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Web graphic designer skills for your resume and career

Updated January 8, 2025
3 min read
Quoted experts
Dr. Julia Gaines,
Samantha Osborne
Web graphic designer example skills
Below we've compiled a list of the most critical web graphic designer skills. We ranked the top skills for web graphic designers based on the percentage of resumes they appeared on. For example, 7.1% of web graphic designer resumes contained graphic design as a skill. Continue reading to find out what skills a web graphic designer needs to be successful in the workplace.

15 web graphic designer skills for your resume and career

1. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how web graphic designers use graphic design:
  • Developed and maintained company website, and provided graphic design services to improve visual functionality of mobile applications.
  • Recommended and implemented web enhancements through graphic design and flash animation for departmental and academic websites.

2. WordPress

Here's how web graphic designers use wordpress:
  • Maintained and updated the organization WordPress website.
  • Help generate ideas for innovative applications to serve the client Skills Used Adobe Creative Suite HTML CSS3 CMS SEO XML WordPress JavaScript

3. HTML

Here's how web graphic designers use html:
  • Work samples: http://www.martytornil.com/GhostSolutions/index.html, http://www.martytornil.com/GeoTrustBanners/index.html, http://www.martytornil.com/FireSheep/index.html
  • Lead the design and development of a new website and intranet using Access Database, HTML, APS, and CSS.

4. CSS

Here's how web graphic designers use css:
  • Utilized CSS coding to create classes to standardize the web interface and improve its layouts to make it more appealing.
  • Create distinct artworks including newsletters coded in HTML and CSS, advertisements, and AfterEffects and Flash presentations with ActionScript3.

5. Adobe Photoshop

Here's how web graphic designers use adobe photoshop:
  • Developed digital images using photo-editing software such as Adobe PhotoShop and SnagIt.
  • Created/optimized quality images using Adobe PhotoShop and Adobe Illustrator.

6. Website Design

Here's how web graphic designers use website design:
  • Created original website design ideas that brought simplicity and intuitiveness to the user experience.
  • Specialize in website design to accommodate cross-browser and mobile device compatibility.

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7. Html Css

Here's how web graphic designers use html css:
  • Advanced use of HTML CSS, JavaScript, XML, MS SQL serverFluency in written and spoken English.

8. Adobe Illustrator

Here's how web graphic designers use adobe illustrator:
  • Created dynamic 3D models using Adobe Illustrator that was integrated in the posters created for the labs.
  • Produced videos using After Effects animation software and Adobe Illustrator design software to illustrate data collections.

9. Email Campaigns

Email campaigns fall under the marketing efforts that involve contacting multiple recipients at a time. Email campaigns are the best way to reach subscribers and potential clients and give them relevant offers along with valuable content. It is also an effective way to strengthen the relationship with customers.

Here's how web graphic designers use email campaigns:
  • Advertised websites in various industry related magazines and publications, email campaigns and professional social media pages.
  • Developed and created websites and associated applications, including email campaigns and other digital marketing tools.

10. JavaScript

Here's how web graphic designers use javascript:
  • Used JavaScript and Lasso to test required fields on registration form before the form data is entered into the database.
  • Developed Flash (ActionScript), DHTML, ASP and JavaScript creative to enhance the user experience.

11. Adobe Creative Suite

Here's how web graphic designers use adobe creative suite:
  • Produce and edit digital video content for DVD-Rom production and web-based streaming media using Adobe Creative Suite Production applications.
  • Utilized Adobe Creative Suite on both PC and Mac platforms to deliver high quality work on tight schedules.

12. Web Site

Here's how web graphic designers use web site:
  • Provide expertise in design and maintenance of web sites and graphics utilized in educational videos and documentation.
  • Work with third-party providers to ingest and integrate external data, and generate content feeds for use on partner web sites.

13. Brochures

A template, leaflet, or pamphlet which carries particulars about a certain company or an organization is called a brochure. Brochures are informative documents that are mostly used for advertisement purposes. These informative papers are organized in the form of booklets that act as promotional documents.

Here's how web graphic designers use brochures:
  • Established corporate identity package and produced press-ready marketing collateral, including brochures, presentation folders, sales packets and direct mail.
  • Developed brochures, advertisements, promotional posters/banners and website promoting all camps and events.

14. Photography

Here's how web graphic designers use photography:
  • Provided customer assistance for Web development applications, display, graphics, publications, photography and audiovisual services.
  • Designed and created web animations, logos, illustrations and professional photography re-touching and color correction.

15. Logo Design

Here's how web graphic designers use logo design:
  • Developed Allstate corporate identity with logo design and custom images.
  • Designed and composed identity/logo designs for various companies.
top-skills

What skills help Web Graphic Designers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on web graphic designer resumes?

Dr. Julia GainesDr. Julia Gaines LinkedIn profile

Director, Professor, Percussion, University of Missouri - Columbia

Some experience with AV/IT. It will be necessary to be much more familiar with all platforms devoted to customer and student consumption.

What soft skills should all web graphic designers possess?

Samantha Osborne

Assistant Professor of Graphic Design, Owner, Samantha Osborne Design, Eastern Illinois University

Three soft skills stand out most: an ability to see the big picture, an ability to "read" people, and an ability to make a convincing argument for your design solution(s).
i. An ability to see big picture: there are an infinite number of details in graphic design, whether you work in website design on the front or back end, or in print media with physical outputs. It's easy to get caught up on the details, especially when clients are making specific demands about things such as paper type. A skilled designer must be able to see beyond the details and look at the big picture for an effective design solution. For example, a client may be asking for an invitation design for an up-coming event. A skilled designer will ask questions and dig in, eventually uncovering that perhaps for a successful event, the client also needs a splash page and social media, either in place of or in addition to an invitation. A skilled designer addresses design problems holistically, rather than minutely.
ii. An ability to "read" people: designers are trained in art-specific vocabulary. Hue, saturation, pixels, gestalt...most non-art folks don't use or speak that language. When clients are describing their goals, they aren't using art-vocabulary. It's a designer's job to translate what the client is saying into an advanced and effective creative solution. They must be able to speak and understand the language of non-creative folks, as well as the language of the broader creative industry.
iii. An ability to make a convincing argument for your design solution(s): many young and inexperienced designer tend to get their hearts broken when a client smashes one of their [very well thought-out] ideas. Rather than rolling over, a designer must learn to navigate how best to build support for their idea(s). That might mean in some instances you work more fluidly with the client throughout the design process, so that they feel they have ownership in the development of the solution. In other instances it might mean that the designer is presenting options, rather than a single solution, so that the client feels empowered to make choices throughout the design process. And in some instances, it might be a matter of better explaining and presenting your idea to a client; perhaps the designer needs to push back more, perhaps they need to provide more research as to why their solution is best, or maybe they simply need to present it with more excitement and enthusiasm.

What hard/technical skills are most important for web graphic designers?

Samantha Osborne

Assistant Professor of Graphic Design, Owner, Samantha Osborne Design, Eastern Illinois University

This completely depends on which sector of the graphic design industry you're involved in. Generally speaking, a working knowledge of the Adobe Creative Suite is essential, with expertise in other software as it applies to your field. I also find it refreshing and highly effective when designers can begin exploring and developing solutions in an more analog fashion on the front-end of projects, before jumping to the computer. For example, it's easier to visually organize complex ideas via a post-it/mood board wall in which you can physically move ideas around, especially when you're working with a team, which is more common than not.

What web graphic designer skills would you recommend for someone trying to advance their career?

Carmita Sanchez-FongCarmita Sanchez-Fong LinkedIn profile

Professor and Chairperson, Fashion Institute of Technology, SUNY

Sketch, sketch, sketch, and work on your portfolio. Use the many resources at FIT to stay current with technology, including 3d printing, laser cutting, and virtual reality. Volunteer with one of the professional organizations, attend virtual conferences, enter a competition, develop your personal/professional profile, and become familiar with digital material resources. Work on your research and presentation skills. Create a well-organized digital library of your 2d and 3d assets. Prepare yourself to go back. Take some masterclasses. Volunteer as a virtual artist-in-residence at a local school. Be creative, remain engaged.

What type of skills will young web graphic designers need?

Michel BalasisMichel Balasis LinkedIn profile

Associate Professor, Loyola University Chicago

The field of Graphic Design is constantly evolving regarding the use of technology. New graduates must be up-to-date on the latest trends in Web-Based design applications. The shift in design outcomes from print-oriented deliverables to screen-oriented continues to accelerate and has only been enhanced by Covid-19 protocols. The ability to self-manage their work from home is a key element for recent graduates who will work remotely. Being prepared to align themselves with creative directors and colleagues ,who may not be as prepared to communicate remotely, is a task that will take some on-the-job training.

What technical skills for a web graphic designer stand out to employers?

Ashwith Chilvery Ph.D.Ashwith Chilvery Ph.D. LinkedIn profile

Director, Dual-Degree Engineering Program, Assistant Professor of Physics, Xavier University of Louisiana

In any job market, employers always desire graduates with sound technical skills that complement their teams. For instance, graduates may want to be cognizant of disruptive technologies in their fields such as software programming, coding, designing, 3d printing, project management, digital marketing, technical writing, data analytics and etc. In addition, employers have special fondness for graduates with multidisciplinary capabilities and skills. Having such sound skills would enable them to evolve as an independent thinker and thrive as a team player.

List of web graphic designer skills to add to your resume

Web graphic designer skills

The most important skills for a web graphic designer resume and required skills for a web graphic designer to have include:

  • Graphic Design
  • WordPress
  • HTML
  • CSS
  • Adobe Photoshop
  • Website Design
  • Html Css
  • Adobe Illustrator
  • Email Campaigns
  • JavaScript
  • Adobe Creative Suite
  • Web Site
  • Brochures
  • Photography
  • Logo Design
  • Flyers
  • HTML5
  • PHP
  • Adobe Dreamweaver
  • Adobe Indesign
  • User Interface
  • Business Cards
  • UI
  • UX
  • Web Development
  • PowerPoint
  • Web Pages
  • Google Analytics
  • JQuery
  • Facebook
  • Search Engine Optimization
  • User Experience
  • Content Management System
  • Web Content
  • Sketch
  • Corporate Identity
  • Promotional Materials
  • CSS3
  • E-Commerce
  • Print Materials
  • Print Collateral
  • Web Graphics
  • SharePoint
  • Print Design
  • Drupal
  • Mac
  • SQL
  • Web Banners
  • Twitter
  • Joomla

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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