Web content specialists create written content and design websites to ensure that they convey the company or organization's message about their products and services.
Their job duties include researching, writing, and editing content, as well as coordinating other staff. A career as a web content specialist requires experience with online marketing, search engine optimization (SEO), and social media. Essential skills required to qualify for this job include communication, creativity, attention to detail, expert writing ability, and ability to engage consumers. Educational qualifications include a bachelor's degree in communications, marketing, computer science, or a related field. Prior experience is generally required as well.
The average hourly pay for this position is $26.12, which amounts to $54,340 annually. The career is projected to grow substantially in the near future, creating various new job opportunities across the United States.
There is more than meets the eye when it comes to being a web content specialist. For example, did you know that they make an average of $28.81 an hour? That's $59,933 a year!
Between 2018 and 2028, the career is expected to grow 13% and produce 20,900 job opportunities across the U.S.
There are certain skills that many web content specialists have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed customer-service skills, creativity and detail oriented.
When it comes to the most important skills required to be a web content specialist, we found that a lot of resumes listed 33.5% of web content specialists included web content, while 5.5% of resumes included analytics, and 3.7% of resumes included html. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the web content specialist job title. But what industry to start with? Most web content specialists actually find jobs in the retail and technology industries.
If you're interested in becoming a web content specialist, one of the first things to consider is how much education you need. We've determined that 60.1% of web content specialists have a bachelor's degree. In terms of higher education levels, we found that 18.4% of web content specialists have master's degrees. Even though most web content specialists have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a web content specialist. When we researched the most common majors for a web content specialist, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on web content specialist resumes include associate degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a web content specialist. In fact, many web content specialist jobs require experience in a role such as web developer. Meanwhile, many web content specialists also have previous career experience in roles such as graphic designer or web content manager.