Best states for a web content specialist

Q: What is the best state for web content specialists?

The best state to be a web content specialist is Idaho based on web content specialist salaries and job opportunities.

Q: What is the highest paying state for web content specialists?

The highest paying state for web content specialists is Kentucky based on Zippia’s salary database.

Q: What is the worst state for web content specialists?

The worst state for web content specialists is Kentucky, due to a combination of low salaries and few job opportunities.

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It seems like web content specialists are becoming more and more common across America. But working conditions and demand for web content specialists aren't the same everywhere in the U.S. Although there are abundant web content specialist jobs in the United States, a large number of them are in the Midwest. Idaho is the best state in the country for web content specialist jobs.

To do that, we looked at the most recent data we have available for the following criteria -- average annual wages, and availability of jobs for web content specialists.Idaho is the best state, and Pacifica is the city with the highest pay for web content specialists.

10 best states for web content specialists in 2025

1. Idaho
Total web content specialist jobs: 125
Average annual salary: $61,171
Lowest 10 percent earn: $45,000
Highest 10 percent earn: $82,000
Location Quotient:
1.13
Web content specialist jobs in Idaho
2. California
Total web content specialist jobs: 2,262
Average annual salary: $64,886
Lowest 10 percent earn: $47,000
Highest 10 percent earn: $89,000
Location Quotient:
1.15
Web content specialist jobs in California
3. Massachusetts
Total web content specialist jobs: 773
Average annual salary: $59,329
Lowest 10 percent earn: $42,000
Highest 10 percent earn: $83,000
Location Quotient:
1.25
Web content specialist jobs in Massachusetts
4. New York
Total web content specialist jobs: 976
Average annual salary: $62,796
Lowest 10 percent earn: $44,000
Highest 10 percent earn: $88,000
Location Quotient:
1.13
Web content specialist jobs in New York
5. Vermont
Total web content specialist jobs: 70
Average annual salary: $55,848
Lowest 10 percent earn: $40,000
Highest 10 percent earn: $77,000
Location Quotient:
1.35
Web content specialist jobs in Vermont
6. New Jersey
Total web content specialist jobs: 493
Average annual salary: $62,072
Lowest 10 percent earn: $44,000
Highest 10 percent earn: $87,000
Location Quotient:
0.92
Web content specialist jobs in New Jersey
7. Rhode Island
Total web content specialist jobs: 106
Average annual salary: $53,849
Lowest 10 percent earn: $38,000
Highest 10 percent earn: $75,000
Location Quotient:
1.29
Web content specialist jobs in Rhode Island
8. Pennsylvania
Total web content specialist jobs: 742
Average annual salary: $56,974
Lowest 10 percent earn: $40,000
Highest 10 percent earn: $80,000
Location Quotient:
0.94
Web content specialist jobs in Pennsylvania
9. Washington
Total web content specialist jobs: 498
Average annual salary: $58,265
Lowest 10 percent earn: $43,000
Highest 10 percent earn: $77,000
Location Quotient:
1.01
Web content specialist jobs in Washington
10. Maryland
Total web content specialist jobs: 527
Average annual salary: $57,579
Lowest 10 percent earn: $40,000
Highest 10 percent earn: $81,000
Location Quotient:
1.23
Web content specialist jobs in Maryland

Web content specialist jobsNear Columbus, OH

How Zippia determines the best states to be a web content specialist

You can read about how the best state rankings are calculated here.

Detailed list of the best states for a web content specialist

Rank	State	Average salary	Lowest 10% earn	Population	Job count
1	Idaho	$61,171	$45,000	1,716,943	125
2	California	$64,886	$47,000	39,536,653	2,262
3	Massachusetts	$59,329	$42,000	6,859,819	773
4	New York	$62,796	$44,000	19,849,399	976
5	Vermont	$55,848	$40,000	623,657	70
6	New Jersey	$62,072	$44,000	9,005,644	493
7	Rhode Island	$53,849	$38,000	1,059,639	106
8	Pennsylvania	$56,974	$40,000	12,805,537	742
9	Washington	$58,265	$43,000	7,405,743	498
10	Maryland	$57,579	$40,000	6,052,177	527
11	Oregon	$55,671	$41,000	4,142,776	307
12	Delaware	$54,262	$38,000	961,939	104
13	District of Columbia	$57,755	$41,000	693,972	197
14	Hawaii	$59,408	$47,000	1,427,538	88
15	Michigan	$52,636	$37,000	9,962,311	499
16	Alaska	$55,354	$48,000	739,795	62
17	Maine	$56,129	$40,000	1,335,907	61
18	Wisconsin	$53,069	$38,000	5,795,483	325
19	Connecticut	$55,369	$39,000	3,588,184	221
20	Ohio	$52,936	$37,000	11,658,609	537
21	Florida	$51,880	$37,000	20,984,400	1,237
22	Georgia	$52,003	$37,000	10,429,379	676
23	Nevada	$51,938	$37,000	2,998,039	123
24	North Carolina	$50,425	$36,000	10,273,419	665
25	Arizona	$51,475	$37,000	7,016,270	416
26	Alabama	$50,883	$36,000	4,874,747	236
27	Virginia	$50,849	$36,000	8,470,020	762
28	Texas	$50,881	$36,000	28,304,596	1,248
29	Iowa	$47,937	$35,000	3,145,711	294
30	New Hampshire	$51,467	$36,000	1,342,795	99
31	West Virginia	$49,431	$35,000	1,815,857	75
32	Wyoming	$46,120	$34,000	579,315	54
33	Missouri	$50,259	$37,000	6,113,532	306
34	Minnesota	$49,542	$36,000	5,576,606	413
35	Oklahoma	$49,085	$36,000	3,930,864	151
36	North Dakota	$48,143	$36,000	755,393	54
37	Utah	$45,752	$34,000	3,101,833	280
38	Nebraska	$46,285	$34,000	1,920,076	169
39	Montana	$46,462	$35,000	1,050,493	88
40	Kansas	$46,335	$34,000	2,913,123	198
41	Illinois	$47,741	$34,000	12,802,023	828
42	Colorado	$47,781	$35,000	5,607,154	365
43	Tennessee	$45,842	$33,000	6,715,984	303
44	Arkansas	$44,059	$32,000	3,004,279	172
45	New Mexico	$46,667	$34,000	2,088,070	100
46	South Carolina	$47,230	$33,000	5,024,369	185
47	South Dakota	$44,081	$33,000	869,666	50
48	Indiana	$42,810	$31,000	6,666,818	343
49	Mississippi	$43,972	$31,000	2,984,100	74
50	Louisiana	$42,612	$30,000	4,684,333	180
51	Kentucky	$42,200	$30,000	4,454,189	178

Highest paying states for web content specialists

Rank	State	Avg. Web Content Specialist Salary
1	Idaho	$61,171
2	California	$64,886
3	Massachusetts	$59,329
4	New York	$62,796
5	Vermont	$55,848
6	New Jersey	$62,072
7	Rhode Island	$53,849
8	Pennsylvania	$56,974
9	Washington	$58,265
10	Maryland	$57,579
11	Oregon	$55,671
12	Delaware	$54,262
13	District of Columbia	$57,755
14	Hawaii	$59,408
15	Michigan	$52,636
16	Alaska	$55,354
17	Maine	$56,129
18	Wisconsin	$53,069
19	Connecticut	$55,369
20	Ohio	$52,936
21	Florida	$51,880
22	Georgia	$52,003
23	Nevada	$51,938
24	North Carolina	$50,425
25	Arizona	$51,475
26	Alabama	$50,883
27	Virginia	$50,849
28	Texas	$50,881
29	Iowa	$47,937
30	New Hampshire	$51,467
31	West Virginia	$49,431
32	Wyoming	$46,120
33	Missouri	$50,259
34	Minnesota	$49,542
35	Oklahoma	$49,085
36	North Dakota	$48,143
37	Utah	$45,752
38	Nebraska	$46,285
39	Montana	$46,462
40	Kansas	$46,335
41	Illinois	$47,741
42	Colorado	$47,781
43	Tennessee	$45,842
44	Arkansas	$44,059
45	New Mexico	$46,667
46	South Carolina	$47,230
47	South Dakota	$44,081
48	Indiana	$42,810
49	Mississippi	$43,972
50	Louisiana	$42,612
51	Kentucky	$42,200

Web content specialist best states FAQs

What is the best state for web content specialists?

What is the highest paying state for web content specialists?

What is the worst state for web content specialists?

Have more questions? See all answers to common computer and mathematical questions.

Search for web content specialist jobs

Updated January 8, 2025

Browse computer and mathematical jobs

Total web content specialist jobs:	125
Average annual salary:	$61,171
Lowest 10 percent earn:	$45,000
Highest 10 percent earn:	$82,000
Location Quotient:	1.13

Best states for a web content specialist

10 best states for web content specialists in 2025

1. Idaho

2. California

3. Massachusetts

4. New York

5. Vermont

6. New Jersey

7. Rhode Island

8. Pennsylvania

9. Washington

10. Maryland