How to hire a marketing analyst internship

How to hire a marketing analyst internship, step by step

Here's a step-by-step marketing analyst internship hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a marketing analyst internship job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new marketing analyst internship
• Step 8: Go through the hiring process checklist

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1. Identify your hiring needs

   The marketing analyst internship hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A marketing analyst internship's background is also an important factor in determining whether they'll be a good fit for the position. For example, marketing analyst interns from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   Here's a comparison of marketing analyst internship salaries for various roles:

   Type of Marketing Analyst Internship	Description	Hourly rate
   Marketing Analyst Internship	Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.	$12-23
   Research Analyst	A research analyst is responsible for providing a company with insights and advice concerning finance, investments, and expenditures. Utilizing their analytical skills and extensive expertise in marketing, they analyze the trends and significant factors to conclude which decision should be the best to make... Show more	$21-51
   Marketing & Events Coordinator	A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public... Show more	$14-25

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Integrated Marketing
   • Digital Marketing
   • Data Analysis
   • Google Analytics
   • Market Research
   • R
   • CRM
   • Salesforce
   • SQL
   • Analyze Data
   • A/B
   • Email Campaigns
   • Market Analysis
   • Pivot Tables

   Check all skills

   Responsibilities:

   • Develop, manage and oversee implementation of SEO content strategy for CouponMob.com.
   • Used SQL to pull large data sets for analysis in software such as SAS.
   • Develop targeted offers using an internal CRM system to specifically market to customers with a higher propensity to purchase specific products.
   • Streamline web performance by rewriting PHP code.
   • Install, modify and configure PHP scripts and MySQL databases.
   • Research the core architecture of NASDAQ equities and options markets and potential projects.

3. Make a budget

   Including a salary range in your marketing analyst internship job description is one of the best ways to attract top talent. A marketing analyst internship can vary based on:

   • Location. For example, marketing analyst interns' average salary in mississippi is 56% less than in washington.
   • Seniority. Entry-level marketing analyst interns 45% less than senior-level marketing analyst interns.
   • Certifications. A marketing analyst internship with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a marketing analyst internship's salary.

   Average marketing analyst internship salary

   $37,360yearly

   $17.96 hourly rate

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   Entry-level marketing analyst internship salary

   $27,000 yearly salary

   Updated December 22, 2025

4. Writing a marketing analyst internship job description

   A marketing analyst internship job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a marketing analyst internship job description:

   Marketing analyst internship job description example

   Competitive and Market Intelligence Analyst InternTime Frame: Summer 2023
   Work Location: Hybrid or Remote
   
   Click Here to hear from previous CUNA Mutual Group Interns
   
   This role provides hands on experience to acquire knowledge of methods, procedures and standards of the CUNA Mutual Group Competitive Market Intelligence department. Candidates will have the opportunity to apply what they have learned in a classroom environment while gaining new skills in a dynamic professional setting. Candidates will assist team members with key research tracking industry/market trends, tracking competitor actions, and credit union, banking, and, potentially, economic analysis.
   The role requires critical attention to detail in a fast-paced environment, self-motivation, and resourcefulness to solve problems and answer questions.
   
   Job Responsibilities:
   Expect to work within a fast-paced, innovative culture. No two days are the same as you'll partner with the team, attend meetings and can work on cross functional teams. Special projects within the department are varied and could focus on credit unions' changing needs for CUNA Mutual Group products and services. The goal of special projects is to help CUNA Mutual Group better understand the credit union marketplace and the changing business environment.Research and analyze changes in our key competitors over a 12-month period Track industry/market trends
   Job Requirements:
   Must be currently enrolled in an undergrad or graduate program working towards a bachelor's or master's degree in competitive intelligence, business, finance, economics, market research, social science or library science.Strong computer (MS Office-Word, Excel, Outlook, Access), analytical, critical thinking, problem solving and decision-making skills.Excellent written and verbal communications skills are a must as well as intellectual curiosity and the desire to learn.Honesty, integrity, professionalism and confidentiality are required.Must be able to think, act, and prioritize in a pressured, fast-paced environment.Excellent organizational and time-management skills.
   CUNA Mutual Group's insurance, retirement and investment products provide financial security and protection to credit unions and their members worldwide. As a dynamic and growing company, we strive to create a culture of performance, high standards and defined values. In return for your skills and contributions, we offer highly competitive compensation and benefit packages, significant professional growth, and the opportunity to win and be rewarded.
   Please provide your Work Experience and Education or attach a copy of your resume. Applications received without this information may be removed from consideration.
   
   Compensation may vary based on level of relevant experience, year in school, and number of previous internships.
   
   Base Salary Range:
   $16.00 - $25.00
   
   CUNA Mutual Group's insurance, retirement and investment products provide financial security and protection to credit unions and their members worldwide. As a dynamic and growing company, we strive to create a culture of performance, high standards and defined values. In return for your skills and contributions, we offer highly competitive compensation and benefit packages, significant professional growth, and the opportunity to win and be rewarded.
   
   Please provide your Work Experience and Education or attach a copy of your resume. Applications received without this information may be removed from consideration.

   Copy this example

   

5. Post your job

   To find marketing analyst interns for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any marketing analyst interns they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level marketing analyst interns with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   Post your job online:

   • Post your marketing analyst internship job on Zippia to find and attract quality marketing analyst internship candidates.
   • Use niche websites such as swipe files, exit five, marketinghire, american marketing association.
   • Post a job on free websites.

6. Interview candidates

   To successfully recruit marketing analyst interns, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

   It's also good to ask about candidates' unique skills and talents. You can move on to the technical interview if a candidate is good enough for the next step.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new marketing analyst internship

   Once you've decided on a perfect marketing analyst internship candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

   It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

   After that, you can create an onboarding schedule for a new marketing analyst internship. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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