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Best states for a digital media strategist
Quoted expert
Joe Moore Ph.D.
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Job opportunities vary from state to state, and arts, entertainment, sports, and media careers are no different. Because we know how difficult it can be to know which states are the best when it comes to digital media strategist jobs, we decided to crunch some numbers to bring you the best states for digital media strategists.Although there are abundant digital media strategist jobs in the United States, a large number of them are in the Midwest. District of Columbia is the best state in the country for digital media strategist jobs.
District of Columbia is the best state for jobs for digital media strategists, and South Carolina is the worst. The most common pay in District of Columbia is $81,562, while the median pay in South Carolina is $50,700.We found that the Midwest is best for digital media strategists, and the Northeast is the worst. Seattle, WA is the best city in the country for digital media strategist jobs, where as District of Columbia is the best state in the country.
10 best states for digital media strategists in 2025
1. District of Columbia
Total digital media strategist jobs: 217 Average annual salary: $81,562 Lowest 10 percent earn: $55,000 Highest 10 percent earn: $119,000 Location Quotient: 2.282. Connecticut
Total digital media strategist jobs: 208 Average annual salary: $75,204 Lowest 10 percent earn: $52,000 Highest 10 percent earn: $107,000 Location Quotient: 1.113. Washington
Total digital media strategist jobs: 402 Average annual salary: $84,846 Lowest 10 percent earn: $54,000 Highest 10 percent earn: $131,000 Location Quotient: 0.974. Oregon
Total digital media strategist jobs: 270 Average annual salary: $73,372 Lowest 10 percent earn: $47,000 Highest 10 percent earn: $113,000 Location Quotient: 1.155. New York
Total digital media strategist jobs: 1,438 Average annual salary: $71,424 Lowest 10 percent earn: $49,000 Highest 10 percent earn: $102,000 Location Quotient: 1.986. New Jersey
Total digital media strategist jobs: 493 Average annual salary: $74,209 Lowest 10 percent earn: $51,000 Highest 10 percent earn: $107,000 Location Quotient: 1.097. North Carolina
Total digital media strategist jobs: 548 Average annual salary: $70,999 Lowest 10 percent earn: $47,000 Highest 10 percent earn: $105,000 Location Quotient: 1.018. Massachusetts
Total digital media strategist jobs: 686 Average annual salary: $69,529 Lowest 10 percent earn: $49,000 Highest 10 percent earn: $97,000 Location Quotient: 1.329. California
Total digital media strategist jobs: 2,072 Average annual salary: $73,433 Lowest 10 percent earn: $48,000 Highest 10 percent earn: $111,000 Location Quotient: 1.2510. Rhode Island
Total digital media strategist jobs: 102 Average annual salary: $65,519 Lowest 10 percent earn: $46,000 Highest 10 percent earn: $93,000 Location Quotient: 1.48
Digital media strategist jobsNear Columbus, OH
How Zippia determines the best states to be a digital media strategist
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a digital media strategist
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | District of Columbia | $81,562 | $55,000 | 693,972 | 217 |
| 2 | Connecticut | $75,204 | $52,000 | 3,588,184 | 208 |
| 3 | Washington | $84,846 | $54,000 | 7,405,743 | 402 |
| 4 | Oregon | $73,372 | $47,000 | 4,142,776 | 270 |
| 5 | New York | $71,424 | $49,000 | 19,849,399 | 1,438 |
| 6 | New Jersey | $74,209 | $51,000 | 9,005,644 | 493 |
| 7 | North Carolina | $70,999 | $47,000 | 10,273,419 | 548 |
| 8 | Massachusetts | $69,529 | $49,000 | 6,859,819 | 686 |
| 9 | California | $73,433 | $48,000 | 39,536,653 | 2,072 |
| 10 | Rhode Island | $65,519 | $46,000 | 1,059,639 | 102 |
| 11 | Arizona | $72,412 | $48,000 | 7,016,270 | 282 |
| 12 | Ohio | $71,425 | $49,000 | 11,658,609 | 382 |
| 13 | Illinois | $65,548 | $45,000 | 12,802,023 | 903 |
| 14 | Arkansas | $67,287 | $45,000 | 3,004,279 | 128 |
| 15 | Delaware | $63,965 | $43,000 | 961,939 | 113 |
| 16 | Idaho | $63,370 | $41,000 | 1,716,943 | 119 |
| 17 | Virginia | $68,265 | $46,000 | 8,470,020 | 475 |
| 18 | Pennsylvania | $64,292 | $44,000 | 12,805,537 | 608 |
| 19 | Maryland | $68,513 | $46,000 | 6,052,177 | 374 |
| 20 | Nevada | $62,820 | $41,000 | 2,998,039 | 118 |
| 21 | New Mexico | $66,048 | $44,000 | 2,088,070 | 71 |
| 22 | North Dakota | $57,989 | $41,000 | 755,393 | 64 |
| 23 | West Virginia | $62,237 | $42,000 | 1,815,857 | 55 |
| 24 | Wyoming | $55,816 | $37,000 | 579,315 | 48 |
| 25 | Kentucky | $61,063 | $41,000 | 4,454,189 | 137 |
| 26 | Tennessee | $60,228 | $40,000 | 6,715,984 | 236 |
| 27 | Colorado | $61,968 | $42,000 | 5,607,154 | 327 |
| 28 | Utah | $56,526 | $36,000 | 3,101,833 | 252 |
| 29 | New Hampshire | $58,253 | $42,000 | 1,342,795 | 106 |
| 30 | Alaska | $57,704 | $46,000 | 739,795 | 51 |
| 31 | Texas | $58,517 | $38,000 | 28,304,596 | 1,009 |
| 32 | Wisconsin | $57,446 | $40,000 | 5,795,483 | 238 |
| 33 | Minnesota | $57,072 | $40,000 | 5,576,606 | 397 |
| 34 | Michigan | $56,795 | $39,000 | 9,962,311 | 363 |
| 35 | Georgia | $56,203 | $37,000 | 10,429,379 | 575 |
| 36 | Louisiana | $58,597 | $38,000 | 4,684,333 | 97 |
| 37 | Vermont | $50,980 | $37,000 | 623,657 | 74 |
| 38 | Hawaii | $52,249 | $44,000 | 1,427,538 | 51 |
| 39 | Nebraska | $54,566 | $37,000 | 1,920,076 | 123 |
| 40 | Alabama | $54,617 | $36,000 | 4,874,747 | 122 |
| 41 | Indiana | $54,922 | $37,000 | 6,666,818 | 168 |
| 42 | Montana | $49,183 | $33,000 | 1,050,493 | 74 |
| 43 | South Dakota | $50,578 | $35,000 | 869,666 | 59 |
| 44 | Oklahoma | $53,971 | $36,000 | 3,930,864 | 82 |
| 45 | Florida | $52,252 | $34,000 | 20,984,400 | 708 |
| 46 | Missouri | $52,798 | $36,000 | 6,113,532 | 213 |
| 47 | Iowa | $51,187 | $35,000 | 3,145,711 | 147 |
| 48 | Maine | $43,052 | $32,000 | 1,335,907 | 81 |
| 49 | Kansas | $50,267 | $34,000 | 2,913,123 | 134 |
| 50 | Mississippi | $50,058 | $33,000 | 2,984,100 | 72 |
| 51 | South Carolina | $50,700 | $33,000 | 5,024,369 | 141 |
Highest paying states for digital media strategists
| Rank | State | Avg. Digital Media Strategist Salary |
|---|---|---|
| 1 | District of Columbia | $81,562 |
| 2 | Connecticut | $75,204 |
| 3 | Washington | $84,846 |
| 4 | Oregon | $73,372 |
| 5 | New York | $71,424 |
| 6 | New Jersey | $74,209 |
| 7 | North Carolina | $70,999 |
| 8 | Massachusetts | $69,529 |
| 9 | California | $73,433 |
| 10 | Rhode Island | $65,519 |
| 11 | Arizona | $72,412 |
| 12 | Ohio | $71,425 |
| 13 | Illinois | $65,548 |
| 14 | Arkansas | $67,287 |
| 15 | Delaware | $63,965 |
| 16 | Idaho | $63,370 |
| 17 | Virginia | $68,265 |
| 18 | Pennsylvania | $64,292 |
| 19 | Maryland | $68,513 |
| 20 | Nevada | $62,820 |
| 21 | New Mexico | $66,048 |
| 22 | North Dakota | $57,989 |
| 23 | West Virginia | $62,237 |
| 24 | Wyoming | $55,816 |
| 25 | Kentucky | $61,063 |
| 26 | Tennessee | $60,228 |
| 27 | Colorado | $61,968 |
| 28 | Utah | $56,526 |
| 29 | New Hampshire | $58,253 |
| 30 | Alaska | $57,704 |
| 31 | Texas | $58,517 |
| 32 | Wisconsin | $57,446 |
| 33 | Minnesota | $57,072 |
| 34 | Michigan | $56,795 |
| 35 | Georgia | $56,203 |
| 36 | Louisiana | $58,597 |
| 37 | Vermont | $50,980 |
| 38 | Hawaii | $52,249 |
| 39 | Nebraska | $54,566 |
| 40 | Alabama | $54,617 |
| 41 | Indiana | $54,922 |
| 42 | Montana | $49,183 |
| 43 | South Dakota | $50,578 |
| 44 | Oklahoma | $53,971 |
| 45 | Florida | $52,252 |
| 46 | Missouri | $52,798 |
| 47 | Iowa | $51,187 |
| 48 | Maine | $43,052 |
| 49 | Kansas | $50,267 |
| 50 | Mississippi | $50,058 |
| 51 | South Carolina | $50,700 |
Expert opinions on the best states for digital media strategists
Are there any particularly good places in the United States for digital media strategists to find work opportunities?
Joe Moore Ph.D.
Professor of Communication Program Coordinator, Digital Media Production, University of Central Missouri
Don't take just anything, but don't look for the one ideal job either. Now is not the time to be picky. The longer you are out of the field after graduation, the less employable you become. Even if you have to start part time somewhere (in this field we are seeing more and more students start out in freelance, which can be very fun and very lucrative), get your foot in the door. Start building your professional resume and demo reel.
Digital media strategist best states FAQs
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Updated January 8, 2025