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Become A Web Content Writer

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Working As A Web Content Writer

  • Interacting With Computers
  • Getting Information
  • Updating and Using Relevant Knowledge
  • Thinking Creatively
  • Processing Information
  • Mostly Sitting

  • Repetitive

  • $78,680

    Average Salary

What Does A Web Content Writer Do

Web developers design and create websites. They are responsible for the look of the site. They are also responsible for the site’s technical aspects, such as its performance and capacity, which are measures of a website’s speed and how much traffic the site can handle. In addition, web developers may create content for the site.

Duties

Web developers typically do the following:

  • Meet with clients or management to discuss the needs and design of a website
  • Create and test applications for a website
  • Write code for websites, using programming languages such as HTML or XML
  • Work with other team members to determine what information the site will contain
  • Work with graphics and other designers to determine the website’s layout
  • Integrate graphics, audio, and video into the website
  • Monitor website traffic

When creating a website, developers have to make their client’s vision a reality. They build particular types of websites, such as ecommerce, news, or gaming sites, to fit clients’ needs. Different types of websites may require different applications to work right. For example, a gaming site should be able to handle advanced graphics, whereas an ecommerce site needs a payment-processing application. The developer decides which applications and designs will best fit the site.

Some developers handle all aspects of a website’s construction, and others specialize in a certain aspect of it. The following are examples of types of specialized web developers:

Back-end web developers are responsible for the overall technical construction of the website. They create the basic framework of the site and ensure that it works as expected. Back-end web developers also establish procedures for allowing others to add new pages to the website and meet with management to discuss major changes to the site.

Front-end web developers are responsible for how a website looks. They create the site’s layout and integrate graphics, applications (such as a retail checkout tool), and other content. They also write web-design programs in a variety of computer languages, such as HTML or JavaScript.

Webmasters maintain websites and keep them updated. They ensure that websites operate correctly, and they test for errors such as broken links. Many webmasters respond to user comments as well.

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How To Become A Web Content Writer

The typical education needed to become a web developer is an associate’s degree in web design or a related field. Web developers need knowledge of both programming and graphic design.

Education

Educational requirements for web developers vary with the setting they work in and the type of work they do. Requirements range from a high school diploma to a bachelor’s degree. An associate’s degree in web design or related field is the most common requirement.

However, for more technical developer positions, such as back-end web developers, some employers prefer workers who have at least a bachelor’s degree in computer science, programming, or a related field.

Web developers need to have a thorough understanding of HTML programming. The most recent version, HTML5, contains new features that web developers need to understand. Many employers also want developers to understand other programming languages, such as JavaScript or SQL, as well as have some knowledge of multimedia publishing tools, such as Flash. Throughout their career, web developers must keep up to date on new tools and computer languages.

Some employers prefer web developers who have both a computer degree and coursework in graphic design, especially if the developer will be heavily involved in the website’s visual appearance.

Advancement

Web developers who have a bachelor’s degree can advance to become project managers. For more information, see the profile on computer and information systems managers.

Important Qualities

Concentration. Web developers must sit at a computer and write detailed code for long periods.

Creativity. Web developers often are involved in designing the appearance of a website and must make sure that it looks innovative and up to date.

Customer-service skills. Webmasters have to respond politely and correctly to user questions and requests.

Detail oriented. When web developers write in HTML, a minor error could cause an entire webpage to stop working.

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Web Content Writer jobs

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Web Content Writer Career Paths

Web Content Writer
Social Media Manager Marketing Director
Chief Marketing Officer
10 Yearsyrs
Search Engine Optimizer Content Writer Content Manager
Content Director
7 Yearsyrs
Writer Author Editor
Content Manager
5 Yearsyrs
Content Manager Marketing Manager Creative Director
Digital Director
10 Yearsyrs
Senior Technical Writer Business Analyst Marketing Manager
Digital Marketing Manager
6 Yearsyrs
Content Manager Marketing Director Search Engine Optimizer
Digital Marketing Strategist
6 Yearsyrs
Marketing Communications Manager Vice President Of Communication Media Director
Digital Media Director
7 Yearsyrs
Contributing Writer Producer Digital Producer
Digital Project Manager
7 Yearsyrs
Writer Managing Editor Communications Director
Director Of Communications And Marketing
9 Yearsyrs
Social Media Manager Digital Marketing Manager Marketing Director
Director Of Digital Marketing
10 Yearsyrs
Senior Copywriter Writer And Editor Search Engine Optimizer
Director Of Ecommerce
10 Yearsyrs
Search Engine Optimizer Digital Marketing Manager Director Of Digital Marketing
E-Commerce Director
8 Yearsyrs
Contributing Writer Writer And Editor Search Engine Optimizer
E-Commerce Product Manager
6 Yearsyrs
Senior Copywriter Content Manager Search Engine Optimizer
Ecommerce Manager
7 Yearsyrs
Senior Technical Writer Project Manager Product Manager
Marketing Communications Manager
7 Yearsyrs
Writer And Editor Adjunct Professor Senior Project Manager
Marketing Director
7 Yearsyrs
Writer And Editor Communications Manager
Marketing Manager
6 Yearsyrs
Web Content Manager Project Manager Marketing Consultant
Marketing Strategist
6 Yearsyrs
Web Content Manager Marketing Manager Search Engine Optimizer
Online Marketing Manager
5 Yearsyrs
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Average Length of Employment
Writer And Editor 3.1 years
Web Site Developer 2.7 years
Web Manager 2.6 years
Webmaster 2.6 years
Web Specialist 2.4 years
Web Administrator 2.4 years
Web Designer 2.3 years
Content Developer 2.3 years
Copy Writer 2.3 years
Content Producer 2.1 years
Web Producer 2.1 years
Content Editor 2.0 years
Web Content Writer 2.0 years
Writer 2.0 years
Content Manager 2.0 years
Web Programmer 2.0 years
Web Editor 2.0 years
Content Specialist 2.0 years
Web Content Editor 1.9 years
Web Writer 1.6 years
Content Creator 1.4 years
Content Writer 1.3 years
Top Employers Before
Internship 11.4%
Editor 9.4%
Writer 4.9%
Reporter 4.2%
Teacher 3.6%
Top Employers After
Editor 7.8%
Writer 7.8%
Internship 3.2%

Web Content Writer Demographics

Gender

Female

58.3%

Male

39.4%

Unknown

2.3%
Ethnicity

White

78.6%

Hispanic or Latino

10.0%

Asian

8.9%

Unknown

1.7%

Black or African American

0.7%
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Languages Spoken

Spanish

29.3%

French

14.6%

Mandarin

6.1%

Portuguese

6.1%

German

6.1%

Russian

4.9%

Chinese

4.9%

Japanese

4.9%

Korean

3.7%

Italian

3.7%

Hindi

2.4%

Cantonese

2.4%

Arabic

2.4%

Swahili

1.2%

Romanian

1.2%

Gujarati

1.2%

Bosnian

1.2%

Bengali

1.2%

Thai

1.2%

Croatian

1.2%
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Web Content Writer Education

Schools

University of Iowa

10.7%

Temple University

9.4%

Full Sail University

7.5%

Rensselaer Polytechnic Institute

6.9%

San Francisco State University

6.3%

University of Phoenix

6.3%

Emerson College

5.0%

Michigan State University

4.4%

Arizona State University

4.4%

Southern New Hampshire University

4.4%

University of Connecticut

3.8%

University of Texas at Austin

3.8%

University of Pittsburgh -

3.8%

Rowan University

3.8%

Utah State University

3.8%

Kutztown University of Pennsylvania

3.1%

Oberlin College

3.1%

Pennsylvania State University

3.1%

George Mason University

3.1%

University of Missouri - Columbia

3.1%
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Majors

English

19.5%

Communication

12.8%

Journalism

11.3%

Writing

11.0%

Business

7.2%

Marketing

6.4%

Political Science

3.4%

Computer Science

3.0%

Public Relations

2.6%

Graphic Design

2.6%

Fine Arts

2.4%

Computer Applications

2.3%

Psychology

2.1%

History

2.1%

Journalism And Mass Communications

2.1%

Photography

2.0%

Education

2.0%

Computer Information Systems

1.8%

Management

1.7%

Information Technology

1.7%
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Degrees

Bachelors

56.6%

Masters

20.6%

Other

11.4%

Associate

5.3%

Certificate

4.1%

Doctorate

1.6%

Diploma

0.3%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Web Content Writer Salaries

Job Title Company Location Start Date Salary
Web Content Management Comsys Services LLC Colorado Springs, CO Jul 26, 2010 $63,841 -
$43
Web Content Writer Soothbooth LLC New York, NY Jan 08, 2016 $46,000
Web Content Writer Soothbooth LLC New York, NY Sep 01, 2014 $43,500
Web Content Writer International TEFL Academy, Inc. Chicago, IL Nov 01, 2012 $41,740
Web Content Writer Didrik's Corporation Cambridge, MA Apr 01, 2012 $39,653
International Web Content Writer International TEFL Academy, Inc. Chicago, IL Nov 01, 2012 $38,610 -
$53,219

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Top Skills for A Web Content Writer

WebContentOnlineContentSearchEngineOptimizationFacebookHtmlTwitterContentManagementSystemWebSitePressReleasesWebPagesBlogPostsInternetAdobePhotoshopProductDescriptionsWebCopyWebDesignCustomerServiceE-CommerceCompanyWebsiteNewWebsite

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Top Web Content Writer Skills

  1. Web Content
  2. Online Content
  3. Search Engine Optimization
You can check out examples of real life uses of top skills on resumes here:
  • Researched and wrote unique, keyword optimized web content for insurance agents
  • Satisfied clients with detailed, relevant online content, which is preferred by Google and other search engines.
  • Incorporate search engine optimization in order to improve visibility of content.
  • Maintain a strong, active presence on Facebook and Twitter to drive traffic to site.
  • Work with a team to create and edit HTML content for the college websites Office of the First Year Experience:

Top Web Content Writer Employers

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Web Content Writer Videos

Web Content Writer

Writing content for websites

Web Content Writing Made Easy

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