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The differences between wellness directors and wellness coaches can be seen in a few details. Each job has different responsibilities and duties. Additionally, a wellness director has an average salary of $73,888, which is higher than the $40,248 average annual salary of a wellness coach.
The top three skills for a wellness director include quality care, home health and direct supervision. The most important skills for a wellness coach are CPR, health education, and rehabilitation.
| Wellness Director | Wellness Coach | |
| Yearly salary | $73,888 | $40,248 |
| Hourly rate | $35.52 | $19.35 |
| Growth rate | 28% | 12% |
| Number of jobs | 31,522 | 21,963 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 57% | Bachelor's Degree, 67% |
| Average age | 47 | 47 |
| Years of experience | 6 | - |
Typically working at gyms and health centers, a wellness coordinator utilizes their health and fitness expertise by designing and developing health programs involving workout and diet plans. Among their responsibilities include performing research and analysis to identify the clients' needs, gathering and analyzing information to determine the strengths and weaknesses of current programs, and implementing solutions against problem areas. They must also liaise with internal and external parties, coordinate staff, and develop strategies to optimize program operations, ensuring efficiency and client satisfaction.
A wellness coach is responsible for guiding clients on their fitness and health objectives, mentoring them on activities for a healthy lifestyle, and creating customized wellness plans to manage their developmental conditions. Wellness coaches conduct counseling sessions to listen to the clients' issues, including their stress, practices, meal plans, and other daily lifestyle activities. They also plan and suggest activities for the clients while observing their behaviors and create instructional guides to sustain a positive emotional and mental perspective.
Wellness directors and wellness coaches have different pay scales, as shown below.
| Wellness Director | Wellness Coach | |
| Average salary | $73,888 | $40,248 |
| Salary range | Between $42,000 And $127,000 | Between $25,000 And $62,000 |
| Highest paying City | Hartford, CT | Richmond, CA |
| Highest paying state | Connecticut | Alaska |
| Best paying company | Emma Willard School | Stanford University |
| Best paying industry | Health Care | Finance |
There are a few differences between a wellness director and a wellness coach in terms of educational background:
| Wellness Director | Wellness Coach | |
| Most common degree | Bachelor's Degree, 57% | Bachelor's Degree, 67% |
| Most common major | Nursing | Kinesiology |
| Most common college | University of Michigan - Ann Arbor | University of Michigan - Ann Arbor |
Here are the differences between wellness directors' and wellness coaches' demographics:
| Wellness Director | Wellness Coach | |
| Average age | 47 | 47 |
| Gender ratio | Male, 23.0% Female, 77.0% | Male, 34.2% Female, 65.8% |
| Race ratio | Black or African American, 11.1% Unknown, 4.3% Hispanic or Latino, 14.7% Asian, 7.5% White, 61.8% American Indian and Alaska Native, 0.7% | Black or African American, 10.6% Unknown, 4.0% Hispanic or Latino, 14.3% Asian, 4.4% White, 66.1% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 12% | 16% |