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Senior retail sales representative job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected senior retail sales representative job growth rate is 0% from 2018-2028.
About 1,900 new jobs for senior retail sales representatives are projected over the next decade.
Senior retail sales representative salaries have increased 7% for senior retail sales representatives in the last 5 years.
There are over 25,127 senior retail sales representatives currently employed in the United States.
There are 215,469 active senior retail sales representative job openings in the US.
The average senior retail sales representative salary is $48,269.
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 25,127 | 0.01% |
| 2020 | 24,576 | 0.01% |
| 2019 | 28,617 | 0.01% |
| 2018 | 29,361 | 0.01% |
| 2017 | 29,415 | 0.01% |
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $48,269 | $23.21 | +3.0% |
| 2024 | $46,841 | $22.52 | +1.8% |
| 2023 | $46,005 | $22.12 | +2.8% |
| 2022 | $44,752 | $21.52 | --1.3% |
| 2021 | $45,321 | $21.79 | +1.9% |
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | New Hampshire | 1,342,795 | 970 | 72% |
| 2 | Rhode Island | 1,059,639 | 643 | 61% |
| 3 | Massachusetts | 6,859,819 | 4,029 | 59% |
| 4 | Vermont | 623,657 | 364 | 58% |
| 5 | Delaware | 961,939 | 537 | 56% |
| 6 | Pennsylvania | 12,805,537 | 6,655 | 52% |
| 7 | New Jersey | 9,005,644 | 4,621 | 51% |
| 8 | Iowa | 3,145,711 | 1,570 | 50% |
| 9 | Utah | 3,101,833 | 1,534 | 49% |
| 10 | Montana | 1,050,493 | 515 | 49% |
| 11 | Oregon | 4,142,776 | 2,002 | 48% |
| 12 | Connecticut | 3,588,184 | 1,730 | 48% |
| 13 | Ohio | 11,658,609 | 5,468 | 47% |
| 14 | Idaho | 1,716,943 | 802 | 47% |
| 15 | Indiana | 6,666,818 | 3,065 | 46% |
| 16 | Illinois | 12,802,023 | 5,628 | 44% |
| 17 | Maine | 1,335,907 | 583 | 44% |
| 18 | Wyoming | 579,315 | 255 | 44% |
| 19 | Tennessee | 6,715,984 | 2,864 | 43% |
| 20 | Colorado | 5,607,154 | 2,427 | 43% |
University of Maryland - College Park
Southern Illinois University Edwardsville
University of Northwestern Ohio
Valparaiso University
Nazareth College of Rochester
Texas Christian University

Baylor University
Denison University
University of Hawaii at Manoa

The University of Findlay

University of Mount Union

Franklin and Marshall College

California State University Channel Islands

Longwood University

Montana State University
Fordham University
Lloyd Wilson: Be a strong communicator. Make yourself so valuable that the company will lose business if you decide to accept a position with another company. Show your value by being able to improve the company’s bottom line. Earn the company’s respect by earning the respect of the crop consultants, growers, extension agents, and specialists. Be willing to ask for pay increases once you have reached the point that you believe your knowledge separates you from the pack, so-to-speak. Be wiling to change jobs is necessary, but never burn bridges. Be willing to accept leadership roles, even if it means you have to relocate.
Lloyd Wilson: Communication. A person who is willing to learn by doing. A person who learns the ins and out of all aspect of production of each crop you work with from varietal selection to planting, fertilizing, irrigating, pest management and harvesting will be highly prized. Growers and consultants respect chemical reps who have a strong understanding of all aspects of production and management. Growers and consultants are certainly interested in knowing how to maximize the cost-effectiveness of their chemical options. But don’t b.s. about what you do and don’t know. Nothing wrong with saying I don’t know and will get back to you. Working for a chemical company means you need to know how to calibrate spray equipment, evaluate efficacy, determine cost-efficacy of the array of management options, and know how to work safely with potentially dangerous chemicals. Drone technology is quickly taking off. Obtain a license to operate drones with attachments that allow liquid, granular, and powder payloads application. Know the ins and outs of labels. Know the flexibility that your company provides you in terms of chemical pricing, assume there is a sales side to the position. At times, you will have to recommend other company’s chemistries. But if that happens too often, find a better company to work for. Learn how to work closely with your crop consultants, growers, university researchers, extension specialists, and local extension agents.
Dr. Kathleen Kelly: Maximizing your salary potential requires research, flexibility, and being your best advocate.
Southern Illinois University Edwardsville
Communication And Media Studies
E. Duff Wrobbel Ph.D.: All things social media are important, and so writing skills still matter.
E. Duff Wrobbel Ph.D.: With this major, probably the best salaries are from sales jobs, which many people shy away from because they think only of hustling used cars, but sales can be very good work.
Peter Weiss Ph.D., P.E.: Interpersonal skills and communication will become more important, but they have been very important for a very long time. Additionally, computer skills will also become more important. For example, learning CAD software or software specific to your area of work will become more important. In a combination of interpersonal skills and computer skills, learning how to stay connected with colleagues, your employer, and your superiors in this post-Covid time period will become more important. While it rarely occurred prior to Covid, it is common now for people to work remotely for at least some of the work week. It used to be that if you had a question you could walk down the hallway and ask a colleague but, with remote work occurring more frequently, this is becoming more difficult. So, it will be more important, especially for new graduates, to be able to maintain these lines of communication, build relationships, and communicate clearly while they and/or their colleagues are working remotely.
Peter Weiss Ph.D., P.E.: There is a lot of advice I would share with a new graduate. This includes the following:
Never pass up an opportunity to learn something new. Every situation you find yourself in will provide learning opportunities.
Although it's important to learn when to say no, be very careful when turning down an opportunity. You never know what doors will open when you say yes to something.
Find and develop a unique skill set or ability to set yourself apart in the office.
Always behave in a professional manner and maintain good relationships with other engineers you work with or have encountered (even when switching jobs for any reason)
Peter Weiss Ph.D., P.E.: There is a lot of advice I would share with a new graduate. This includes the following:
Never pass up an opportunity to learn something new. Every situation you find yourself in will provide learning opportunities.
Although it's important to learn when to say no, be very careful when turning down an opportunity. You never know what doors will open when you say yes to something.
Find and develop a unique skill set or ability to set yourself apart in the office.
Always behave in a professional manner and maintain good relationships with other engineers you work with or have encountered (even when switching jobs for any reason)
Scott Lail PhD, MBA, CPA, CFE, CGMA, SPHR: There are some things you can do to help maximize your salary potential. Some of
these require more effort than others, but include:
Have professional-appearing resumes, cover letters, references, and other
requested documents that showcase your qualifications for each specific position
that you apply. The sooner you can convey your qualifications and make the
connection between your qualifications and a specific position’s needs, the better
positioned you are when you start the selection and salary offering/negotiation
process
Seek out external sources (such as salary guides) to get an understanding of the
salary ranges for the type of positions you are applying to have a comparison
point. Many salary guides can be adjusted for location to help account for
changes in cost of living
Examine job postings for similar positions from other organizations in the same
general area to get an idea of the salary and other benefits that are being offered
to have for comparison purposes
Review and/or inquire about how the current opening you may be applying for
typically progresses into other opportunities for growth and the timeline for that
growth. This could help in balancing an immediate salary offering for a first
position with what should be expected to be received after a 1-2 year period to
get more of a yearly average. The faster the opportunity for advancement, the
more impact this could have on maximizing overall salary potential
Scott Lail PhD, MBA, CPA, CFE, CGMA, SPHR: Some skills that will become more important will be very specific to a certain role. However,
some of the more general skills that will impact most roles to at least some degree will
include:
Being proficient with technology and keeping updated with the latest technical tools
Knowing how to utilize and interpret data into useful and reliable information
Communicating in ways that are respectful, while also efficient and effective
Showing flexibility in regards to working with people and with processes
Developing self-management skills, which will help deal with stress and build up
resilience/determination to succeed
Respecting personal time
Scott Lail PhD, MBA, CPA, CFE, CGMA, SPHR: I think, like many other things in life, it is important to treat beginning and maintaining a
professional career as a continuous process and not just having to find a job when one is
needed. This process should include many elements that include the following:
Prepare yourself that it takes a lot of effort to get into a career and to get a career
path started. Starting out, there will be more “no” than “yes” responses received.
Remember, the better careers will normally be more difficult to get into and receiving
a “no” is no reflection on your worth as a person. It just means it is not the right
opportunity at that specific time for you
Seek out opportunities to interact with individuals either in your desired field or
organization and see what information can be gained to help you have a clearer
understanding of what that industry/organization values and entails
Make connections with individuals as you meet them, even if knowing them does not
meet an immediate need, and try to be as helpful to the connections as you would
hope that the connection would be to you. Professional Social Media sites such as
LinkedIn are a great way to organize and maintain these connections
Focus on building relationships with individuals at all levels of your organization/field.
This is a great way to practice interpersonal skills and you may also be surprised at
what you can learn from individuals at multiple levels (not just the top level) of your
field/organization
Look for opportunities to continuously develop knowledge and skills within your field.
The key is to make sure these opportunities are being offered by reliable and
relevant sources. A lot of fields have organizations that help promote continuous
learning opportunities and where reputable sources can be located
Don’t take the “little things” for granted. Although some things are just expected, it is
important to make sure you are doing them. It is important to note most of these do
not require special skills at all. They include: be timely, be respectful, be honest
(including when you make mistakes), be positive/optimistic, be appreciative, be
focused, and be committed
Set goals and communicate those goals as appropriate with leadership in your
field/organization. “SMART” goals are a great way to help keep focused and
progressing. Having a Personal Development Plan in addition to one specifically for
your organization can guide you to your long-term goals
Meagan Glasco M.S., M.R.: As technology evolves rapidly, the significance of universal skills, not bound to particular platforms, will become more important. In particular, the ability and interest to engage in lifelong learning will become more important than ever before. Professionals will need to recognize areas within their industry that are undergoing transformation and proactively pursue new knowledge, integrating it into their work.
Meagan Glasco M.S., M.R.: New graduates can optimize their salary potential by employing three key strategies. First, doing research into their value in the job market and the specific role they're pursuing enables informed negotiation. Second, possessing the ability to articulate their value through highlighting relevant skills and experiences enhances their bargaining position. Finally, integrating their research and communication skills into self-advocacy during the job search and when negotiating job offers will help new graduates optimize their salary potential.
Meagan Glasco M.S., M.R.: I encourage graduates to connect with professionals in their field through LinkedIn, networking events, and/or alumni connections at their schools. Graduates can initiate conversations and schedule coffee or Zoom meetings to learn about roles in their industry of choice. Engaging with professionals currently working in graduates’ industry of choice will provide invaluable insight into essential skills, refine their career interests, and expand their network. The opportunity to hear real-life experiences shared by professionals is irreplaceable for graduates beginning their careers.
Valparaiso University
Natural Resources Conservation And Research
Jon-Paul McCool: In terms of technical skills, the ability to utilize GIS for more than basic mapping. The ability to do more in depth analytical processes and to utilize the mobile components to the software. However, employers are stressing the need for new employees to have drive and individual initiative. Soft skills associated with independence, and the ability to learn on your own are going to be essential.
Jon-Paul McCool: It is important to remember that the only person who can push your career forward is you. You have to go to places and events to get exposure to opportunities and you have to be willing to potentially move and learn new things. You really have to want to move forward with your career and you have to take a vested interest in it by pursuing additional learning opportunities such as workshops, joining professional organizations and attending meetings, volunteering, etc. A degree alone only distinguishes you from those who didn't graduate. How are you going to stand out compared to the thousands of others graduating across the country with the same major?
Jon-Paul McCool: Utilize your time as an undergraduate student to set yourself apart. Do some kind of research project that can show your ability to do more than only the assigned work in classes. Utilize your summers to gain additional experience by working relevant jobs and internships. To all extents possible, do not limit yourself spatially. Be willing to travel to far flung locations, at least for a few years, to gain relevant experience after graduating rather than being tied to one specific location or region. You are far more employable with a couple years experience rather than straight out of school.
Nazareth College of Rochester
History
Timothy Kneeland: Your resume should be as thorough as possible so that you can advocate for the highest salary in your range. Be sure to weed out things on your resume that do not fit the job you are seeking. Once you are hired, make yourself indispensable, and prepare for your biannual or annual review by preparing a list of accomplishments. Sometimes your supervisors are distracted and do not know about all your efforts. You need to remind them in a friendly and professional manner.
Timothy Kneeland: Take every opportunity that you can to learn new skills and to take initiative in different situations. Do not shy away from taking on new tasks that could lead to a promotion or could be invaluable in a later career.
Try to remember that institutions change slowly and that if you are smart, personable, and persistent, you can be the one to make beneficial changes to the organization that hired you. You have to build trust and relationships first.
Network! Go out of your way to meet people in your organization. Spend time having lunch with people. Get to know them and, if possible, find a mentor in your new position.
Timothy Kneeland: Your resume should be as thorough as possible so that you can advocate for the highest salary in your range. Be sure to weed out things on your resume that do not fit the job you are seeking. Once you are hired, make yourself indispensable, and prepare for your biannual or annual review by preparing a list of accomplishments. Sometimes your supervisors are distracted and do not know about all your efforts. You need to remind them in a friendly and professional manner.
Texas Christian University
Specialized Sales, Merchandising And Marketing Operations
Ken Corbit Ph.D.: Strategic
Company Selection:
Focus on joining companies with robust sales training programs, emphasizing consultative selling. Look for organizations that invest in your development, providing live calling experiences, quota-driven sales processes, and exposure to tools like Salesforce.
Tech
Proficiency and Sales Tools Mastery:
Familiarize yourself with cutting-edge sales technologies, including CRM tools like Salesforce. Your proficiency in these tools will not only streamline your sales processes but also position you as a tech-savvy professional in the competitive sales landscape.
Hands-On
Experience:
Actively engage in live calling, take ownership of sales funnels, and work with senior hiring authorities during your training. This hands-on experience will not only build your confidence but also prepare you for the challenges of consultative selling.
Research
and Decision-Making Skills:
Develop strong research skills to evaluate companies based on fit, growth opportunities, compensation structures, and overall potential. This informed decision-making approach will set you apart and empower you to navigate the sales landscape strategically.
Mentorship
and Networking:
Seek mentorship both within and outside your organization. Building relationships with mentors who invest in your sales skills and knowledge will provide valuable insights. Additionally, actively participate in online forums to connect with practical sales
knowledge and best practices.

Baylor University
Hankamer School of Business
Andrea Dixon Ph.D.: One of the growing technical skill requirements for sales managers is in the area of data analytics. Our performance and customer systems provide a myriad of data, and the role of the sales manager is to be a sense-maker of that mound of data. What are the implications for changes in strategy or behavior evident in last quarter's activity? How can the sales manager help a specific seller "see" where the data suggest new approaches?
Ashley Strausser: Much has changed in the last year as a result of the coronavirus pandemic. One of the most obvious impacts being that of how we work and connect with others. I believe that working remotely will continue as employees and organizations have proven that they can work effectively from home. For many graduates, utilizing digital technology to do their work, collaborate with colleagues, engage with clients and connect socially with friends and family will continue to be the norm for the foreseeable future.
Additionally, graduating during a global pandemic has required students to be more flexible, open-minded and resourceful than ever before. Students graduating this spring had to adjust and pivot last year when many internships were cancelled or turned remote. While there are many industries that are struggling, many others are experiencing unprecedented growth during this time. I am encouraging students to be open to exploring positions in different industries, sectors and even geographic regions than perhaps they were initially considering, while still being true to their interests and skills. I coach students daily on the importance of networking, which has always been an essential part of an effective job search strategy; however, the power of one's professional network is even more valuable in a competitive job market.
Ashley Strausser: As we continue to live and work through a global pandemic, many new graduates will be working remotely or in some sort of hybrid variation. Working remotely necessitates discipline and being a self-starter. Graduates will need to develop strong professional work habits that will serve them well and lay a strong foundation as they begin their career. Many of us are challenged by a lack of social interaction beyond meetings with colleagues or clients via Zoom or Teams. Working from home for the last year, I can personally attest that attending to our physical and mental health is more important than ever. Take time to go for a walk or run on your lunch break. Set your alarm early to spend time meditating before you begin your work day. Don't get into the habit of rolling out of bed at 7:55am to start work at 8:00am. Consider doing yoga after work to help relieve stress. Make it a point to set up regular Zoom lunch dates to connect with or get to know your new colleagues. With our laptop and work space set up at home it's easy to get into the habit of working much more than we normally would if we were commuting to and from the office. It's important to set boundaries related to when and how much we work. Employ a strong work ethic, but don't neglect important aspects of your well-being.
University of Hawaii at Manoa
Department of Sociology
Dr. Barbara Joyce: One of the advantages of a BA in Sociology is that it is a liberal arts degree and not a professional degree. In addition, Sociology has the broadest subject matter of any of the social science disciplines, so our graduates can take their skills and knowledge into a broad range of careers. Since the range of possible careers is so great, labor market trends are not particularly relevant to Sociology graduates.

Amy Rogan: Certainly, the coronavirus pandemic has had a major effect on all industries including journalism. I think the pandemic has changed how journalists conduct and record interviews and produce stories.
Technology was already allowing reporters to act more independently by allowing more mobile flexibility. I believe this is where the industry will continue to develop for digital reporters, including broadcast and print.
Trends in journalism include more interviews via video services such as Zoom, and finding ways to shoot interviews safely. As has happened a number of times in our industry, what's happening in the world affects the technology we develop and use. Whether it's covering a war from the front lines, or learning the best way to safely conduct an interview (via video call or in person) during a pandemic, the times have always influenced the technology in our business.
But journalists are also fighting an uphill battle to deal with a public that now sees the Fourth Estate as the enemy of the people.
Political leaders have had conflicting messages about the pandemic, which has made it difficult for journalists to report actual facts about a pandemic shrouded in secrecy. This in turn has made it difficult for the public to know who to trust for information about COVID-19.
Finding trusted resources over the last four years has been difficult for the general public. It is overwhelmed with a multitude of media outlets which makes the fight for media literacy increasingly difficult. So new journalists need to develop thick skin quickly, become even more tenacious in the pursuit of facts, and maintain strong ethics and commitment to accuracy to protect their reputation as a trusted news source.

University of Mount Union
Department of Political Science and International Studies
Michael Grossman Ph.D.: There will definitely be an impact. I suspect the virus will continue to influence how we work and even job availability for at least the next 5-6 years. Students will need prepare for more remote work, for more "gig" jobs until businesses fully recover, and even after. The virus has shown the potential for a different model of business and I suspect many organizations will continue with at least partial remote work to save money.

Cynthia Krom: Professional certifications matter. If your profession has a certification, you need to have that certification to be competitive in this new world. So, a public accountant needs to have a CPA, and a corporate accountant needs to have their CMA. A fraud examiner needs their CFE. Find out what is available in your profession and take whatever courses or exams are needed to be at the top of your game, because everyone else will.
We don't really know what will be happening with professional licenses with remote work. A psychotherapist may be licensed in New York, but remotely treating a client in New Mexico. Technically, they probably need a license in New Mexico. But who will control that? Will it just be the professional responsibility of the therapist to only practice where licensed? Will their malpractice insurance only cover them if the client is where they are licensed? What about a physician operating on someone a thousand miles away using robotics?
In terms of courses not related to professional certification or licensure, technology is where it is at. First and foremost, polish your Zoom skills. Zoom is now your face-to-face workplace and you need to be a pro. YouTube has great videos about lighting for Zoom, even with reflective eyeglasses. Perhaps your IT department is able to help with connectivity issues and learning remote technologies. And, as we have all recently seen, you need to learn how to turn off filters that make you look like a kitten! For nearly every field, you have to know Microsoft Office (Word, PowerPoint, and Excel) or similar programs. You need to know how to work collaboratively on projects through things like Google Drive. If you are not fluent in the basics, you are showing up for a horse race with a little pony.

California State University Channel Islands
Martin V. Smith School of Business and Economics
Ekin Pehlivan Ph.D.: Really depends on the sector. A common thread for all is relearning or rethinking how we communicate, determining the fine line between work-norms & home-norms and figuring the optimal ways to manage our time when we are missing the structure that a 9-5 office experience may normally provide. That being said, I envision there will be many jobs without significant changes, either because those jobs were already adaptable to the disruption the pandemic brought or because there simply is no feasible way of working differently.
Ekin Pehlivan Ph.D.: Our most recent survey with employers, really emphasize that technical skills are not the priority for most. Almost all mention communication and problem solving skills are the most desired, followed by critical thinking and professionalism. Given the nature of the digital economy, data literacy is one technical skill that would be relevant to almost anyone in the upcoming years. In certain areas learning automation (operations or marketing), and databases (SQL) would also benefit new graduates.
Ekin Pehlivan Ph.D.: I think a description of a "good" job opportunity is dependent on so many factors, almost all subjective. What I recommend my students usually, is that they try different things before graduation and find something that makes them feel a purpose other than (and in addition to) making ends meet. For this reason we started a program on our campus where students are hired to help non-profits and small businesses in our area of service. In this program, students get to gain and practice skills that can help them succeed in a corporate or freelance capacity. The students get to experiment without fear of losing a job and find what they would like their entry level positions to look like. While doing this they also help organizations and individuals who have the need but not the resources to get the services from professionals.

Dr. David Lehr: Most job growth will continue to be in urban centers and the surrounding suburbs. Rural areas will continue to struggle (remote work notwithstanding).

Dr. Angela Woodland Ph.D.: Skills that are immediately useful stand out on resumes. Right now, data analytics skills are in hot demand. A desirable job candidate should be able to import large data sets in various formats, clean data, manipulate data, interrogate data, and draw conclusions from the data. Additionally, the job candidate should be able to prepare informative and easy-to-follow data visualizations of the results. This skill set allows a job candidate to be immediately useful in an organization. It is the new way of analyzing and communicating.
Peter Johnson DPS: There are three things that employers are looking for:
1. Demonstrated ability to solve problems
2. Ability to analyze and make decisions based on data
3. Communication skills with management, teams, and clients