Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
Job outlook for assistant store managers of sales in the United States
Assistant store manager of sales job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected assistant store manager of sales job growth rate is 6% from 2018-2028.
About 189,200 new jobs for assistant store managers of sales are projected over the next decade.
Assistant store manager of sales salaries have increased 4% for assistant store managers of sales in the last 5 years.
There are over 532,011 assistant store managers of sales currently employed in the United States.
There are 384,293 active assistant store manager of sales job openings in the US.
The average assistant store manager of sales salary is $39,772.
Are assistant store manager of sales jobs in demand?
Assistant store manager of sales job and salary trends over time
Assistant store manager of sales jobs over time
Assistant store manager of sales job growth rate over time
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 532,011 | 0.16% |
| 2020 | 433,824 | 0.13% |
| 2019 | 452,262 | 0.14% |
| 2018 | 437,439 | 0.13% |
| 2017 | 427,556 | 0.13% |
Average assistant store manager of sales salary over time
Assistant store manager of sales salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $39,772 | $19.12 | +2.8% |
| 2024 | $38,670 | $18.59 | --0.1% |
| 2023 | $38,728 | $18.62 | +0.5% |
| 2022 | $38,528 | $18.52 | +1.1% |
| 2021 | $38,106 | $18.32 | +1.6% |
Assistant store manager of sales jobs by state
Most common states for assistant store managers of sales
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | District of Columbia | 693,972 | 458 | 66% |
| 2 | New Hampshire | 1,342,795 | 767 | 57% |
| 3 | Georgia | 10,429,379 | 5,387 | 52% |
| 4 | Indiana | 6,666,818 | 3,479 | 52% |
| 5 | Delaware | 961,939 | 498 | 52% |
| 6 | Missouri | 6,113,532 | 3,131 | 51% |
| 7 | Minnesota | 5,576,606 | 2,863 | 51% |
| 8 | Alabama | 4,874,747 | 2,488 | 51% |
| 9 | Arkansas | 3,004,279 | 1,529 | 51% |
| 10 | North Dakota | 755,393 | 387 | 51% |
| 11 | Iowa | 3,145,711 | 1,561 | 50% |
| 12 | West Virginia | 1,815,857 | 909 | 50% |
| 13 | North Carolina | 10,273,419 | 5,063 | 49% |
| 14 | Kentucky | 4,454,189 | 2,181 | 49% |
| 15 | Kansas | 2,913,123 | 1,416 | 49% |
| 16 | Montana | 1,050,493 | 517 | 49% |
| 17 | Mississippi | 2,984,100 | 1,434 | 48% |
| 18 | Wisconsin | 5,795,483 | 2,695 | 47% |
| 19 | Wyoming | 579,315 | 275 | 47% |
| 20 | Colorado | 5,607,154 | 2,607 | 46% |
Most common cities for assistant store managers of sales
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Westport | 2 | 8% | $40,663 |
| 2 | Annapolis | 1 | 3% | $34,518 |
| 3 | Hallandale Beach | 1 | 3% | $34,821 |
| 4 | Broomfield | 1 | 2% | $51,960 |
| 5 | Greenwich | 1 | 2% | $40,598 |
| 6 | Schaumburg | 1 | 1% | $47,375 |
| 7 | Walnut Creek | 1 | 1% | $42,669 |
| 8 | Warner Robins | 1 | 1% | $38,495 |
| 9 | Boston | 1 | 0% | $43,866 |
| 10 | Chicago | 1 | 0% | $47,333 |
| 11 | Cleveland | 1 | 0% | $32,078 |
| 12 | Memphis | 1 | 0% | $33,431 |
| 13 | San Diego | 1 | 0% | $42,018 |
| 14 | San Jose | 1 | 0% | $42,591 |
| 15 | Washington | 1 | 0% | $44,351 |
Assistant Store Manager Of Sales job outlook: Expert opinions
Our panel of assistant store manager of sales experts
Susquehanna University
Murray State University
Texas Christian University
University of Maryland
Texas Tech University
University of San Francisco
University of New Hampshire
Cypress College, School of Culinary Arts & Hospitality Management
Montgomery College
University of Mount Union
Franklin and Marshall College
California State University Channel Islands
University of North Carolina at Asheville
Missouri State University
Lynn University
Creighton University
University of Central Florida
Pepperdine University, Seaver College
Sam Houston State University
Houston Baptist University
Lauren Smith
Lecturer of Management & MarketingSusquehanna University
Business Administration, Management And Operations
What general advice would you give to an Assistant Store Manager Of Sales?
Lauren Smith: Lauren Smith advises graduates to actively engage in a dual pursuit of entrepreneurship and traditional corporate roles, emphasizing the importance of gaining diverse experiences.
Dr. Ben Littlepage
ProfessorMurray State University
Educational Administration And Supervision
What will help Assistant Store Managers Of Sales increase their earning potential?
Dr. Ben Littlepage: Salary is maximized when leaders are sought after. Leaders who pursue meaningful experiences and remain 'market ready' are viewed as an asset to any organization. Leaders must carefully consider where the field is moving and respond.
Ken Corbit Ph.D.
Assistant Professor of Professional Practice in MarketingTexas Christian University
Specialized Sales, Merchandising And Marketing Operations
What general advice would you give to an Assistant Store Manager Of Sales?
Ken Corbit Ph.D.: Strategic
Company Selection:
Focus on joining companies with robust sales training programs, emphasizing consultative selling. Look for organizations that invest in your development, providing live calling experiences, quota-driven sales processes, and exposure to tools like Salesforce.
Tech
Proficiency and Sales Tools Mastery:
Familiarize yourself with cutting-edge sales technologies, including CRM tools like Salesforce. Your proficiency in these tools will not only streamline your sales processes but also position you as a tech-savvy professional in the competitive sales landscape.
Hands-On
Experience:
Actively engage in live calling, take ownership of sales funnels, and work with senior hiring authorities during your training. This hands-on experience will not only build your confidence but also prepare you for the challenges of consultative selling.
Research
and Decision-Making Skills:
Develop strong research skills to evaluate companies based on fit, growth opportunities, compensation structures, and overall potential. This informed decision-making approach will set you apart and empower you to navigate the sales landscape strategically.
Mentorship
and Networking:
Seek mentorship both within and outside your organization. Building relationships with mentors who invest in your sales skills and knowledge will provide valuable insights. Additionally, actively participate in online forums to connect with practical sales
knowledge and best practices.
What Assistant Store Manager Of Sales skills would you recommend for someone trying to advance their career?
Ken Corbit Ph.D.: AI-Integrated Consultative Selling: Recognize the evolving role of AI in sales. Embrace AI tools that enhance your pre-call preparation, role-playing, agenda setting, and call talk track development. Stay ahead by incorporating AI into your sales strategies to deliver personalized and efficient client engagements.
Roland Rust Ph.D.
Distinguished University Professor, David Bruce Smith Chair in Marketing, Executive Director, Center for Excellence in Service, Ph.D., Business Administration, University of North Carolina at Chapel Hill MarketingUniversity of Maryland
Robert H. Smith School of Business
What skills stand out on Assistant Store Manager Of Sales resumes?
Roland Rust Ph.D.: One might think that a stellar sales record would be most important, but that would be most relevant only if the individual has prior sales manager experience. If promoting a salesperson to sales manager, the thing that may be missing is administrative and managerial skills. In addition, we are in a technological revolution, driven by AI, which means that prior knowledge and experience with AI-related analysis would also definitely stand out (although probably hard to find).
Charlie Adams Ph.D.
Associate Professor, RHIM Undergraduate AdvisorTexas Tech University
Restaurant, Hotel, & Institutional Management Program
What skills stand out on Assistant Store Manager Of Sales resumes?
Charlie Adams Ph.D.: Specific, measurable skills such as certification for specific activities like bartending or Serve Safe. Demonstrate capabilities through past work experience such as waiting tables, hosting, front desk, housekeeping, etc., that show effort and familiarity with the environment. Also, demonstration of marketing, sales, and/or finance are extremely beneficial. These assessable skills should be found on the resume called out in the job descriptions. Additionally, a person's work experience should reflect their career aspirations and goals. The best measure of future performance is past experience!
What soft skills should all Assistant Store Managers Of Sales possess?
Charlie Adams Ph.D.: Communication, Commitment, and Customers Service are the "Three Cs" of hospitality soft skills. Outstanding communication skills are important for motivating employees and satisfying customers' wants and needs. The hospitality industry employs and serves a wide spectrum of people. Commitment is vital to a successful hospitality career because of the demands placed on employees and managers. People work long hours in jobs that are fast-paced and physically demanding. Customer service is king because our guests pay our salaries and keep hospitality businesses profitable.
Thomas Maier Ph.D.
Associate Professor, Hospitality ManagementUniversity of San Francisco
School of Management
What skills stand out on Assistant Store Manager Of Sales resumes?
Thomas Maier Ph.D.: Effective communication skills, experience in the field with service and guest relations. Leadership and team-building.
Daniel Innis Ph.D.
Professor of Marketing and Hospitality ManagementUniversity of New Hampshire
Peter T. Paul College of Business and Economics
What hard/technical skills are most important for Assistant Store Managers Of Sales?
Daniel Innis Ph.D.: I think that an understanding of revenue management is key. I tell my students that in every transaction, every party should feel that they made a "profit." The business gets some money. The customer should get more value than the money that they gave up. If that is the case, then they come back. In addition, the ability to spot opportunities for additional revenue is key. We never charge for parking or internet at our properties as that annoys customers. We did, however, offer beer and wine room service (the front desk staff could handle that) at a great price, and we had a gift shop that was right next to the front desk, again staffed when necessary by the front desk. These two moves did not add expenses to our operation, but they did add revenue and profit. Spotting those easy opportunities to add value for guests is key, and it is great when it also adds to the bottom line.
Amanda Gargano
ProfessorCypress College, School of Culinary Arts & Hospitality Management
Hotel, Restaurant & Culinary Arts
What skills stand out on Assistant Store Manager Of Sales resumes?
Amanda Gargano: Ideally, a variety of skills will be showcased on a Hospitality Specialist's resume. These might include soft skills such as collaboration, motivation, or professionalism or hard skills that demonstrate proficiency in software utilization, technical skills, or more. Resumes should showcase that an applicant is well-rounded in their skills, is responsible, and can work well with others.
What skills will help Assistant Store Managers Of Sales earn the most?
Amanda Gargano: A combination of soft skills, interpersonal skills, and technical skills is ideal. Oftentimes, hiring managers in hospitality are very willing to onboard a new employee with strong, soft skills, knowing that the technical skills can be taught through on-the-job training and mentoring. Continuing education, participating in networking opportunities, and industry-focused workshops and conferences are all good ways to continue to learn and add to your resume.
R. Scott Hengen
Technical Theatre Faculty/Production CoordinatorMontgomery College
Department of Performing Arts
What general advice would you give to an Assistant Store Manager Of Sales?
R. Scott Hengen: Your studies and time in school are a good base and support for your production in the industry. As you begin, please consider that you will still be learning and, even though you have learned the essentials, you will be asked to apply your skills and experience in new ways and in a more competitive and practical atmosphere. Deadlines must be met, and the economy of time and effort will be crucial. Work hard, but try to keep a balance between time in the industry and your home life.
Michael Grossman Ph.D.
Professor, Political Studies and International StudiesUniversity of Mount Union
Department of Political Science and International Studies
What will help Assistant Store Managers Of Sales increase their earning potential?
Michael Grossman Ph.D.: It's all about practical knowledge. Employers are less interested in your major or the classes you take. They want to see that you can do the work they need you to do. So internships are important. Also employers want to see you can be trained and can think critically, write well, and speak well. So in this regard more liberal arts focused curriculum is important.
What certifications/licenses/courses can have the biggest impact for Assistant Store Managers Of Sales?
Michael Grossman Ph.D.: It is less about licenses or courses and more about experiences. In this regard, internships are crucial.
What certifications/licenses/courses can have the biggest impact for Assistant Store Managers Of Sales?
Cynthia Krom: Professional certifications matter. If your profession has a certification, you need to have that certification to be competitive in this new world. So, a public accountant needs to have a CPA, and a corporate accountant needs to have their CMA. A fraud examiner needs their CFE. Find out what is available in your profession and take whatever courses or exams are needed to be at the top of your game, because everyone else will.
We don't really know what will be happening with professional licenses with remote work. A psychotherapist may be licensed in New York, but remotely treating a client in New Mexico. Technically, they probably need a license in New Mexico. But who will control that? Will it just be the professional responsibility of the therapist to only practice where licensed? Will their malpractice insurance only cover them if the client is where they are licensed? What about a physician operating on someone a thousand miles away using robotics?
In terms of courses not related to professional certification or licensure, technology is where it is at. First and foremost, polish your Zoom skills. Zoom is now your face-to-face workplace and you need to be a pro. YouTube has great videos about lighting for Zoom, even with reflective eyeglasses. Perhaps your IT department is able to help with connectivity issues and learning remote technologies. And, as we have all recently seen, you need to learn how to turn off filters that make you look like a kitten! For nearly every field, you have to know Microsoft Office (Word, PowerPoint, and Excel) or similar programs. You need to know how to work collaboratively on projects through things like Google Drive. If you are not fluent in the basics, you are showing up for a horse race with a little pony.
Ekin Pehlivan Ph.D.
Associate Professor of MarketingCalifornia State University Channel Islands
Martin V. Smith School of Business and Economics
What's a good job out of college for Assistant Store Managers Of Sales?
Ekin Pehlivan Ph.D.: I think a description of a "good" job opportunity is dependent on so many factors, almost all subjective. What I recommend my students usually, is that they try different things before graduation and find something that makes them feel a purpose other than (and in addition to) making ends meet. For this reason we started a program on our campus where students are hired to help non-profits and small businesses in our area of service. In this program, students get to gain and practice skills that can help them succeed in a corporate or freelance capacity. The students get to experiment without fear of losing a job and find what they would like their entry level positions to look like. While doing this they also help organizations and individuals who have the need but not the resources to get the services from professionals.
What soft skills should all Assistant Store Managers Of Sales possess?
Sonya DiPalma Ph.D.: Be personable and a person someone wants to talk with and work with on a continuing basis. Listening and note-taking skills will be critical. Great employees listen well and ask good follow up questions. Be versatile and adaptable. If you find some downtime between projects, ask how you may help with another project.
What technical skills for an Assistant Store Manager Of Sales stand out to employers?
Dr. Liza Cobos: Employers are looking for transferable skills, skills like critical thinking and technical skills (i.e. excel) are in demand. Having the technical skills to analyze data and critical thinking skills to generate and provide solutions. The industry is always looking for ways to improve sales and pricing strategies to help the bottom line. Being able to demonstrate these skills will with career advancement.
Will there be an enduring impact of the coronavirus pandemic on Assistant Store Managers Of Sales?
Amanda Main Ph.D.: I believe there will be an enduring impact of the pandemic on graduates, and I believe it will be composed of both disadvantages and advantages. Obviously, we have seen a decline in employment across almost all sectors, which has reduced opportunities for post-graduation employment. The safety restrictions are also making it difficult for many students to find internships while in the final years of study, and that is a real disadvantage because it is depriving them of invaluable real-world experience that will help them succeed in the workplace, and that employers are looking for.
Unfortunately, the pandemic is also going to have deleterious effects for many female graduates, as job sectors that have heavy female representation such as hospitality, retail, and education have been disproportionately impacted, and we may see the wage gap returning to be more of an issue than we have seen in recent years. On the other hand, graduates will be entering the job market with coping skills that are going to be incredibly valuable in the coming times.
Students have had to adapt, integrate new technologies, and learn new ways of doing things in response to this event, and college graduates have the advantage of being trained in this, as colleges and universities have been very intentional about not throwing their students into the deep end of the pool without support and guidance. This should make them an asset to the workforce as industries begin to rebuild and continue to look forward with an innovative mindset.
What soft skills should all Assistant Store Managers Of Sales possess?
Amanda Main Ph.D.: This is a great question because there has actually been an increasing call for colleges and universities to enhance their curriculums because organizations are finding recent graduates lacking in soft skills that are necessary for success. In addition to the skills I mentioned above, The National Association for Colleges and Employers released a list of critical competencies to ensure career readiness, which includes skills such as critical thinking and problem solving, oral and written communication, teamwork and collaboration, leadership, professionalism and work ethic, career management, and global/intercultural fluency.
This should be a bare minimum that graduates are striving for. I would also suggest having a strong focus on increasing emotional intelligence (EQ), which will really help at several career stages including promoting oneself in a job search, negotiating employment offers, advancing and maturing through the arc of one's career, and even exiting from the workforce at retirement.
There are a lot of ways to obtain these skills, and it is important to really give them attention and practice when opportunities arise in the classroom, such as writing papers and giving presentations, to learning from podcasts and reading books and attending open webinars by experts and influencers. These skills are very attainable, but I have found that few graduates take the opportunities to develop them, but by putting forth that extra effort, a graduate can really stand out.
What soft skills should all Assistant Store Managers Of Sales possess?
Ravi Nath Ph.D.: Good communication skills, both written and oral, always serve well. Unless a graduate is able to effectively communicate and share their ideas and thoughts with others, their technical skills alone will not be sufficient in having a rewarding professional career.
The ability to successfully adapt to changing environments is also pivotal as the half-life of technology is quickly shrinking.
I will also add "resiliency' to this list of soft skills. Recovering from setbacks and quickly getting back on your feet has become a mantra particularly in the tech fields such as MIS and Data Science.
What are the biggest trends we'll see in the Assistant Store Manager Of Sales job market given the pandemic?
Jessica Wickey-Byrd: In regards to the job market in the hospitality and tourism industry, the biggest trend we are seeing is the ability to pivot into other industries while ours is rebuilding. Hospitality students have excellent transferable skills that translate across multiple industries. They have guest service skills, marketing skills, financial skills, and human resource skills that are applicable in retail, real estate, financial services, healthcare, senior living, marketing and more. Hospitality students are trained with servant leadership, and have the soft skills to be leaders across all careers.
What's a good job out of college for Assistant Store Managers Of Sales?
Jessica Wickey-Byrd: A good job out of college is one that you enjoy going to every day. Choose a company that you share their mission and vision. Choose a company that has the same ethics as you. If you love what you do, you'll never work a day in your life.
Will there be an enduring impact of the coronavirus pandemic on Assistant Store Managers Of Sales?
Steven Bauer: The coronavirus has accelerated the transformation to a digital world, and this effect will continue after the pandemic is behind us. Graduates will need to be able to navigate a hybrid business environment, with in-person and virtual meetings, interactions and platforms. There will also be increased opportunities to be entrepreneurial and innovative in the digital area. In addition, graduates will have to become more skilled at navigating a global environment since greater digitization will draw countries closer to each other.
Carliss Miller Ph.D.
Assistant Professor of ManagementSam Houston State University
Department of Management & Marketing
What are the biggest trends we'll see in the Assistant Store Manager Of Sales job market given the pandemic?
Carliss Miller Ph.D.: Flexible working arrangements were considered a perk or benefit, but given the pandemic more and more jobs will be designed with flexible work arrangements in mind. We will continue to see trends in the labor market with a push towards personal services (e.g. virtual assistants, professional organizers) and professional services. There will also continue to be a demand for knowledge work. More and more, employers are looking to hire applicants that can provide concrete evidence of being "Day 1" ready.
Employers will focus more on identifying prospects with certain "soft skills" which were a nice-to-have pre-pandemic, but are now critical for organizational survival. These skills include: critical thinking, agility, ability to adapt to change, resilience, virtual team effectiveness, crisis management, emotional intelligence, empathy, and inclusive leadership. Additionally, data analysis and interpretation is a highly sought after skill even for jobs that historically did not require analytical ability.
What's a good job out of college for Assistant Store Managers Of Sales?
Carliss Miller Ph.D.: Good jobs out of college are those that offer structured training, development, and job rotation. While some college students identified their career at age 5 and never veered away, some are still figuring out what they want to do after college. A job opportunity that recognizes the potential of new talent, willing to invest in training and development, and provides opportunities for new employees to experience different job functions enables new graduates to gain a realistic job preview that pays and allows them to identify an opportunity within the company that best aligns with skills and interests. Positions that are for a specific job function but have an apprenticeship model, like a "sales trainee" position, are also great for career stepping stones right out of college.
Michael Kraten Ph.D.
Professor of Accounting, Chair, Department of Accounting, Economics and Finance, Program Coordinator, Accounting, BBAHouston Baptist University
Accounting, Economics and Finance Department
What technical skills for an Assistant Store Manager Of Sales stand out to employers?
Michael Kraten Ph.D.: Short-term skills like data analytics establish college graduates as credible staff professionals. Long-term skills like critical thinking and persuasive communication can place graduates on long-term career paths to senior management.