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Become A Web Producer

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Working As A Web Producer

  • Getting Information
  • Thinking Creatively
  • Interacting With Computers
  • Making Decisions and Solving Problems
  • Communicating with Supervisors, Peers, or Subordinates
  • Deal with People

  • Mostly Sitting

  • Make Decisions

  • Stressful

  • $75,209

    Average Salary

What Does A Web Producer Do

Producers and directors create motion pictures, television shows, live theater, commercials, and other performing arts productions. They interpret a writer’s script to entertain or inform an audience.

Duties

Producers and directors typically do the following:

  • Select scripts or topics for a film, show, commercial, or play
  • Audition and select cast members and the film or stage crew
  • Approve the design and financial aspects of a production
  • Oversee the production process, including performances, lighting, and choreography
  • Oversee the postproduction process, including editing, special effects, music selection, and a performance’s overall tone
  • Ensure that a project stays on schedule and within budget
  • Promote finished works or productions through interviews, advertisements, and film festivals

Large productions often have associate, assistant, and line producers who share responsibilities. For example, on a large movie set an executive producer is in charge of the entire production, and a line producer runs the day-to-day operations. A TV show may employ several assistant producers to whom the head or executive producer gives certain duties, such as supervising the costume and makeup team.

Similarly, large productions usually employ several assistant directors, who help the director with tasks such as making set changes or notifying the performers when it is their time to go onstage. The specific responsibilities of assistant producers or directors vary with the size and type of production they work on.

Producers make the business and financial decisions for a motion picture, TV show, commercial, or stage production. They raise money for the project and hire the director and crew. The crew may include set and costume designers, film and video editors, a musical director, a choreographer, and other workers. Some producers may assist in the selection of cast members. Producers set the budget and approve any major changes to the project. They make sure that the production is completed on time, and they are ultimately responsible for the final product.

Directors are responsible for the creative decisions of a production. They select cast members, conduct rehearsals, and direct the work of the cast and crew. During rehearsals, they work with the actors to help them more accurately portray their characters. For nonfiction video, such as documentaries or live broadcasts, directors choose topics or subjects to film. They investigate the topic and may interview relevant participants or experts on camera. Directors also work with cinematographers and other crew members to ensure the final product matches the overall vision.

Directors work with set designers, costume designers, location scouts, and art directors to build a project’s set. During a film’s postproduction phase, they work closely with film editors and music supervisors to make sure that the final product comes out the way the producer and director envisioned. Stage directors, unlike television or film directors who document their product with cameras, make sure the cast and crew give a consistently strong live performance. For more information, see the profiles on actors, writers and authors, film and video editors and camera operators, dancers and choreographers, and multimedia artists and animators.

Although directors are in charge of the creative aspects of a show, they ultimately answer to producers. Some directors also share producing duties for their own films.

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How To Become A Web Producer

Most producers and directors have a bachelor’s degree and several years of work experience in an occupation related to motion picture, TV, or theater production, such as an actor, film and video editor, or cinematographer.

Education

Producers and directors usually have a bachelor’s degree. Many students study film or cinema at colleges and universities. In these programs, students learn about film history, editing, screenwriting, cinematography, and the filmmaking process. Others major in writing, acting, journalism, or communication. Some producers earn a degree in business, arts management, or nonprofit management.

Many stage directors complete a degree in theater and some go on to receive a Master of Fine Arts (MFA) degree. Classes may include directing, playwriting, set design, and acting. As of May 2015, the National Association of Schools of Theatre accredited more than 180 programs in theater arts.

Work Experience in a Related Occupation

Producers and directors might start out working in a theatrical management office as a business or company manager. In television or film, they might start out as an assistant or another low-profile studio job.

Advancement

As a producer’s or director’s reputation grows, he or she may work on larger projects that attract more attention or publicity.

Important Qualities

Communication skills. Producers and directors must coordinate the work of many different people to finish a production on time and within budget.

Creativity. Because a script can be interpreted in different ways, directors must decide how they want to interpret it and then how to represent the script’s ideas on the screen or stage.

Leadership skills. A director instructs actors and helps them portray their characters in a believable manner. They also supervise the crew, who are responsible for the behind the scenes work.

Time-management skills. Producers must find and hire the best director and crew for the production. They make sure that all involved do their jobs effectively, keeping within a production schedule and a budget.

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Web Producer Jobs

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Web Producer Career Paths

Web Producer
Project Manager Product Manager Marketing Communications Manager
Content Marketing Manager
6 Yearsyrs
Marketing Manager Creative Director Senior Art Director
Creative Manager
6 Yearsyrs
Front End Developer User Interaction Designer Senior Graphic Designer
Creative Services Manager
7 Yearsyrs
Web Editor Senior Editor Content Manager
Digital Content Manager
5 Yearsyrs
Writer And Editor Senior Writer Creative Director
Digital Director
10 Yearsyrs
Social Media Manager Manager Of Digital Media
Digital Media Director
8 Yearsyrs
Web Content Manager Marketing Manager Marketing Manager/Project Manager
Digital Project Manager
6 Yearsyrs
Project Manager Program Manager Marketing Director
Director Of Digital Marketing
10 Yearsyrs
Product Manager Senior Manager Director Of Strategy
Director Of Digital Strategy
11 Yearsyrs
Producer Production Manager Creative Director
Director Of User Experience
10 Yearsyrs
Web Editor Web Content Manager Web Manager
Ecommerce Manager
7 Yearsyrs
Product Manager Marketing Manager Social Media Manager
Manager Of Digital Media
5 Yearsyrs
Managing Editor Public Relations Manager Public Relations Director
Media Relations Director
5 Yearsyrs
Web Graphic Designer Senior Graphic Designer Multimedia Specialist
Multimedia Manager
5 Yearsyrs
Writer And Editor Senior Editor Producer
Producer/Project Manager
6 Yearsyrs
Web Content Manager Writer And Editor Senior Technical Writer
Publications Manager
5 Yearsyrs
Producer Creative Director Senior User Experience Designer
User Experience Manager
9 Yearsyrs
Marketing Manager Writer And Editor Content Manager
Web Content Manager
5 Yearsyrs
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Do you work as a Web Producer?

Help others decide if this is a good career for them

Average Length of Employment
Web Specialist 2.5 years
Online Producer 2.4 years
Web Designer 2.2 years
Web Producer 2.0 years
Web Editor 2.0 years
Content Producer 2.0 years
Web Developer 2.0 years
Web Content Editor 1.9 years
Web Content Writer 1.6 years
Top Employers Before
Internship 15.1%
Editor 8.2%
Reporter 6.8%
Producer 6.2%
Instructor 2.6%
Web Editor 2.4%
Top Employers After
Producer 7.2%
Consultant 4.4%
Editor 4.2%
Web Editor 3.8%

Do you work as a Web Producer?

Web Producer Demographics

Gender

Male

52.4%

Female

45.3%

Unknown

2.3%
Ethnicity

White

58.8%

Hispanic or Latino

16.3%

Asian

10.7%

Black or African American

10.5%

Unknown

3.6%
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Foreign Languages Spoken

Spanish

50.6%

French

11.7%

Japanese

7.8%

Mandarin

7.8%

Chinese

5.2%

Russian

3.9%

Italian

2.6%

Swahili

1.3%

Portuguese

1.3%

German

1.3%

Cantonese

1.3%

Tagalog

1.3%

Korean

1.3%

Arabic

1.3%

Hmong

1.3%
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Web Producer Education

Schools

New York University

9.4%

Syracuse University

7.4%

San Francisco State University

7.4%

American University

5.9%

University of Florida

5.4%

University of Phoenix

5.4%

Columbia University

5.4%

Northwestern University

4.9%

University of Missouri - Columbia

4.9%

University of Texas at Austin

4.9%

Temple University

4.4%

University of California - Los Angeles

4.4%

Pennsylvania State University

3.9%

San Jose State University

3.9%

University of Central Florida

3.9%

Boston University

3.9%

Northeastern University

3.9%

Western Washington University

3.4%

George Mason University

3.4%

Quinnipiac University

3.4%
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Majors

Journalism

20.7%

Communication

17.8%

English

6.0%

Business

5.7%

Marketing

5.2%

Photography

5.0%

Graphic Design

4.7%

Computer Information Systems

4.3%

Computer Science

3.8%

Computer Applications

3.8%

Fine Arts

3.4%

Political Science

3.0%

Writing

2.8%

Agricultural Public Services

2.7%

Digital Media

2.0%

Psychology

1.9%

Information Technology

1.9%

Audiovisual Communications Technologies

1.9%

Public Relations

1.8%

Computer Networking

1.5%
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Degrees

Bachelors

55.6%

Masters

22.4%

Other

13.4%

Certificate

4.1%

Associate

3.6%

Doctorate

0.7%

Diploma

0.2%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Web Producer Salaries

Job Title Company Location Start Date Salary
Online Web Producer (Graphic Designer I) Markettools, Inc. San Francisco, CA Sep 22, 2009 $146,090
Web Producer 4 (Project Manager) Altera Corporation San Jose, CA Sep 09, 2015 $117,250
Web Producer 4 (Project Manager) Altera Corporation San Jose, CA Sep 09, 2015 $111,634
Supervising Web Producer E! Entertainment Television Los Angeles, CA Jan 13, 2010 $92,726
Web Producer The New York Times Company New York, NY Apr 01, 2012 $91,563
Web Producer/Developer Trimble Navigation Limited Sunnyvale, CA Nov 09, 2011 $90,043 -
$91,206
Web Producer Altera Corporation San Jose, CA Oct 29, 2012 $82,000
Web Producer Sharpcast, Inc. Palo Alto, CA Feb 04, 2008 $80,000
Web Producer Panasonic Corporation of North America Newark, NJ Jun 30, 2016 $79,770
Web Producer Digital Pulp Inc. New York, NY Sep 01, 2009 $79,000
Manager, Web Producer Coach, Inc. New York, NY May 28, 2012 $78,000
Office Applications Web Producer Allyis, Inc. Redmond, WA May 01, 2013 $77,219
Web Producer Coach, Inc. New York, NY Mar 11, 2013 $75,000
Web Producer Panasonic Corporation of North America Newark, NJ Jul 01, 2013 $73,008
Web Producer III Experis Us, Inc. Bellevue, WA Sep 30, 2014 $70,561 -
$125,220
On-Line Web Producer Markettools, Inc. San Francisco, CA Apr 02, 2008 $69,701
Office Applications Web Producer Ciber, Inc. Redmond, WA Oct 01, 2012 $68,000
Web Producer Servicenow, Inc. Santa Clara, CA Jul 27, 2016 $65,770 -
$95,800
Ecommerce Web Producer Teleflora, LLC Los Angeles, CA Apr 12, 2010 $62,000
JR. Web Producer Quinstreet, Inc. IL Sep 15, 2010 $61,651
JR. Web Producer Quinstreet, Inc. Foster City, CA Sep 16, 2010 $61,651
Web Producer Compuga Inc. Bellevue, WA Nov 09, 2016 $60,000
Web Producer Coach, Inc. New York, NY Oct 01, 2009 $60,000
Web Producer (Multimedia Artist) Gamevil USA Inc. El Segundo, CA May 15, 2014 $57,000
Web Producer, ONC Department Dsfederal, Inc. Rockville, MD Aug 19, 2014 $56,516
Web Producer Reliance Management Group Monroe, NC Sep 11, 2011 $55,016

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Top Skills for A Web Producer

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  1. Web
  2. Online Content
  3. Video
You can check out examples of real life uses of top skills on resumes here:
  • Optimized E-mail newsletter, issued monthly in Japanese, production process, coding applicable to both E-mail and Web page.
  • Created online content using the Microsoft Content Management publishing system.
  • Installed video section and interactive product selector.
  • Web Development: Updated HTML, XML, Flash, JavaScript and PHP on localized websites via FTP and CMS.
  • USE HTML/CSS to edit articles and WorldNow CMS, Web video and mobile platform to post articles to the company website.

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Top 10 Best States for Web Producers

  1. District of Columbia
  2. New York
  3. California
  4. New Jersey
  5. Maryland
  6. Connecticut
  7. Virginia
  8. Georgia
  9. Minnesota
  10. Rhode Island
  • (172 jobs)
  • (575 jobs)
  • (816 jobs)
  • (204 jobs)
  • (174 jobs)
  • (79 jobs)
  • (323 jobs)
  • (150 jobs)
  • (107 jobs)
  • (26 jobs)

Top Web Producer Employers

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Jobs From Top Web Producer Employers

Web Producer Videos

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