28+ Enlightening Health And Wellness Industry Statistics [2026]: Facts, Data And Trends

Research Summary. As health consciousness continues to rise, the expansive health and wellness industry has evolved to meet the growing demands of consumers. The following statistics provide insights into this dynamic sector:

• The global wellness market is valued at $4.9 trillion as of 2025.

• The U.S. wellness industry is valued at $1.4 trillion, accounting for 28% of the global wellness market as of 2023.

• The retail value of health and wellness products in the U.S. amounts to approximately $210 billion.

• Experts forecast an annual growth rate of 10.5% for the global wellness industry through 2026.

• The global wellness industry is estimated to grow at a CAGR of 6.2% from 2023 to 2030.

For deeper analysis, we have categorized the data in the following sections:
Consumer Opinions | Trends and Projections | Spa Industry

Health and Wellness Industry Statistics by Sector

• Personal care and beauty remains the largest sector of the global wellness industry, valued at $1.05 trillion.

• The global healthy eating, nutrition, and weight loss sector is valued at $1 trillion.

• The global physical activity sector is estimated at $810 billion.

• The global wellness tourism sector is valued at $490 billion.

• The traditional and complementary medicine sector is valued at $460 billion globally.

• The global public health, prevention, and personalized medicine sector is worth $420 billion.

• The global wellness real estate sector is valued at $325 billion.

• The mental wellness sector is valued at $150 billion worldwide.

• The spas sector of the global wellness industry is valued at $75 billion.

• The workplace wellness sector is valued at $55 billion globally.

• The hot and mineral springs sector of the worldwide wellness industry is valued at $45 billion.

• The global wellness tourism sector is projected to grow at an average annual growth rate of 22% from 2023 to 2028.

Health and Wellness Industry Statistics by Consumer Opinions

• 85% of consumers believe wellness is essential.

  42% of consumers regard wellness as a top priority. This survey included participants from various regions, indicating a global consensus on the importance of wellness.

• Americans allocate a significant portion of their wellness spending to health-improving products and services.

  54% of their annual wellness spending is directed towards this category, while 18% is spent on appearance, and 12% is focused on fitness. An additional 9% is spent on nutrition, 5% on mindfulness, and 2% on sleep enhancement.

  

• 51% of Americans report they have increased their prioritization of wellness over the past few years.

  This reflects a growing trend towards health and well-being, with an increasing number of individuals acknowledging the importance of wellness in their daily lives.

• 31% of consumers express a preference for natural skincare products over more effective options.

  This reflects a slight decline from previous years, showcasing a shift towards natural products, which remains a significant consideration in consumer purchasing decisions.

Health and Wellness Industry Trends and Projections

• In 2022, the global wellness industry was valued at $4.9 trillion.

• By 2026, the global health and wellness industry is projected to reach approximately $7.5 trillion.

• The global health and wellness market is expected to see a CAGR of 6.2% from 2023 to 2030.

• The worldwide wellness economy is anticipated to experience an annual growth rate of 10.5% up to 2026.

Spa Industry Statistics

• The U.S. health and wellness spa industry generated $23.5 billion in revenue in 2022.

  This is a significant increase from previous years and is expected to continue on this upward trajectory, with forecasts estimating revenues of $26 billion by 2026.

• The U.S. spa industry is valued at $17 billion as of 2022.

  This figure represents the largest spa market worldwide, with China following at $8 billion.

• In 2022, the U.S. experienced 200 million spa visits.

  This figure marks a steady recovery from previous lows and indicates a positive trend in consumer spending on spa services.

  

Health and Wellness Industry Statistics FAQ

1. How big is the health and wellness industry?

   The health and wellness industry is valued at $4.9 trillion. This represents the global market’s value as of 2025, with an expected annual growth rate of 10.5% through 2026, translating into an estimated CAGR of 6.2% from 2023 to 2030.

   The U.S. health and wellness industry is valued at $1.4 trillion, constituting about 28% of the global market.

   The U.S. wellness spa industry alone is worth $17 billion, leading the world in spa market value.

2. Is the health and wellness industry growing?

   Yes, the health and wellness industry is experiencing significant growth. Following a recovery from previous challenges, the industry is growing rapidly at an annual rate of 10.5%. This growth is expected to persist, with a projected CAGR of 6.2% from 2023 to 2030.

3. What is the fastest-growing health and wellness company?

   The fastest-growing health and wellness company is Medifast. Recognized on FORTUNE Magazine’s list of top 100 Fastest-Growing Companies for multiple consecutive years, Medifast continues to showcase remarkable growth.

4. What is the largest sector of the health and wellness industry?

   The largest sector of the health and wellness industry is personal care and beauty. Valued at $1.05 trillion, this sector leads the way, followed closely by healthy eating, nutrition, and weight loss at $1 trillion.

Conclusion

As of 2026, a remarkable 85% of consumers globally prioritize wellness, with 51% of Americans reporting a heightened emphasis on health and wellness. This surge in health consciousness is fueling continued growth within the industry, which is recovering swiftly from past setbacks and is projected to expand at an annual rate of 10.5% through 2026, with a CAGR of 6.2% from 2023 to 2030.

Currently valued at $4.9 trillion, the global health and wellness market finds its largest sector in personal care and beauty, at $1.05 trillion. Even though the wellness tourism sector is valued at $490 billion, it is set for remarkable growth, projected to increase at an annual rate of 22% through 2028, solidifying its position among the most lucrative wellness sectors.

References

1. Global Wellness Institute. “2022 The Global Wellness Economy: Country Rankings.” Accessed on March 31, 2022.

2. Statista. “Retail Value of Health and Wellness Products in North America in 2017, by Country (in Billion U.S. Dollars).” Accessed on April 1, 2022.

3. Statista. “Market Size of the Wellness Industry Worldwide in 2020, by Segment.” Accessed on March 20, 2023.

4. Statista. “Average Annual Growth Rate of the Global Wellness Industry Between 2020 and 2025, by Segment.” Accessed on April 1, 2020.

5. McKinsey & Company. “Feeling Good: The Future of the $1.5 Trillion Wellness Market.” Accessed on April 1, 2020.

6. Statista. “Size of the Wellness Market Worldwide From 2017 to 2020, With a Forecast to 2025.” Accessed on April 1, 2020.

7. Precedence Research. “Health and Wellness Market Size to Hit USD 7,656.7 Bn by 2030.” Accessed on April 1, 2020.

8. Global Wellness Institute. “Wellness Industry Statistics and Facts.” Accessed on April 1, 2022.

9. Statista. “Revenue of the Health and Wellness Spa Market in the United States From 2011 to 2025.” Accessed on April 1, 2022.

10. Statista. “Number of Spa Visits in the United States From 2008 to 2021.” Accessed on March 20, 2023.

11. Yahoo. “Medifast Named to FORTUNE’s 2021 Fastest-Growing Companies List.” Accessed on April 1, 2022.

12. McKinsey & Company. “Still Feeling Good: The U.S. Wellness Market Continues to Boom.” Accessed on March 20, 2023.

Author

Abby McCain

Abby is a writer who is passionate about the power of story. Whether it’s communicating complicated topics in a clear way or helping readers connect with another person or place from the comfort of their couch. Abby attended Oral Roberts University in Tulsa, Oklahoma, where she earned a degree in writing with concentrations in journalism and business.