How to hire a wholesale representative

How to hire a wholesale representative, step by step

Here's a step-by-step wholesale representative hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a wholesale representative job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new wholesale representative
• Step 8: Go through the hiring process checklist

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1. Identify your hiring needs

   Before you start hiring a wholesale representative, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A wholesale representative's background is also an important factor in determining whether they'll be a good fit for the position. For example, wholesale representatives from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   The following list breaks down different types of wholesale representatives and their corresponding salaries.

   Type of Wholesale Representative	Description	Hourly rate
   Wholesale Representative	Wholesale and manufacturing sales representatives sell goods for wholesalers or manufacturers to businesses, government agencies, and other organizations. They contact customers, explain product features, answer any questions that their customers may have, and negotiate prices.	$17-55
   Merchandising Representative	Merchandising representatives are professionals who are responsible for providing point-of-purchase and shelf management services to produce sales. These representatives are required to plan and develop merchandising strategies so that they can balance the expectations of customers and the organization's objectives... Show more	$12-19
   National Account Representative	A national account representative plays a pivotal role in managing client relationships. These professionals manage relationships for high-value customers, especially those who invest vast amounts in the company or those who have stayed in the organization for an extended period... Show more	$14-30

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Customer Service
   • Product Knowledge
   • Cold Calls
   • Honda
   • Trade Shows
   • Customer Orders
   • Computer System
   • Increase Sales
   • Sales Orders
   • Mortgage Brokers
   • Customer Relations
   • Retail Store
   • Toyota
   • Business Development

   Check all skills

   Responsibilities:

   • Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
   • Develop and implement marketing programs for distributors and retailers, including co-op advertising plans, promotional events, and merchandising techniques.
   • Excel in responsive customer support; personally responsible for worldwide international service centers and primary aircraft OEM accounts.

3. Make a budget

   Including a salary range in your wholesale representative job description is one of the best ways to attract top talent. A wholesale representative can vary based on:

   • Location. For example, wholesale representatives' average salary in florida is 54% less than in new york.
   • Seniority. Entry-level wholesale representatives 68% less than senior-level wholesale representatives.
   • Certifications. A wholesale representative with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a wholesale representative's salary.

   Average wholesale representative salary

   $66,158yearly

   $31.81 hourly rate

   ---

   Entry-level wholesale representative salary

   $37,000 yearly salary

   Updated December 13, 2025

4. Writing a wholesale representative job description

   A wholesale representative job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a wholesale representative job description:

   Wholesale representative job description example

   • 401K with company match
   • Company Profit Sharing
   • Full medical + HSA (optional)
   • Career Growth with hands-on learning
   • Fleet car when traveling (personal/business)
   • 40% off any standard Hertz Rental (friends/family)
   • Tuition Reimbursement

   Essential Requirements:

   Job Description :

   We are seeking an entrepreneur wanting to build their own business with no cap in earnings. Responsible for Direct-to-Dealer Sales, managing existing customer accounts, and finalizing sales transactions while doing related administrative work. Employee will also conduct outbound calls and follow-up sales meetings and seek new business opportunities. Applicant must be skilled in negotiating to obtain the best sales price, meeting metrics, and be self-driven to exceed those metrics.

   Qualifications:

   Must be 20 years of age or older. A valid driver’s license is required. High School diploma or equivalent. Strong computer skills are a must. Multi-tasking is required. Excellent written and spoken communication. Self-motivated sales professionals with inside or outside sales experience.

   Apply today and shift your career into drive for tomorrow!

   :

   At Hertz, we champion and celebrate a culture of diversity and inclusion. We take affirmative steps to promote employment and advancement opportunities. The endless variety of perspectives, experiences, skills and talents that our employees invest in their work every day represent a significant part of our culture – and our success and reputation as a company.

   Individuals are encouraged to apply for positions because of the characteristics that make them unique.

   Qualified applicants with criminal histories will be considered for employment in a manner consistent with applicable federal, state and local law. Hertz is a drug free workplace.

   EOE, including disability/veteran

   Copy this example

   

5. Post your job

   There are a few common ways to find wholesale representatives for your business:

   • Promoting internally or recruiting from your existing workforce.
   • Ask for referrals from friends, family members, and current employees.
   • Attend job fairs at local colleges to meet candidates with the right educational background.
   • Use social media platforms like LinkedIn, Facebook, and Twitter to recruit passive job-seekers.

   Post your job online:

   • Post your wholesale representative job on Zippia to find and recruit wholesale representative candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   Your first interview with wholesale representative candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

   It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new wholesale representative

   Once you have selected a candidate for the wholesale representative position, it is time to create an offer letter. In addition to salary, the offer letter should include details about benefits and perks that are available to the employee. Ensuring your offer is competitive is vital, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and it is important to be open to discussion and reach a mutually beneficial agreement. After the offer has been accepted, it is a good idea to formalize the agreement with a contract.

   It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

   To prepare for the new wholesale representative first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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