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How to hire an advertising agency manager

Advertising agency manager hiring summary. Here are some key points about hiring advertising agency managers in the United States:

  • In the United States, the median cost per hire an advertising agency manager is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new advertising agency manager to become settled and show total productivity levels at work.

How to hire an advertising agency manager, step by step

To hire an advertising agency manager, you need to identify the specific skills and experience you want in a candidate, allocate a budget for the position, and advertise the job opening to attract potential candidates. To hire an advertising agency manager, you should follow these steps:

Here's a step-by-step advertising agency manager hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write an advertising agency manager job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new advertising agency manager
  • Step 8: Go through the hiring process checklist
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  1. Identify your hiring needs

    The advertising agency manager hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    You should also consider the ideal background you'd like them an advertising agency manager to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire an advertising agency manager that fits the bill.

    The following list breaks down different types of advertising agency managers and their corresponding salaries.

    Type of Advertising Agency ManagerDescriptionHourly rate
    Advertising Agency ManagerAdvertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors, sales agents, and financial staff members.$23-56
    Promotions DirectorPromotions Directors have many skills and requirements, starting with a bachelor's or master's degree in business administration with classes in marketing, economics, business accounting, statistics, math, computer technology, and communications. Averaging at an annual salary of $42K, this career choice requires interaction across multiple departments to create promotional programs and events.$26-68
    Promotion ManagerA promotion manager plans and directs campaigns to promote products and services they are selling through contests, giveaways, or coupons. He/she is responsible for the development and implementation of promotion schedules to attract more customers by coordinating with finance, sales, legal, and marketing departments... Show more$23-55
  2. Create an ideal candidate profile

    Common skills:
    • Account Management
    • ROI
    • Creative Briefs
    • Client Projects
    • Promotional Materials
    Responsibilities:
    • Lead corporate rebranding efforts to reflect proprietary technology and high-end international market.
    • Conduct site visits; reviewing and consulting on local advertising, competitive positioning, outbound marketing strategies and co-op opportunities.
    • Lead corporate rebranding efforts to reflect proprietary technology and high-end international market.
  3. Make a budget

    Including a salary range in your advertising agency manager job description is one of the best ways to attract top talent. An advertising agency manager can vary based on:

    • Location. For example, advertising agency managers' average salary in florida is 46% less than in new york.
    • Seniority. Entry-level advertising agency managers 58% less than senior-level advertising agency managers.
    • Certifications. An advertising agency manager with certifications usually earns a higher salary.
    • Company. Working for an established firm or a new start-up company can make a big difference in an advertising agency manager's salary.

    Average advertising agency manager salary

    $76,598yearly

    $36.83 hourly rate

    Entry-level advertising agency manager salary
    $49,000 yearly salary
    Updated December 16, 2025
  4. Writing an advertising agency manager job description

    An advertising agency manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of an advertising agency manager job description:

    Advertising agency manager job description example

    • Quick Daily Check-ins: facilitate collaboration, increase transparency, reduce noise, avoid waste
    • Solid Planning: Participate in project roadmaps, plan new stories with clients, plan your work in 2-week sprints
    • People Who Deliver: excellent work for the client while managing effective relationships both externally and internally
    • Being Able to Respond to Change: Plan for change, remain flexible, collaborate with team and client for success


    Role Responsibilities:

    • Collaborates with agency subject matter experts in the development of strategic plans and SOWs to ensure the Agency is providing the right recommendations to clients
    • Manages overall client budgets and individual project budgets
    • Conducts competitive analyses, and assists in the creation of POVs, white papers and recommendations to the client to grow business
    • Serves as a brand ambassador to ensure all client direction and work reflects, and elevates, the brand
    • Coordinate and execute client programs on time and on budget.
    • Approves and monitors media placements and rotation schedules
    • Reviews work and recommendations for compliance to brand standards and adherence to strategy
    • Upholds a high standard for accountability to, and of, team members
    • Clearly and collaboratively sets expectations with team members
    • Supports and trains team members to ensure growth and motivation
    • Organizes and maintains all necessary records for assigned accounts, including initiating all paperwork for all jobs, maintaining historical files and supporting Account Director in updating the Account Plan
    • Remains knowledgeable at all times about the status of projects and makes sure work is completed accurately and on time.
    • Keeps client informed on status of all projects including completion and status reports
    • Participates as required with new business


    Expectations:

    • Ability to work directly with client and team to build relationships
    • Balanced analytical and creative mindset
    • Strong written and verbal communication skills
    • Strong presentation skills
    • Exceptional organizational skills
    • Ability to manage multiple projects in an Agile, deadline-driven environment
    • Point of contact for all client day-to-day communication and oversight
    • Ability to direct strategy, creative, development, media, and content teams
    • Understanding of aligning marketing strategies with business needs
    • Experience in developing goals and requirements, project plans, and managing budgets
    • Passion for learning the latest technologies and techniques
    • Ability to thrive in a fast-paced, self-starter environment, juggling multiple accounts at once
    • Ability to work well with others and resolve conflict when necessary
    • Strong knowledge of traditional and digital technologies
    • Strong knowledge of Client Services Management processes including Agile methods a plus
    • Maintain and grow client relationships through the development of strategic marketing strategies based on clients business goals, audience and budget
    • The ability to help educate clients on complexity of work and set client priorities for feasible delivery


    Requirements:

    • Bachelor's degree in Communications, Advertising or Marketing or similar profession in Account Management
    • 4+ years experience in related advertising background
    • Experience working directly with clients and/or in a client services role
    • Advanced computer skills
    • Math and analytical skills
    • Attention to detail and ability to multi-task
    • Ability to work in a fast paced environment
    • Ability to communicate effectively with clients and team members


    Starmark offers paid time off and paid healthcare benefits.

    Open to remote candidates within the US - travel required.


    Starmark is a national integrated marketing agency headquartered in Fort Lauderdale, FL. Starmark is proud to follow Agile Methodology agency-wide and specializes in strategic thinking, award-winning creative, branding, advertising, interactive and public relations. Starmark delivers fresh perspectives and smart thinking to ignite clients’ business. Then we reinvest the knowledge to maximize return. It’s Big Ideas. Bottom line.

  5. Post your job

    To find advertising agency managers for your business, try out a few different recruiting strategies:

    • Consider internal talent. One of the most important talent pools for any company is its current employees.
    • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any advertising agency managers they would recommend.
    • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level advertising agency managers with the right educational background.
    • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.
    Post your job online:
    • Post your advertising agency manager job on Zippia to find and recruit advertising agency manager candidates who meet your exact specifications.
    • Use field-specific websites.
    • Post a job on free websites.
  6. Interview candidates

    Your first interview with advertising agency manager candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

    It's also good to ask about candidates' unique skills and talents. You can move on to the technical interview if a candidate is good enough for the next step.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new advertising agency manager

    Once you've decided on a perfect advertising agency manager candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

    It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

    To prepare for the new advertising agency manager first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire an advertising agency manager?

There are different types of costs for hiring advertising agency managers. One-time cost per hire for the recruitment process. Ongoing costs include employee salary, training, onboarding, benefits, insurance, and equipment. It is essential to consider all of these costs when evaluating hiring a new advertising agency manager employee.

You can expect to pay around $76,598 per year for an advertising agency manager, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for advertising agency managers in the US typically range between $23 and $56 an hour.

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