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Wolverine World Wide Overview

Wolverine World Wide, Inc. or Wolverine Worldwide is an American footwear manufacturer based in Rockford, Michigan, known for its own brand, Wolverine Boots and Shoes, as well as its subsidiaries such as Hush Puppies and Merrell.
The staff at Wolverine World Wide come from unusually diverse demographic backgrounds. The company is 50.4% female and 28.1% ethnic minorities. Despite its diversity in other areas, Wolverine World Wide employees are noticeably lacking in political diversity. It has an unusually high proportion of employees who are members of the Democratic Party, at 66.7%. Employees seem to enjoy working in an otherwise diverse workplace that is dominated by members of the Democratic Party. Wolverine World Wide has great employee retention with staff members usually staying with the company for 3.5 years. The average employee at Wolverine World Wide makes $38,414 per year. In comparison, some of its highest paying competitors, like Deckers Outdoor, Elizabeth Arden, and Burberry, pay $61,503, $44,827, and $41,249, respectively.
A large retail company with 3,700 employees and an annual revenue of $2.5B, Wolverine World Wide is headquartered in Michigan.

The Organization’s Mission

We empower, engage and inspire our consumers - every step of the way.


Textiles, Apparel & Luxury Goods





Founded in



Rockford, MI


Organization Type


Is This Your Company?

The Team At Wolverine World Wide

Key People

    Blake Krueger (ceo)

The Culture At Wolverine World Wide

Information provided by the company
This focus and passion fuels us as we strive to create the best running shoes and apparel on the planet. We leave work each day knowing we've done everything to make runners' lives just a little bit better.
A leading maker of quality boots and shoes for those in uniform, Bates' commitment is heartfelt and hard-earned. Evident in the technologies they pioneer.
The trail is the core of our design philosophy and has continued to guide us in the development of innovative products that inspire and enable enjoyment of the outdoors.

Wolverine World Wide Reviews

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Zippia UserJuly 2020


Zippia Official LogoZippia UserJuly 2020

What Do You Like About Working There?

Benefits, on-campus cafeteria, relaxed dress code Show More

What DON'T You Like About Working There?

Old management mentality, poor communication, frequent cloak & dagger layoffs , technology & software extremely outdated Show More

What Are Your Favorite Benefits/Perks?

discount of branded merchandise Show More
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Zippia UserApril 2020


Zippia Official LogoZippia UserApril 2020

What Do You Like About Working There?

Diverse workplace, good hours, 14 PTO days every year, some opportunities for OT. Show More

What DON'T You Like About Working There?

The work is slow and boring. The average WWW worker makes 38k a year, I'm sitting at 30k and I've been here for 4 years. Expensive healthcare, corporate communication is horrible, it seems like the company always drags their feet to do anything good for their employees. Show More

What Are Your Favorite Benefits/Perks?

PTO days. Show More
Zippia Official Logo


Zippia UserAugust 2019


Zippia Official LogoZippia UserAugust 2019

What Do You Like About Working There?

The working atmosphere and salary Show More

What DON'T You Like About Working There?

Lack of work sometimes Show More

What Are Your Favorite Benefits/Perks?

Getting free samples and employee lunches Show More
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Wolverine World Wide Rankings

Wolverine World Wide is ranked #96 on the Best Companies to Work For in Michigan list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

Read more about how we rank companies.

Wolverine World Wide Salaries

How much does Wolverine World Wide pay?
The national average salary for a Wolverine World Wide employee in the United States is $37,746 per year. Employees in the top 10 percent can make over $72,000 per year, while employees at the bottom 10 percent earn less than $19,000 per year.
Salary Score
Average Employee Earnings

Wolverine World Wide Salaries By Job Title

While the average employee salary at Wolverine World Wide is $37,746, there is a big variation in pay depending on the role.

The higher paying positions at Wolverine World Wide include stitcher, systems analyst, allocation analyst, and product coordinator.

A typical stitcher salary at Wolverine World Wide is $73,908.

Other roles at Wolverine World Wide include cashier and assembly line worker. A cashier at Wolverine World Wide earns an average yearly salary of $21,996.

Wolverine World Wide Careers

On average, employees at Wolverine World Wide stay with the company for 3.5 years. Employees most commonly join Wolverine World Wide after leaving Meijer. When they leave Wolverine World Wide, they most frequently get their next job at Meijer.

Average Length of Employment

Wolverine World Wide

3.5 years
Converse2.0 years
Shoe Carnival1.9 years
Top Employers Before Wolverine World Wide
Meijer12.8 %
Walmart11.6 %
Show More
Top Employers After Wolverine World Wide
Meijer12.9 %
Walmart11.3 %
Show More

Wolverine World Wide Employee Demographics

Diversity Score
We calculated the diversity score of companies by measuring multiple factors, including the ethnic background, gender identity, and language skills of their workforce.

Wolverine World Wide Employees Education

Of the 3,700 employees at Wolverine World Wide, 15.1% attended Grand Valley State University. Employees at Wolverine World Wide most frequently majored in Business, and most employees’ highest level of education is a Bachelors.

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Wolverine World Wide Employment Videos

Wolverine World Wide Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.


> $1B

Founded in


Organization type


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Wolverine World Wide Subsidiaries

Subsidiaries to Wolverine World Wide include Stride Rite Childrens Group and Hush Puppies Factory Direct. Employees at the parent company, Wolverine World Wide, earn $38,414. In comparison, the salaries at Stride Rite Childrens Group and Hush Puppies Factory Direct are $33,161 and $28,788.
Average Salary
Stride Rite Childrens Group
Stride Rite Childrens Group
Hush Puppies Factory Direct
Hush Puppies Factory Direct

Wolverine World Wide Competitors

Based on our research, similar companies to Wolverine World Wide are Deckers Outdoor, Elizabeth Arden, and Burberry.

Employees at Deckers Outdoor earn more than most of the competition, with an average yearly salary of $58,859.

The employees at Elizabeth Arden earn an average yearly salary of $44,865 per year, and the salaries at Burberry average $40,738 per year.

Frequently Asked Questions about Wolverine World Wide

How many Employees does Wolverine World Wide have?

Wolverine World Wide has 3,700 employees.

How much money does Wolverine World Wide make?

Wolverine World Wide generates $2.5B in revenue.

What industry is Wolverine World Wide in?

Wolverine World Wide is in the textiles, apparel & luxury goods industry.

What is Wolverine World Wide's mission?

Wolverine World Wide's mission statement is "We empower, engage and inspire our consumers - every step of the way."

What type of company is Wolverine World Wide?

Wolverine World Wide is a public company.

Who are Wolverine World Wide's competitors?

Wolverine World Wide competitors include Deckers Outdoor, Converse, Shoe Carnival, Hush Puppies Factory Direct, AeroGroup International, Ashley Furniture, Jockey International, Electrolux, New Balance, Eby-Brown, Williams-Sonoma, The Jay Group, Lakeshore Equipment Company, Restoration Hardware, Burberry, Duluth Trading Co., Carter's, Elizabeth Arden, Fruit of the Loom, H. H. Gregg.

Who works at Wolverine World Wide?

Blake Krueger (ceo)

Where is Wolverine World Wide's headquarters?

Wolverine World Wide's headquarters is in Rockford, MI.

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Updated May 18, 2020

Zippia gives an in-depth look into the details of Wolverine World Wide, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Wolverine World Wide. The employee data is based on information from people who have self-reported their past or current employments at Wolverine World Wide. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions, or for the results obtained from the use of this information. The data presented on this page does not represent the view of Wolverine World Wide and its employees or that of Zippia.

Wolverine World Wide may also be known as or be related to WOLVERINE WORLD WIDE INC, Wolverine World Wide, Wolverine World Wide Inc, Wolverine World Wide Inc., Wolverine World Wide, Inc. and Wolverine Worldwide.