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Top 10 Most Successful Cities in Wisconsin for 2026

Success can be defined in numerous ways. Is it the balance in your bank account? Is it the thrill of delivering a standout presentation, or perhaps even an unforgettable joke at the bar? Or could it be something more profound—an intangible sense of achievement that is subjective and unique to each individual?

At Zippia, we appreciate metrics that allow us to quantify success. By utilizing data analysis, we have identified the top 10 most successful cities in Wisconsin for 2026. Here’s the list:

If you’re questioning our rankings, rest assured that there is a method behind this selection.

For more insights into Wisconsin, explore:

How We Determined the Most Successful Cities in Wisconsin

For more insights into Wisconsin, explore:

When discussing success, the first thought that comes to mind for many is financial wealth. After all, isn’t success often associated with monetary gain?

While this may be a factor, we believe that true success encompasses more than just financial status. Our analysis utilized various criteria based on the most recent data available, including demographics and economic indicators from the 2020-2022 American Community Survey.

1. Rhinelander

Source: Google Maps

Population: 7,642

2. Marinette

Source: Google Maps

Population: 10,890

3. Antigo

Population: 8,075

4. Prairie Du Chien

Population: 5,829

5. Waupaca

Population: 6,016

6. Tomah

Population: 9,281

7. Rice Lake

Population: 8,353

8. Altoona

Population: 6,940

9. Ashwaubenon

Population: 17,065
Median Income: $52,914

10. Marshfield

Population: 18,514

Measuring Success

If you’re still skeptical about our methodology, you’re not alone. Many may argue that success cannot be boiled down to mere statistics and figures. However, we believe our approach provides a reliable snapshot of success across these cities.

Congratulations to Rhinelander and the other top-ranked cities! For those that didn’t make the list, there’s always next year to strive for greater success.

Never miss an opportunity that’s right for you.

Author

Chris Kolmar

Chris Kolmar is a co-founder of Zippia and the editor-in-chief of the Zippia career advice blog. He has hired over 50 people in his career, been hired five times, and wants to help you land your next job. His research has been featured on the New York Times, Thrillist, VOX, The Atlantic, and a host of local news. More recently, he's been quoted on USA Today, BusinessInsider, and CNBC.