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Cova Software: A Customer-Driven Company in an Emerging Industry

Cova Software gives retail cannabis stores the tools that they need to make the sale. Their retail software is used in cannabis stores throughout North America.

Diving Into The Values At Cova Software

Advocates for an emerging industry.

Only recently legalized in Canada and parts of the United States, cannabis is a dynamic, developing industry where laws are in constant flux, new businesses are continuously opening, and many customers are accessing cannabis for the first time. Cova Software is ready to help cannabis stores grow their empire. They make sure that every customer purchasing cannabis - from the first-timer looking for education to the regular looking for a quick to-go order - has a great experience.

Navigating a Complex System

Ready for anything.

Canada legalized marijuana on October 17, 2018. Suddenly, cannabis stores were popping up all over Canada. And every single Canadian province had its own set of rules and regulations. Those rules and regulations were finalized less than a month before that October legalization. Cova Software's teams had only weeks to prepare for complex compliance issues and set up hundreds of stores to launch successfully with Cova Software's retail system. "It was a tough three weeks to get features out and ready, but when we launched and launched successfully, we all came together and could see the work that we did and how it paid off," says VP of Product Nicole Arksey. Cova Software's employees have a healthy balance of work and life, but with an emerging industry, like cannabis, they have to be ready for big pushes and major changes in regulation. Luckily, when they are spending extra time at work, they have a beautiful view of the water from their office and access to a bevy of amenities. Cova Software knows how to balance hard work with a commitment to lifestyle, competitive benefits, and exciting perks.

Lounge Meeting Room

Being Agile and Innovative

An industry that keeps you on your toes.

New rules and regulations constantly pop up in the cannabis industry, so Cova Software has to be the epitome of Agile - ready to pivot and put together new releases that comply with ever-changing laws. Cova Software can't just build great software, they have to know what's going on in a young yet complex industry. They have to be ready to shift projects at the drop of a hat. Cova Software's staff work in small development teams and are collaborative self-starters who flourish in fast-paced, dynamic environments.

Evergreen Market

Putting the Customer First

Customer experience-driven innovation.

Cova Software is all about the customer. They focus on enhancing every aspect of the in-store experience. Unlike other competitors in the cannabis commerce market, they don't just help customers make a purchase. They are also an educational tool. Cova's platform turns ipads into interactive stations where customers can read about a store's products, learning about a strain's lineage and physical and mental effects. This focus on innovative, interactive tools and the customer experience is a defining characteristic of Cova's culture. Engineers and designers get to be creative, making products that key into a customer's needs.


Handling the Details

A commitment to customer service.

Cova Software's commitment to the customer experience doesn't stop with the engineering and design teams. They also have an amazing customer service team. Unlike other support teams, there is no triage. Every customer is treated like they are important. As Nicole Arksey says, "Support members work with the customer to make sure that the whole ticket is solved. They don't just hand off the ticket to the developers. They work with the developer directly to make sure that it's done." Cova's great customer service relies on great communication among Cova's staff, and luckily, Cova's team has slack channels to help make that communication happen.

Garden Variety

Company Values

  • Speed
  • Agility
  • Innovation
  • Quality
  • Customer Service


  • PTO
  • Paid Sick Leave
  • Medical Coverage
  • Dental Coverage
  • Vision Coverage
  • Paid Paternity Leave
  • Bereavement Leave
  • Stock Options
  • Flexible Hours