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Become A Web Content Writer

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Working As A Web Content Writer

  • Interacting With Computers
  • Getting Information
  • Updating and Using Relevant Knowledge
  • Thinking Creatively
  • Processing Information
  • Mostly Sitting

  • Repetitive

  • $50,000

    Average Salary

What Does A Web Content Writer Do

Web developers design and create websites. They are responsible for the look of the site. They are also responsible for the site’s technical aspects, such as its performance and capacity, which are measures of a website’s speed and how much traffic the site can handle. In addition, web developers may create content for the site.

Duties

Web developers typically do the following:

  • Meet with clients or management to discuss the needs and design of a website
  • Create and test applications for a website
  • Write code for websites, using programming languages such as HTML or XML
  • Work with other team members to determine what information the site will contain
  • Work with graphics and other designers to determine the website’s layout
  • Integrate graphics, audio, and video into the website
  • Monitor website traffic

When creating a website, developers have to make their client’s vision a reality. They build particular types of websites, such as ecommerce, news, or gaming sites, to fit clients’ needs. Different types of websites may require different applications to work right. For example, a gaming site should be able to handle advanced graphics, whereas an ecommerce site needs a payment-processing application. The developer decides which applications and designs will best fit the site.

Some developers handle all aspects of a website’s construction, and others specialize in a certain aspect of it. The following are examples of types of specialized web developers:

Back-end web developers are responsible for the overall technical construction of the website. They create the basic framework of the site and ensure that it works as expected. Back-end web developers also establish procedures for allowing others to add new pages to the website and meet with management to discuss major changes to the site.

Front-end web developers are responsible for how a website looks. They create the site’s layout and integrate graphics, applications (such as a retail checkout tool), and other content. They also write web-design programs in a variety of computer languages, such as HTML or JavaScript.

Webmasters maintain websites and keep them updated. They ensure that websites operate correctly, and they test for errors such as broken links. Many webmasters respond to user comments as well.

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How To Become A Web Content Writer

The typical education needed to become a web developer is an associate’s degree in web design or a related field. Web developers need knowledge of both programming and graphic design.

Education

Educational requirements for web developers vary with the setting they work in and the type of work they do. Requirements range from a high school diploma to a bachelor’s degree. An associate’s degree in web design or related field is the most common requirement.

However, for more technical developer positions, such as back-end web developers, some employers prefer workers who have at least a bachelor’s degree in computer science, programming, or a related field.

Web developers need to have a thorough understanding of HTML programming. The most recent version, HTML5, contains new features that web developers need to understand. Many employers also want developers to understand other programming languages, such as JavaScript or SQL, as well as have some knowledge of multimedia publishing tools, such as Flash. Throughout their career, web developers must keep up to date on new tools and computer languages.

Some employers prefer web developers who have both a computer degree and coursework in graphic design, especially if the developer will be heavily involved in the website’s visual appearance.

Advancement

Web developers who have a bachelor’s degree can advance to become project managers. For more information, see the profile on computer and information systems managers.

Important Qualities

Concentration. Web developers must sit at a computer and write detailed code for long periods.

Creativity. Web developers often are involved in designing the appearance of a website and must make sure that it looks innovative and up to date.

Customer-service skills. Webmasters have to respond politely and correctly to user questions and requests.

Detail oriented. When web developers write in HTML, a minor error could cause an entire webpage to stop working.

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Web Content Writer Career Paths

Web Content Writer
Writer And Editor Senior Copywriter Creative Director
Director Of User Experience
10 Yearsyrs
Writer And Editor Marketing Specialist Digital Marketing Manager
Director Of Digital Marketing
9 Yearsyrs
Writer And Editor Technical Writer Web Developer
Web Content Manager
5 Yearsyrs
Editor Designer User Experience Designer
User Experience Manager
8 Yearsyrs
Editor Designer Senior Graphic Designer
Creative Manager
6 Yearsyrs
Technical Writer Marketing Manager Marketing Manager/Project Manager
Digital Project Manager
6 Yearsyrs
Technical Writer Product Manager Marketing Communications Manager
Content Marketing Manager
6 Yearsyrs
Editor Owner Creative Director
Digital Director
9 Yearsyrs
Writer Social Media Specialist Digital Marketing Specialist
Online Marketing Manager
5 Yearsyrs
Contributing Writer Founder Senior Product Manager
Marketing Lead
5 Yearsyrs
Writer Managing Editor Content Manager
Content Director
7 Yearsyrs
Writer Content Writer Content Manager
Digital Content Manager
5 Yearsyrs
Contributing Writer Social Media Manager
Manager Of Digital Media
5 Yearsyrs
Contributing Writer Managing Editor Social Media Manager
Digital Marketing Strategist
5 Yearsyrs
Content Writer Social Media Manager Web Manager
Ecommerce Manager
6 Yearsyrs
Marketing Coordinator Digital Marketing Specialist Online Marketing Manager
Director Of Ecommerce
10 Yearsyrs
Consultant Owner/Manager Internet Sales Manager
E-Commerce Director
8 Yearsyrs
Content Writer Content Manager Web Manager
E-Commerce Product Manager
6 Yearsyrs
Marketing Coordinator Digital Marketing Specialist Digital Strategist
Digital Communications Manager
5 Yearsyrs
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Do you work as a Web Content Writer?

Help others decide if this is a good career for them

Average Length of Employment
Web Specialist 2.3 years
Marketing Writer 2.2 years
Web Editor 2.0 years
Content Manager 2.0 years
Content Developer 2.0 years
Copy Writer 2.0 years
Web Content Writer 2.0 years
Web Content Editor 1.9 years
Content Editor 1.9 years
Web Writer 1.8 years
Content Creator 1.6 years
Content Writer 1.4 years
Top Careers Before Web Content Writer
Internship 10.8%
Editor 9.7%
Writer 5.6%
Reporter 5.1%
Teacher 3.3%
Top Careers After Web Content Writer
Writer 9.1%
Editor 7.0%
Internship 3.8%

Do you work as a Web Content Writer?

Average Yearly Salary
$50,000
Show Salaries
$33,000
Min 10%
$50,000
Median 50%
$50,000
Median 50%
$50,000
Median 50%
$50,000
Median 50%
$50,000
Median 50%
$50,000
Median 50%
$50,000
Median 50%
$76,000
Max 90%
Best Paying Company
Randstad USA
Highest Paying City
New York, NY
Highest Paying State
Washington
Avg Experience Level
1.7 years
How much does a Web Content Writer make at top companies?
The national average salary for a Web Content Writer in the United States is $50,717 per year or $24 per hour. Those in the bottom 10 percent make under $33,000 a year, and the top 10 percent make over $76,000.

Real Web Content Writer Salaries

Job Title Company Location Start Date Salary
Web Content Management Comsys Services LLC Colorado Springs, CO Jul 26, 2010 $63,841 -
$43
Web Content Writer Soothbooth LLC New York, NY Jan 08, 2016 $46,000
Web Content Writer Soothbooth LLC New York, NY Sep 01, 2014 $43,500
Web Content Writer International TEFL Academy, Inc. Chicago, IL Nov 01, 2012 $41,740
Web Content Writer Didrik's Corporation Cambridge, MA Apr 01, 2012 $39,653
International Web Content Writer International TEFL Academy, Inc. Chicago, IL Nov 01, 2012 $38,610 -
$53,219

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Top Skills for A Web Content Writer

  1. Online
  2. Search Engine Optimization
  3. Web Content
You can check out examples of real life uses of top skills on resumes here:
  • Designed online help files, translating complex tax jargon in easy-to-understand language, increasing customer satisfaction with TurboTax product.
  • Incorporate search engine optimization in order to improve visibility of content.
  • Developed easily digestible web content after reviewing business practices
  • Perform comparisons between Susquehanna and leading competitors on Facebook and general usability of website.
  • Write page content, blog posts and landing pages for clients' websites.

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Top 10 Best States for Web Content Writers

  1. Washington
  2. District of Columbia
  3. Virginia
  4. New Jersey
  5. Delaware
  6. Minnesota
  7. California
  8. New York
  9. Georgia
  10. Connecticut
  • (97 jobs)
  • (66 jobs)
  • (135 jobs)
  • (106 jobs)
  • (10 jobs)
  • (78 jobs)
  • (507 jobs)
  • (239 jobs)
  • (76 jobs)
  • (36 jobs)

Web Content Writer Demographics

Gender

Female

53.2%

Male

34.4%

Unknown

12.4%
Ethnicity

White

61.9%

Hispanic or Latino

14.8%

Black or African American

10.5%

Asian

9.1%

Unknown

3.8%
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Foreign Languages Spoken

Spanish

34.5%

French

12.7%

Mandarin

6.4%

Italian

6.4%

Korean

5.5%

Portuguese

4.5%

German

4.5%

Russian

3.6%

Chinese

3.6%

Japanese

2.7%

Arabic

2.7%

Hebrew

1.8%

Thai

1.8%

Croatian

1.8%

Cantonese

1.8%

Polish

1.8%

Swahili

0.9%

Romanian

0.9%

Gujarati

0.9%

Hindi

0.9%
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Web Content Writer Education

Schools

Temple University

11.6%

University of Iowa

8.1%

Full Sail University

7.6%

Arizona State University

6.1%

San Francisco State University

5.6%

Pennsylvania State University

5.1%

University of Phoenix

5.1%

University of Pittsburgh -

5.1%

New York University

4.5%

Georgia State University

4.0%

San Diego State University

4.0%

Emerson College

4.0%

Florida International University

4.0%

Rowan University

4.0%

Michigan State University

3.5%

University of Central Florida

3.5%

University of Connecticut

3.5%

Columbia University

3.5%

West Chester University of Pennsylvania

3.5%

Southern New Hampshire University

3.5%
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Majors

English

20.3%

Communication

13.3%

Writing

11.3%

Journalism

11.3%

Business

6.8%

Marketing

5.1%

Public Relations

3.7%

Political Science

3.3%

Computer Science

3.0%

Photography

2.5%

Psychology

2.5%

History

2.1%

Fine Arts

2.0%

Liberal Arts

2.0%

Graphic Design

2.0%

Journalism And Mass Communications

1.9%

Advertising

1.9%

Agricultural Public Services

1.8%

Education

1.6%

Law

1.6%
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Degrees

Bachelors

57.0%

Masters

20.4%

Other

11.7%

Associate

4.9%

Certificate

3.6%

Doctorate

2.1%

Diploma

0.2%

License

0.1%
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