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Become A Web Producer

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Working As A Web Producer

  • Interacting With Computers
  • Getting Information
  • Updating and Using Relevant Knowledge
  • Thinking Creatively
  • Processing Information
  • Mostly Sitting

  • Repetitive

  • $85,610

    Average Salary

What Does A Web Producer Do

Web developers design and create websites. They are responsible for the look of the site. They are also responsible for the site’s technical aspects, such as its performance and capacity, which are measures of a website’s speed and how much traffic the site can handle. In addition, web developers may create content for the site.

Duties

Web developers typically do the following:

  • Meet with clients or management to discuss the needs and design of a website
  • Create and test applications for a website
  • Write code for websites, using programming languages such as HTML or XML
  • Work with other team members to determine what information the site will contain
  • Work with graphics and other designers to determine the website’s layout
  • Integrate graphics, audio, and video into the website
  • Monitor website traffic

When creating a website, developers have to make their client’s vision a reality. They build particular types of websites, such as ecommerce, news, or gaming sites, to fit clients’ needs. Different types of websites may require different applications to work right. For example, a gaming site should be able to handle advanced graphics, whereas an ecommerce site needs a payment-processing application. The developer decides which applications and designs will best fit the site.

Some developers handle all aspects of a website’s construction, and others specialize in a certain aspect of it. The following are examples of types of specialized web developers:

Back-end web developers are responsible for the overall technical construction of the website. They create the basic framework of the site and ensure that it works as expected. Back-end web developers also establish procedures for allowing others to add new pages to the website and meet with management to discuss major changes to the site.

Front-end web developers are responsible for how a website looks. They create the site’s layout and integrate graphics, applications (such as a retail checkout tool), and other content. They also write web-design programs in a variety of computer languages, such as HTML or JavaScript.

Webmasters maintain websites and keep them updated. They ensure that websites operate correctly, and they test for errors such as broken links. Many webmasters respond to user comments as well.

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How To Become A Web Producer

The typical education needed to become a web developer is an associate’s degree in web design or a related field. Web developers need knowledge of both programming and graphic design.

Education

Educational requirements for web developers vary with the setting they work in and the type of work they do. Requirements range from a high school diploma to a bachelor’s degree. An associate’s degree in web design or related field is the most common requirement.

However, for more technical developer positions, such as back-end web developers, some employers prefer workers who have at least a bachelor’s degree in computer science, programming, or a related field.

Web developers need to have a thorough understanding of HTML programming. The most recent version, HTML5, contains new features that web developers need to understand. Many employers also want developers to understand other programming languages, such as JavaScript or SQL, as well as have some knowledge of multimedia publishing tools, such as Flash. Throughout their career, web developers must keep up to date on new tools and computer languages.

Some employers prefer web developers who have both a computer degree and coursework in graphic design, especially if the developer will be heavily involved in the website’s visual appearance.

Advancement

Web developers who have a bachelor’s degree can advance to become project managers. For more information, see the profile on computer and information systems managers.

Important Qualities

Concentration. Web developers must sit at a computer and write detailed code for long periods.

Creativity. Web developers often are involved in designing the appearance of a website and must make sure that it looks innovative and up to date.

Customer-service skills. Webmasters have to respond politely and correctly to user questions and requests.

Detail oriented. When web developers write in HTML, a minor error could cause an entire webpage to stop working.

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Web Producer jobs

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Web Producer Career Paths

Web Producer
Communications Manager Content Manager
Content Director
7 Yearsyrs
Web Content Manager Marketing Manager Writer And Editor
Content Manager
5 Yearsyrs
Product Manager Marketing Manager Creative Director
Digital Director
10 Yearsyrs
Web Content Manager Project Manager Marketing Manager
Digital Marketing Manager
6 Yearsyrs
Program Manager Marketing Director Search Engine Optimizer
Digital Marketing Strategist
6 Yearsyrs
Managing Editor Producer Digital Producer
Digital Project Manager
7 Yearsyrs
Writer And Editor Communications Coordinator Communications Director
Director Of Communications And Marketing
9 Yearsyrs
Web Editor Project Manager Marketing Director
Director Of Digital Marketing
10 Yearsyrs
Communications Manager Marketing Director Search Engine Optimizer
Director Of Ecommerce
10 Yearsyrs
Program Manager Sales Consultant Internet Sales Manager
E-Commerce Director
8 Yearsyrs
Web Manager Search Engine Optimizer
E-Commerce Product Manager
6 Yearsyrs
Managing Editor Writer And Editor Search Engine Optimizer
Ecommerce Manager
7 Yearsyrs
Marketing Manager Sales Consultant Marketing Consultant
Marketing Communications Manager
7 Yearsyrs
Writer And Editor Communications Manager Marketing Manager
Marketing Director
7 Yearsyrs
Project Manager Program Manager
Marketing Manager
6 Yearsyrs
Product Manager Sales Manager Marketing Consultant
Marketing Strategist
6 Yearsyrs
Web Editor Writer And Editor Search Engine Optimizer
Online Marketing Manager
5 Yearsyrs
Marketing Manager Senior Product Manager
Product Management Director
12 Yearsyrs
Project Manager Senior Project Manager
Senior Product Manager
9 Yearsyrs
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Average Length of Employment
Media Developer 2.7 years
Web Site Developer 2.7 years
Webmaster 2.6 years
Producer 2.6 years
Web Manager 2.6 years
Web Administrator 2.4 years
Online Producer 2.4 years
Web Specialist 2.4 years
Content Developer 2.3 years
Lead Web Designer 2.3 years
Web Designer 2.3 years
Content Producer 2.1 years
Web Developer 2.1 years
Web Programmer 2.0 years
Web Producer 2.0 years
Web Editor 2.0 years
Content Editor 2.0 years
Web Content Editor 1.9 years
Digital Producer 1.7 years
PHP Web Developer 1.7 years
Web Analyst 1.7 years
Assistant Producer 1.7 years
Web Writer 1.6 years
Web Content Writer 1.6 years
Web Page Developer 1.6 years
Top Employers Before
Internship 13.5%
Editor 7.4%
Reporter 6.4%
Producer 5.8%
Instructor 2.4%
Top Employers After
Producer 5.9%
Editor 4.9%
Consultant 4.2%
Web Editor 3.3%

Web Producer Demographics

Gender

Male

52.2%

Female

45.7%

Unknown

2.1%
Ethnicity

White

78.0%

Asian

10.0%

Hispanic or Latino

10.0%

Unknown

1.3%

Black or African American

0.7%
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Languages Spoken

Spanish

48.3%

French

13.5%

Mandarin

7.9%

Chinese

6.7%

Japanese

6.7%

German

3.4%

Russian

2.2%

Italian

2.2%

Swahili

1.1%

Portuguese

1.1%

Cantonese

1.1%

Greek

1.1%

Tagalog

1.1%

Korean

1.1%

Arabic

1.1%

Hmong

1.1%
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Web Producer Education

Schools

Syracuse University

8.1%

New York University

8.1%

San Francisco State University

6.8%

Northwestern University

5.9%

Boston University

5.9%

University of Phoenix

5.4%

Columbia University

5.4%

University of Texas at Austin

5.4%

American University

5.4%

University of California - Los Angeles

4.5%

University of Missouri - Columbia

4.5%

Northeastern University

4.5%

University of Washington

4.1%

Temple University

4.1%

San Jose State University

4.1%

University of Southern California

3.6%

George Mason University

3.6%

University of Florida

3.6%

University of Central Florida

3.6%

Pennsylvania State University

3.2%
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Majors

Journalism

21.8%

Communication

17.8%

English

6.2%

Photography

5.4%

Marketing

5.2%

Business

4.9%

Graphic Design

4.6%

Computer Information Systems

4.4%

Computer Science

3.8%

Computer Applications

3.7%

Fine Arts

3.1%

Writing

2.9%

Political Science

2.9%

Agricultural Public Services

2.5%

Public Relations

2.0%

Audiovisual Communications Technologies

2.0%

Information Technology

1.9%

Psychology

1.8%

Digital Media

1.5%

Project Management

1.5%
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Degrees

Bachelors

54.8%

Masters

22.6%

Other

13.9%

Certificate

4.2%

Associate

3.6%

Doctorate

0.7%

Diploma

0.2%
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Internship
Temporary

Real Web Producer Salaries

Job Title Company Location Start Date Salary
Online Web Producer (Graphic Designer I) Markettools, Inc. San Francisco, CA Sep 22, 2009 $146,090
Web Producer 4 (Project Manager) Altera Corporation San Jose, CA Sep 09, 2015 $117,250
Web Producer 4 (Project Manager) Altera Corporation San Jose, CA Sep 09, 2015 $111,634
Supervising Web Producer E! Entertainment Television Los Angeles, CA Jan 13, 2010 $92,726
Web Producer The New York Times Company New York, NY Apr 01, 2012 $91,563
Web Producer/Developer Trimble Navigation Limited Sunnyvale, CA Nov 09, 2011 $90,043 -
$91,206
Web Producer Altera Corporation San Jose, CA Oct 29, 2012 $82,000
Web Producer Sharpcast, Inc. Palo Alto, CA Feb 04, 2008 $80,000
Web Producer Panasonic Corporation of North America Newark, NJ Jun 30, 2016 $79,770
Web Producer Digital Pulp Inc. New York, NY Sep 01, 2009 $79,000
Manager, Web Producer Coach, Inc. New York, NY May 28, 2012 $78,000
Office Applications Web Producer Allyis, Inc. Redmond, WA May 01, 2013 $77,219
Web Producer Coach, Inc. New York, NY Mar 11, 2013 $75,000
Web Producer Panasonic Corporation of North America Newark, NJ Jul 01, 2013 $73,008
Web Producer III Experis Us, Inc. Bellevue, WA Sep 30, 2014 $70,561 -
$125,220
On-Line Web Producer Markettools, Inc. San Francisco, CA Apr 02, 2008 $69,701
Office Applications Web Producer Ciber, Inc. Redmond, WA Oct 01, 2012 $68,000
Web Producer Servicenow, Inc. Santa Clara, CA Jul 27, 2016 $65,770 -
$95,800
Ecommerce Web Producer Teleflora, LLC Los Angeles, CA Apr 12, 2010 $62,000
JR. Web Producer Quinstreet, Inc. IL Sep 15, 2010 $61,651
JR. Web Producer Quinstreet, Inc. Foster City, CA Sep 16, 2010 $61,651
Web Producer Compuga Inc. Bellevue, WA Nov 09, 2016 $60,000
Web Producer Coach, Inc. New York, NY Oct 01, 2009 $60,000
Web Producer (Multimedia Artist) Gamevil USA Inc. El Segundo, CA May 15, 2014 $57,000
Web Producer, ONC Department Dsfederal, Inc. Rockville, MD Aug 19, 2014 $56,516
Web Producer Reliance Management Group Monroe, NC Sep 11, 2011 $55,016

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Top Skills for A Web Producer

WebContentOnlineContentVideoContentHtml/CssContentManagementSystemWebSiteFacebookTwitterAdobePhotoshopNewsStoriesWebPagesJavascriptQAProjectManagementDreamweaverInternetSearchEngineOptimizationWebProductionXMLUserInterface

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Top Web Producer Skills

  1. Web Content
  2. Online Content
  3. Video Content
You can check out examples of real life uses of top skills on resumes here:
  • Managed and tracked all web requests Updated and maintained web content.
  • Created online content using the Microsoft Content Management publishing system.
  • Uploaded video content to social media sites such as YouTube, Yahoo, and Twitter.
  • Hand code HTML/CSS for landing pages and creation of new partner portal micro sites.
  • Programmed and maintained popular news website with 4 million visitors per month Evaluated vendor for content management system companywide

Top Web Producer Employers

Web Producer Videos

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