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What is a manager of online communications and how to become one
The primary duty of the Manager of Online Communications involves the use of online marketing strategies to promote a company's products and goals to the public. He/She is responsible for maintaining the company's website and creating online content. He/She is also in charge of managing the company's social media. Also, he/she reviews relevant data and metrics. As the manager of online communications, you develop and implement various online projects. You submit monthly reports to staff and stakeholders. Not just this but you also evaluate new technologies and trends.
The educational requirement for this position is a bachelor's degree in marketing, communications, or a related field. You need a minimum of two years of experience in a relevant role. To succeed as a manager of online communications, you need innovation, creativity, multitasking, organization, communication, time management, and leadership skills. The manager of online communications earns about $84,600 annually. Their salary ranges from $45,000 to $111,000.
What general advice would you give to a manager of online communications?
Jeyoung (Jenny) Oh Ph.D.
Assistant Professor of Communication, University of Michigan-Flint
Avg. Salary $69,242
Avg. Salary $59,228
Growth rate 10%
Growth rate 0.3%
American Indian and Alaska Native 0.23%
Asian 8.15%
Black or African American 3.04%
Hispanic or Latino 8.67%
Unknown 5.32%
White 74.58%
Genderfemale 50.76%
male 49.24%
Age - 38American Indian and Alaska Native 3.00%
Asian 7.00%
Black or African American 14.00%
Hispanic or Latino 19.00%
White 57.00%
Genderfemale 47.00%
male 53.00%
Age - 38Stress level is high
7.1 - high
Complexity level is advanced
7 - challenging
Work life balance is poor
6.4 - fair
Manager of online communications career paths
Key steps to become a manager of online communications
Explore manager of online communications education requirements
Start to develop specific manager of online communications skills
Skills Percentages Engagement Strategies 6.51% Customer Engagement 6.24% HTML 5.92% Facebook 5.71% Instagram 5.06% Complete relevant manager of online communications training and internships
Accountants spend an average of 1-3 months on post-employment, on-the-job training. New managers of online communications learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a manager of online communications based on U.S. Bureau of Labor Statistics data and data from real manager of online communications resumes.Research manager of online communications duties and responsibilities
- Perform administrative duties including ordering photography supplies, managing expenses bookkeeping, updating photography inventory and archives.
- Create and test Pinterest and Instagram accounts.
- Develop front end screens using JSP, HTML, CSS and JavaScript.
- Upload daily videos to YouTube with a focus on optimization.
Prepare your manager of online communications resume
When your background is strong enough, you can start writing your manager of online communications resume.
You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a manager of online communications resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.
Choose from 10+ customizable manager of online communications resume templates
Build a professional manager of online communications resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your manager of online communications resume.
Apply for manager of online communications jobs
Now it's time to start searching for a manager of online communications job. Consider the tips below for a successful job search:
- Browse job boards for relevant postings
- Consult your professional network
- Reach out to companies you're interested in working for directly
- Watch out for job scams
How did you land your first manager of online communications job
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Average manager of online communications salary
The average manager of online communications salary in the United States is $69,242 per year or $33 per hour. Manager of online communications salaries range between $45,000 and $106,000 per year.
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Updated January 8, 2025
