How To Become A Campaign Coordinator: What It Is and Career Path

What is a campaign coordinator and how to become one

Updated January 8, 2025

4 min read

A campaign coordinator organizes and executes political and social campaigns. These coordinators develop awareness strategies, craft effective messaging, and plan events to engage supporters and increase media coverage. Campaign coordinators recruit volunteers, manage budgets, and maintain relationships with stakeholders, such as donors and community leaders. They may also oversee the distribution of campaign materials, track data and analytics, and provide regular reports on progress to the campaign team.

ScoreCampaign CoordinatorUS Average

Salary

3.3

Avg. Salary $41,865

Avg. Salary $59,228

Stability level

7.3

Growth rate 8%

Growth rate 0.3%

Diversity

6.6

Race

American Indian and Alaska Native 0.59%

Asian 5.33%

Black or African American 10.23%

Hispanic or Latino 12.11%

Unknown 5.11%

White 66.64%

Gender

female 63.06%

male 36.94%

Age - 40

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 40

Stress level

7.3

Stress level is high

7.1 - high

Complexity level

8.8

Complexity level is advanced

7 - challenging

Work life balance

3.8

Work life balance is poor

6.4 - fair

What are the pros and cons of being a campaign coordinator?

Pros

Chance to work with passionate individuals who share your values
Ability to develop skills in project management, communication, and leadership
High level of job satisfaction when goals are achieved
Potential for career advancement within the political or advocacy sphere
Opportunity to travel to different parts of the country

Cons

High stress environment with strict deadlines and long hours, making work-life balance difficult
Constant pressure to meet fundraising goals
Exposure to negative media attention and criticism
High burnout rate due to the demanding nature of the job
Limited job security and pay, as campaigns are temporary

Key steps to become a campaign coordinator

Explore campaign coordinator education requirements

Most common campaign coordinator degrees

Bachelor's

77.7 %

Master's

9.0 %

Associate

7.9 %

Start to develop specific campaign coordinator skills

Skills	Percentages
Digital Marketing	13.98%
CRM	8.31%
PowerPoint	8.31%
Community Outreach	5.97%
Twitter	5.83%

Complete relevant campaign coordinator training and internships

Accountants spend an average of 1-3 months on post-employment, on-the-job training. New campaign coordinators learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a campaign coordinator based on U.S. Bureau of Labor Statistics data and data from real campaign coordinator resumes.

Research campaign coordinator duties and responsibilities

Manage monthly billing reports, connect sponsors with orphans, update orphan biographies.
Develop and manage social media channels (Facebook page, MailChimp and website) of the organization.
Manage and coordinate the workload of the release team members and are responsible for organizing and hosting all production release windows.
Volunteer in a grassroots voter outreach initiative by canvassing in local neighborhoods and cold calling to influence voters.

Prepare your campaign coordinator resume

When your background is strong enough, you can start writing your campaign coordinator resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a campaign coordinator resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable campaign coordinator resume templates

Build a professional campaign coordinator resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your campaign coordinator resume.