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Director of marketing and information technology education requirements
Updated January 8, 2025
5 min read
There are several educational requirements to become a director of marketing and information technology. Directors of marketing and information technology usually study business, computer science, or marketing. 68% of directors of marketing and information technology hold a bachelor's degree, and 13% hold an associate degree. We analyzed 389 real director of marketing and information technology resumes to see exactly what director of marketing and information technology education sections show.
The most common colleges for directors of marketing and information technology are the University of Phoenix and the University of Phoenix.
There are also many online director of marketing and information technology courses to help get the education required to be a director of marketing and information technology.
What education do you need to become a director of marketing and information technology?
What degree do you need to be a director of marketing and information technology?
- Bachelor's, 68%
- Associate, 13%
- Master's, 13%
- High School Diploma, 4%
- Other Degrees, 2%
What should I major in to become a director of marketing and information technology?
- Business, 17%
- Computer Science, 16%
- Marketing, 9%
- Other Majors, 50%
Most common colleges for directors of marketing and information technology
| Director of marketing and information technology common college | Percentages |
|---|---|
| University of Phoenix | 13.33% |
| University of Utah | 6.67% |
| Pace University | 4.44% |
| University of Memphis | 4.44% |
| Arizona State University | 4.44% |
Best majors for directors of marketing and information technology
| Rank | Major | Percentages |
|---|---|---|
| 1 | Business | 16.9% |
| 2 | Computer Science | 15.9% |
| 3 | Marketing | 9.0% |
| 4 | Computer Information Systems | 8.5% |
| 5 | Communication | 7.0% |
Best colleges for directors of marketing and information technology
The best colleges for directors of marketing and information technology are Northwestern University, University of Pennsylvania, and University of Southern California.
A director of marketing and information technology with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for directors of marketing and information technology. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become directors of marketing and information technology.
1. University of Georgia
Athens, GA • Private
In-state tuition
$11,830
Enrollment
29,474
2. University of Minnesota - Twin Cities
Minneapolis, MN • Private
In-state tuition
$14,760
Enrollment
31,451
3. Purdue University
West Lafayette, IN • Private
In-state tuition
$9,992
Enrollment
33,495
4. University of Texas at Austin
Austin, TX • Private
In-state tuition
$10,610
Enrollment
40,329
5. University of Southern California
Los Angeles, CA • Private
In-state tuition
$56,225
Enrollment
19,548
6. University of Pennsylvania
Philadelphia, PA • Private
In-state tuition
$55,584
Enrollment
10,764
7. SUNY at Binghamton
Vestal, NY • Private
In-state tuition
$9,808
Enrollment
13,990
8. San Diego State University
San Diego, CA • Private
In-state tuition
$7,488
Enrollment
30,018
9. University of Wisconsin - Madison
Madison, WI • Private
In-state tuition
$10,555
Enrollment
30,360
10. Stanford University
Stanford, CA • Private
In-state tuition
$51,354
Enrollment
7,083
20 best online courses for directors of marketing and information technology
Advertising disclosure
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. Information Technology (IT) and Cloud Fundamentals
In today’s connected world, core knowledge of IT hardware, software, networking, cybersecurity, and cloud technologies is vital for almost every function, or role within an organization. Adding storage, updating an operating system, connecting to a network, recognizing phishing, and setting up Cloud instances are some of the skills employees need or need help with. This five-course specialization provides prerequisite skills for almost all IT careers, including technical support specialist,...
6. Computer Hardware and Software
This course provides foundational understanding of how computers process information through hardware and software. You will investigate the world of Information Technology (IT) and survey hardware components, mobile devices, operating systems, programs and apps, network fundamentals, the Internet, and touch on security and ethics...
7. Information Technology Essentials
Introduction to Information Technology and Information Systems...
8. Beginner's Guide to Information Technology
Learn the basics of Information Technology and Computer Engineering...
9. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
10. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
11. Information Systems Auditing, Controls and Assurance
The course is awarded The Best Free Online Courses of All Time, and Best Online Courses of the Year (2021 Edition) by Class Central (http://www.classcentral.com). --- Information systems (IS) are important assets to business organizations and are ubiquitous in our daily lives. With the latest IS technologies emerging, such as Big Data, FinTech, Virtual Banks, there are more concerns from the public on how organizations maintain systems’ integrity, such as data privacy, information security, the...
12. Introduction to Hardware and Operating Systems
Get ready to enter the thriving field of Information Technology (IT), with job ready skills! This beginner friendly course provides the core hardware and operating system knowledge needed by anyone new to IT and computer hardware who wants to start a new career in technology, including IT Support, Networking, Cybersecurity, and Software Development. You will first be introduced to computing fundamentals, the four functions of computing, and the benefits of computing. You will become...
13. The Absolute Beginners Guide to Information Technology 2023
Gain a solid foundation knowledge of all 4 main branches of Information Technology...
14. Certificate Program In Management Information Systems
Learn about the exciting world of Management Information Systems and its impact on the way organisations now function...
15. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
16. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
17. Understanding Technology and Data
Welcome to the course Understanding Technology and Data. This course is designed to provide a foundation on how technology and data are applied in everyday life. It will help you learn to succeed in a digital work environment. By the end of this course, you will be able to: - Recognize the evolution of electronic devices - Identify new technologies in different industries - Define technologies such as cloud, Artificial Intelligence, blockchain, etc. - Recognize what digitalization is and how it...
18. Strategic Technology Management
The success of modern companies depends critically on their manager’s ability to generate strategic innovationwhich leverages technological and market changes. A key part of the equation is delivering new products that deliver exceptional customer value. Another essential element is implementing innovation initiatives effectively. The Strategic Technology Management specialization is targeted towards aspiring managers, managers at all levels, and entrepreneurs who lookto gaina well-rounded...
19. Product Marketing for Technology Companies
Master your product marketing skills through practical examples and exercises...
20. Computer Hardware, Operating System and Networking
For Any Graduates/Engineering/Diploma/Arts & Science/Freshers/Home Users/Individuals/Desktop Support/FM/Service Engineer...
Top 10 most affordable universities for directors of marketing and information technology
The most affordable schools for directors of marketing and information technology are Fashion Institute of Technology, university of florida, and california state university - bakersfield.
If the best universities for directors of marketing and information technology are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for directors of marketing and information technology.
1. Fashion Institute of Technology
New York, NY • Private
In-state tuition
$5,740
Cost of attendance
17,864
2. University of Florida
Gainesville, FL • Private
In-state tuition
$6,381
Cost of attendance
21,034
3. California State University - Bakersfield
Bakersfield, CA • Private
In-state tuition
$7,309
Cost of attendance
16,714
4. University of South Florida
Tampa, FL • Private
In-state tuition
$6,410
Cost of attendance
20,456
5. California State University - Long Beach
Long Beach, CA • Private
In-state tuition
$6,798
Cost of attendance
18,306
6. California State University - Dominguez Hills
Carson, CA • Private
In-state tuition
$6,942
Cost of attendance
14,469
7. Brigham Young University
Provo, UT • Private
In-state tuition
$5,620
Cost of attendance
18,136
8. California State University - Fresno
Fresno, CA • Private
In-state tuition
$6,587
Cost of attendance
16,915
9. USF Sarasota-Manatee
Sarasota, FL • Private
In-state tuition
$5,587
Cost of attendance
13,043
10. University of Puerto Rico - Mayaguez
Mayaguez, PR • Private
In-state tuition
$4,094
Cost of attendance
14,302
Top 10 hardest universities to get into for directors of marketing and information technology
The hardest universities for directors of marketing and information technology to get into are Northwestern University, University of Pennsylvania, and University of Southern California.
Some great schools for directors of marketing and information technology are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for directors of marketing and information technology based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.
1. Northwestern University
Evanston, IL • Private
Admissions rate
8%
SAT average
1,508
2. University of Pennsylvania
Philadelphia, PA • Private
Admissions rate
8%
SAT average
1,492
3. University of Southern California
Los Angeles, CA • Private
Admissions rate
13%
SAT average
1,445
4. Stanford University
Stanford, CA • Private
Admissions rate
4%
SAT average
1,497
5. Boston University
Boston, MA • Private
Admissions rate
22%
SAT average
1,420
6. Vanderbilt University
Nashville, TN • Private
Admissions rate
10%
SAT average
1,514
7. University of Texas at Austin
Austin, TX • Private
Admissions rate
39%
SAT average
1,367
8. Carnegie Mellon University
Pittsburgh, PA • Private
Admissions rate
17%
SAT average
1,507
9. SUNY at Binghamton
Vestal, NY • Private
Admissions rate
40%
SAT average
1,376
10. Washington University in St Louis
Saint Louis, MO • Private
Admissions rate
15%
SAT average
1,506
Top 10 easy-to-apply-to universities for directors of marketing and information technology
The easiest schools for directors of marketing and information technology to get into are Oklahoma Wesleyan University, barry university, and university of the incarnate word.
Some schools are much easier to get into. If you want to start your career as a director of marketing and information technology without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for directors of marketing and information technology.
1. Oklahoma Wesleyan University
Bartlesville, OK • Private
Admissions rate
68%
SAT average
964
2. Barry University
Miami, FL • Private
Admissions rate
91%
SAT average
1,006
3. University of the Incarnate Word
San Antonio, TX • Private
Admissions rate
88%
SAT average
1,044
4. LIM College
New York, NY • Private
Admissions rate
83%
SAT average
1,061
5. La Roche College
Pittsburgh, PA • Private
Admissions rate
99%
SAT average
1,008
6. D'Youville College
Buffalo, NY • Private
Admissions rate
100%
SAT average
1,072
7. Texas A&M University - Kingsville
Kingsville, TX • Private
Admissions rate
89%
SAT average
1,035
8. Notre Dame College
Cleveland, OH • Private
Admissions rate
90%
SAT average
994
9. Holy Names University
Oakland, CA • Private
Admissions rate
70%
SAT average
849
10. University of Baltimore
Baltimore, MD • Private
Admissions rate
78%
SAT average
1,020
Average director of marketing and information technology salary by education level
| Director of marketing and information technology education level | Director of marketing and information technology salary |
|---|---|
| Master's Degree | $148,820 |
| Bachelor's Degree | $130,062 |
| Doctorate Degree | $156,071 |
Director of marketing and information technology education FAQs
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Updated January 8, 2025
Updated January 8, 2025