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Become A Web Producer

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Working As A Web Producer

  • Getting Information
  • Thinking Creatively
  • Interacting With Computers
  • Making Decisions and Solving Problems
  • Communicating with Supervisors, Peers, or Subordinates
  • Deal with People

  • Mostly Sitting

  • Make Decisions

  • Stressful

  • $69,000

    Average Salary

What Does A Web Producer Do

Producers and directors create motion pictures, television shows, live theater, commercials, and other performing arts productions. They interpret a writer’s script to entertain or inform an audience.

Duties

Producers and directors typically do the following:

  • Select scripts or topics for a film, show, commercial, or play
  • Audition and select cast members and the film or stage crew
  • Approve the design and financial aspects of a production
  • Oversee the production process, including performances, lighting, and choreography
  • Oversee the postproduction process, including editing, special effects, music selection, and a performance’s overall tone
  • Ensure that a project stays on schedule and within budget
  • Promote finished works or productions through interviews, advertisements, and film festivals

Large productions often have associate, assistant, and line producers who share responsibilities. For example, on a large movie set an executive producer is in charge of the entire production, and a line producer runs the day-to-day operations. A TV show may employ several assistant producers to whom the head or executive producer gives certain duties, such as supervising the costume and makeup team.

Similarly, large productions usually employ several assistant directors, who help the director with tasks such as making set changes or notifying the performers when it is their time to go onstage. The specific responsibilities of assistant producers or directors vary with the size and type of production they work on.

Producers make the business and financial decisions for a motion picture, TV show, commercial, or stage production. They raise money for the project and hire the director and crew. The crew may include set and costume designers, film and video editors, a musical director, a choreographer, and other workers. Some producers may assist in the selection of cast members. Producers set the budget and approve any major changes to the project. They make sure that the production is completed on time, and they are ultimately responsible for the final product.

Directors are responsible for the creative decisions of a production. They select cast members, conduct rehearsals, and direct the work of the cast and crew. During rehearsals, they work with the actors to help them more accurately portray their characters. For nonfiction video, such as documentaries or live broadcasts, directors choose topics or subjects to film. They investigate the topic and may interview relevant participants or experts on camera. Directors also work with cinematographers and other crew members to ensure the final product matches the overall vision.

Directors work with set designers, costume designers, location scouts, and art directors to build a project’s set. During a film’s postproduction phase, they work closely with film editors and music supervisors to make sure that the final product comes out the way the producer and director envisioned. Stage directors, unlike television or film directors who document their product with cameras, make sure the cast and crew give a consistently strong live performance. For more information, see the profiles on actors, writers and authors, film and video editors and camera operators, dancers and choreographers, and multimedia artists and animators.

Although directors are in charge of the creative aspects of a show, they ultimately answer to producers. Some directors also share producing duties for their own films.

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How To Become A Web Producer

Most producers and directors have a bachelor’s degree and several years of work experience in an occupation related to motion picture, TV, or theater production, such as an actor, film and video editor, or cinematographer.

Education

Producers and directors usually have a bachelor’s degree. Many students study film or cinema at colleges and universities. In these programs, students learn about film history, editing, screenwriting, cinematography, and the filmmaking process. Others major in writing, acting, journalism, or communication. Some producers earn a degree in business, arts management, or nonprofit management.

Many stage directors complete a degree in theater and some go on to receive a Master of Fine Arts (MFA) degree. Classes may include directing, playwriting, set design, and acting. As of May 2015, the National Association of Schools of Theatre accredited more than 180 programs in theater arts.

Work Experience in a Related Occupation

Producers and directors might start out working in a theatrical management office as a business or company manager. In television or film, they might start out as an assistant or another low-profile studio job.

Advancement

As a producer’s or director’s reputation grows, he or she may work on larger projects that attract more attention or publicity.

Important Qualities

Communication skills. Producers and directors must coordinate the work of many different people to finish a production on time and within budget.

Creativity. Because a script can be interpreted in different ways, directors must decide how they want to interpret it and then how to represent the script’s ideas on the screen or stage.

Leadership skills. A director instructs actors and helps them portray their characters in a believable manner. They also supervise the crew, who are responsible for the behind the scenes work.

Time-management skills. Producers must find and hire the best director and crew for the production. They make sure that all involved do their jobs effectively, keeping within a production schedule and a budget.

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Web Producer Career Paths

Web Producer
Web Developer Owner Creative Director
Marketing And Creative Director
6 Yearsyrs
Web Developer Project Manager Marketing Director
Director Of Digital Marketing
9 Yearsyrs
Web Developer Founder Creative Director
Chief Creative Officer
8 Yearsyrs
Producer Owner Creative Director
Director Of User Experience
10 Yearsyrs
Producer Marketing Manager Digital Marketing Manager
Senior Manager-Digital Marketing
9 Yearsyrs
Editor Designer Senior Graphic Designer
Creative Services Manager
6 Yearsyrs
Editor Designer User Experience Designer
User Experience Manager
8 Yearsyrs
Producer Marketing Manager Marketing Manager/Project Manager
Digital Project Manager
6 Yearsyrs
Editor Content Manager
Web Content Manager
5 Yearsyrs
Writer And Editor Managing Editor Content Manager
Senior Content Manager
8 Yearsyrs
Writer And Editor Marketing Specialist Digital Marketing Specialist
Digital Marketing Strategist
5 Yearsyrs
Writer And Editor Technical Writer Content Manager
Content Director
7 Yearsyrs
Consultant Marketing Manager Social Media Manager
Manager Of Digital Media
5 Yearsyrs
Web Design/Development Web Content Manager Digital Marketing Manager
Digital Director
9 Yearsyrs
Consultant Senior Manager Director Of Strategy
Director Of Digital Strategy
10 Yearsyrs
Web Editor Managing Editor Social Media Manager
Marketing Strategist
6 Yearsyrs
Managing Editor Social Media Manager Manager Of Digital Media
Digital Media Director
7 Yearsyrs
Web Design/Development Web Content Manager Web Manager
Ecommerce Manager
6 Yearsyrs
Front End Developer Co-Founder Digital Marketing Manager
Digital Product Manager
8 Yearsyrs
Web Design/Development Web Content Manager
Digital Content Manager
5 Yearsyrs
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Do you work as a Web Producer?

Help others decide if this is a good career for them

Average Length of Employment
Web Manager 2.6 years
Online Producer 2.4 years
Web Specialist 2.3 years
Content Producer 2.1 years
Web Designer 2.1 years
Web Producer 2.0 years
Web Editor 2.0 years
Digital Producer 1.9 years
Web Content Editor 1.9 years
Top Careers Before Web Producer
Internship 13.4%
Editor 7.7%
Reporter 6.7%
Producer 5.7%
Web Editor 3.1%
Webmaster 2.7%
Top Careers After Web Producer
Producer 7.3%
Consultant 4.4%
Editor 4.4%
Web Editor 3.6%

Do you work as a Web Producer?

Web Producer Demographics

Gender

Male

47.9%

Female

43.3%

Unknown

8.9%
Ethnicity

White

59.2%

Hispanic or Latino

15.9%

Black or African American

10.8%

Asian

10.3%

Unknown

3.8%
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Foreign Languages Spoken

Spanish

46.2%

French

9.4%

Japanese

7.5%

Mandarin

7.5%

Chinese

5.7%

Russian

4.7%

German

2.8%

Italian

2.8%

Cantonese

1.9%

Korean

1.9%

Swahili

0.9%

Portuguese

0.9%

Hungarian

0.9%

Hebrew

0.9%

Bosnian

0.9%

Serbian

0.9%

Mongolian

0.9%

Tagalog

0.9%

Arabic

0.9%

Hmong

0.9%
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Web Producer Education

Schools

New York University

10.8%

San Francisco State University

9.2%

University of Washington

5.8%

Columbia University

5.5%

University of Florida

5.2%

Syracuse University

4.9%

San Jose State University

4.9%

Northwestern University

4.9%

American University

4.9%

University of Texas at Austin

4.6%

University of Missouri - Columbia

4.6%

University of California - Los Angeles

4.3%

Boston University

4.3%

Temple University

4.0%

University of Southern California

4.0%

University of Phoenix

4.0%

Pennsylvania State University

3.7%

Bellevue College

3.4%

Emerson College

3.4%

Northeastern University

3.4%
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Majors

Journalism

21.0%

Communication

17.7%

Business

5.9%

English

5.7%

Graphic Design

5.5%

Photography

4.9%

Computer Information Systems

4.6%

Marketing

4.6%

Computer Applications

4.0%

Computer Science

3.9%

Fine Arts

3.3%

Political Science

2.9%

Agricultural Public Services

2.5%

Writing

2.5%

Psychology

2.0%

Information Technology

2.0%

Digital Media

1.9%

Public Relations

1.8%

History

1.8%

Entertainment Business

1.6%
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Degrees

Bachelors

56.8%

Masters

20.5%

Other

13.5%

Certificate

4.4%

Associate

3.8%

Doctorate

1.0%

Diploma

0.2%
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Job type you want
Full Time
Part Time
Internship
Temporary
Average Yearly Salary
$69,000
View Detailed Salary Report
$45,000
Min 10%
$69,000
Median 50%
$69,000
Median 50%
$69,000
Median 50%
$69,000
Median 50%
$69,000
Median 50%
$69,000
Median 50%
$69,000
Median 50%
$106,000
Max 90%
Best Paying Company
Entercom Communications
Highest Paying City
Seattle, WA
Highest Paying State
Washington
Avg Experience Level
2.1 years
How much does a Web Producer make at top companies?
The national average salary for a Web Producer in the United States is $69,355 per year or $33 per hour. Those in the bottom 10 percent make under $45,000 a year, and the top 10 percent make over $106,000.

Real Web Producer Salaries

Job Title Company Location Start Date Salary
Online Web Producer (Graphic Designer I) Markettools, Inc. San Francisco, CA Sep 22, 2009 $146,090
Web Producer 4 (Project Manager) Altera Corporation San Jose, CA Sep 09, 2015 $117,250
Web Producer 4 (Project Manager) Altera Corporation San Jose, CA Sep 09, 2015 $111,634
Supervising Web Producer E! Entertainment Television Los Angeles, CA Jan 13, 2010 $92,726
Web Producer The New York Times Company New York, NY Apr 01, 2012 $91,563
Web Producer/Developer Trimble Navigation Limited Sunnyvale, CA Nov 09, 2011 $90,043 -
$91,206
Web Producer Altera Corporation San Jose, CA Oct 29, 2012 $82,000
Web Producer Sharpcast, Inc. Palo Alto, CA Feb 04, 2008 $80,000
Web Producer Panasonic Corporation of North America Newark, NJ Jun 30, 2016 $79,770
Web Producer Digital Pulp Inc. New York, NY Sep 01, 2009 $79,000
Manager, Web Producer Coach, Inc. New York, NY May 28, 2012 $78,000
Office Applications Web Producer Allyis, Inc. Redmond, WA May 01, 2013 $77,219
Web Producer Coach, Inc. New York, NY Mar 11, 2013 $75,000
Web Producer Panasonic Corporation of North America Newark, NJ Jul 01, 2013 $73,008
Web Producer III Experis Us, Inc. Bellevue, WA Sep 30, 2014 $70,561 -
$125,220
On-Line Web Producer Markettools, Inc. San Francisco, CA Apr 02, 2008 $69,701
Office Applications Web Producer Ciber, Inc. Redmond, WA Oct 01, 2012 $68,000
Web Producer Servicenow, Inc. Santa Clara, CA Jul 27, 2016 $65,770 -
$95,800
Ecommerce Web Producer Teleflora, LLC Los Angeles, CA Apr 12, 2010 $62,000
JR. Web Producer Quinstreet, Inc. IL Sep 15, 2010 $61,651
JR. Web Producer Quinstreet, Inc. Foster City, CA Sep 16, 2010 $61,651
Web Producer Compuga Inc. Bellevue, WA Nov 09, 2016 $60,000
Web Producer Coach, Inc. New York, NY Oct 01, 2009 $60,000
Web Producer (Multimedia Artist) Gamevil USA Inc. El Segundo, CA May 15, 2014 $57,000
Web Producer, ONC Department Dsfederal, Inc. Rockville, MD Aug 19, 2014 $56,516
Web Producer Reliance Management Group Monroe, NC Sep 11, 2011 $55,016

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Top Skills for A Web Producer

  1. Web Application
  2. Online
  3. Html
You can check out examples of real life uses of top skills on resumes here:
  • Provided support for enterprise web applications.
  • Created interactive online catalogs and listings.
  • Coded HTML as required to update web pages, QA and approved any content or code before going live.
  • Optimized CSS for cross-browser functionality and compatibility.
  • Created video productions, managed freelance crew and actors, for web and TV.

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Top 10 Best States for Web Producers

  1. District of Columbia
  2. New York
  3. California
  4. New Jersey
  5. Maryland
  6. Connecticut
  7. Virginia
  8. Georgia
  9. Minnesota
  10. Rhode Island
  • (172 jobs)
  • (575 jobs)
  • (816 jobs)
  • (204 jobs)
  • (174 jobs)
  • (79 jobs)
  • (323 jobs)
  • (150 jobs)
  • (107 jobs)
  • (26 jobs)

Top Web Producer Employers

Jobs From Top Web Producer Employers

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