement. Their job asks them to ensure an affirmative view of the firm and its services and products. They work closely with the sales and leadership teams to create valuable content for their target audience.
A product manager is responsible for ensuring product development, providing the best marketing strategies, and effectively handling the sales and marketing team. Product managers' duties include monitoring the market trends and conditions, identifying business opportunities and plan initiatives, and collaborating the product launch process with the appropriate departments. A product manager is also responsible for generating ideas on improving product features, determining timetables and reasonable pricing, and analyzing product sales. A product manager must have excellent strategic and decision-making skills to contribute to its growth and profitability.
Web content managers and product managers have different pay scales, as shown below.
| Web Content Manager | Product Manager | |
| Average salary | $74,186 | $111,729 |
| Salary range | Between $49,000 And $110,000 | Between $81,000 And $152,000 |
| Highest paying City | San Mateo, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | Gap Inc. | Meta |
| Best paying industry | Technology | Retail |
There are a few differences between a web content manager and a product manager in terms of educational background:
| Web Content Manager | Product Manager | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 72% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between web content managers' and product managers' demographics:
| Web Content Manager | Product Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 47.1% Female, 52.9% | Male, 65.3% Female, 34.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |