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The differences between web content writers and content creators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a web content writer and a content creator. Additionally, a content creator has an average salary of $61,988, which is higher than the $54,169 average annual salary of a web content writer.
The top three skills for a web content writer include search engine optimization, HTML and content writing. The most important skills for a content creator are content creation, instagram, and digital content.
| Web Content Writer | Content Creator | |
| Yearly salary | $54,169 | $61,988 |
| Hourly rate | $26.04 | $29.80 |
| Growth rate | 13% | 13% |
| Number of jobs | 25,482 | 9,142 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 37 | 37 |
| Years of experience | 4 | 4 |
As the name entails, the job of a website content writer is to produce or write relevant web content. Your duties and responsibilities may include checking for high-performing and relevant keywords, creating or copy editing to keep the reader informed and to promote a company's product or service, and producing engaging content that will attract visitors and keep on browsing the website. In addition, you will be responsible for creating useful and unique content aimed at the readers and not just for search engines.
A content creator is primarily responsible for producing written, verbal, and visual materials that promote products and services to a particular audience. In a company setting, a content creator adheres to managers or senior creators' directives, fact-check and review data, coordinate with other staff such as graphic artists, and participate in developing promotional materials. Moreover, a content creator utilizes social media for brand awareness. They must maintain knowledge of the latest trends, create content that captures the public's interest, and engage with clients, all while adhering to the company's policies and regulations.
Web content writers and content creators have different pay scales, as shown below.
| Web Content Writer | Content Creator | |
| Average salary | $54,169 | $61,988 |
| Salary range | Between $38,000 And $75,000 | Between $38,000 And $99,000 |
| Highest paying City | Hoboken, NJ | Seattle, WA |
| Highest paying state | New Jersey | Washington |
| Best paying company | Zoro | |
| Best paying industry | Technology | Internet |
There are a few differences between a web content writer and a content creator in terms of educational background:
| Web Content Writer | Content Creator | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | English | Communication |
| Most common college | Massachusetts Institute of Technology | Harvard University |
Here are the differences between web content writers' and content creators' demographics:
| Web Content Writer | Content Creator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 39.0% Female, 61.0% | Male, 55.7% Female, 44.3% |
| Race ratio | Black or African American, 7.3% Unknown, 6.7% Hispanic or Latino, 13.5% Asian, 11.3% White, 60.8% American Indian and Alaska Native, 0.4% | Black or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.7% White, 61.7% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 9% | 9% |