Media sales associate demographics and statistics in the US
Media sales associate demographics research summary. Zippia estimates media sales associate demographics and statistics in the United States by using a database of 30 million profiles. Our media sales associate estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about media sales associates after extensive research and analysis:
- There are over 4,831 media sales associates currently employed in the United States.
- 51.1% of all media sales associates are women, while 48.9% are men.
- The average media sales associate age is 43 years old.
- The most common ethnicity of media sales associates is White (71.4%), followed by Hispanic or Latino (13.4%), Black or African American (6.0%) and Asian (4.6%).
- In 2022, women earned 96% of what men earned.
- 10% of all media sales associates are LGBT.
- Media sales associates are 62% more likely to work at private companies in comparison to public companies.
On this page
Media sales associate demographics by:
Media sales associate gender statistics
51.1% of media sales associates are women and 48.9% of media sales associates are men.
- Female, 51.1%
- Male, 48.9%
Media sales associate gender ratio
| Gender | Percentages |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
Media sales associate gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$76,947
Female income
$73,684
Media sales associate gender ratio over time
This data breaks down the percentage of men and women in media sales associate positions over time. Currently, 51.1% of media sales associates are female.
Media sales associate gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 45.16% | 54.84% |
| 2011 | 43.92% | 56.08% |
| 2012 | 44.39% | 55.61% |
| 2013 | 46.35% | 53.65% |
| 2014 | 48.82% | 51.18% |
| 2015 | 44.99% | 55.01% |
| 2016 | 45.62% | 54.38% |
| 2017 | 46.87% | 53.13% |
| 2018 | 43.16% | 56.84% |
| 2019 | 43.78% | 56.22% |
| 2020 | 43.87% | 56.13% |
| 2021 | 48.92% | 51.08% |
Media sales associate related jobs gender ratio
We compared media sales associates with similar job titles to see how gender ratios vary. As you can see, proprietary trader and floor trader have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Insurance Follow Up Representative | 11% | 89% |
| Insurance Verification Specialist | 11% | 89% |
| Commercial Lines Account Manager | 13% | 87% |
| Media Sales Associate | 49% | 51% |
| Futures Trader | 94% | 6% |
| Floor Trader | 95% | 5% |
| Proprietary Trader | 96% | 4% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Media sales associate demographics by race
The most common ethnicity among media sales associates is White, which makes up 71.4% of all media sales associates. Comparatively, 13.4% of media sales associates are Hispanic or Latino and 6.0% of media sales associates are Black or African American.
- White, 71.4%
- Hispanic or Latino, 13.4%
- Black or African American, 6.0%
- Asian, 4.6%
- Unknown, 4.1%
- American Indian and Alaska Native, 0.5%
Media sales associate race
| Media sales associate race | Percentages |
|---|---|
| White | 71.4% |
| Hispanic or Latino | 13.4% |
| Black or African American | 6.0% |
| Asian | 4.6% |
| Unknown | 4.1% |
| American Indian and Alaska Native | 0.5% |
Media sales associate race and ethnicity over time
See how media sales associate racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Media sales associate race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.47% | 7.51% | 4.16% | 12.35% |
| 2011 | 73.92% | 9.52% | 3.42% | 11.48% |
| 2012 | 72.88% | 8.56% | 4.19% | 12.23% |
| 2013 | 71.45% | 9.82% | 3.56% | 12.74% |
| 2014 | 70.94% | 8.94% | 4.01% | 14.07% |
| 2015 | 75.07% | 7.99% | 3.98% | 10.91% |
| 2016 | 70.91% | 8.28% | 4.86% | 13.33% |
| 2017 | 72.49% | 8.90% | 3.89% | 13.54% |
| 2018 | 72.97% | 6.48% | 5.04% | 13.68% |
| 2019 | 74.39% | 6.75% | 4.12% | 12.39% |
| 2020 | 70.76% | 7.16% | 4.90% | 12.57% |
| 2021 | 71.45% | 6.02% | 4.59% | 13.45% |
Media sales associate wage gap by race
According to our data, asian media sales associates have the highest average salary compared to other ethnicities. Black or african american media sales associates have the lowest average salary at $67,055.
| Ethnicity | Salary |
|---|---|
| Unknown | $81,796 |
| White | $77,889 |
| Black or African American | $67,055 |
| Asian | $81,837 |
| Hispanic or Latino | $77,154 |
Average media sales associate age
See how the average age of media sales associates varies based on ethnicity and gender.
Male
Female
Media sales associate age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 36.5 | 45 |
| White | 44 | 44 |
| Black or African American | 47.5 | 39.5 |
| Asian | 42 | 36 |
| Hispanic or Latino | 35 | 34 |
Media sales associate age breakdown
The average age of media sales associates is 40+ years years old, representing 58% of the media sales associate population.
Media sales associate age breakdown
| Media Sales Associate Years | Percentages |
|---|---|
| 40+ years | 58% |
| 30-40 years | 25% |
| 20-30 years | 17% |
Media sales associate educational attainment
The most common degree for media sales associates is bachelor's degree, with 72% of media sales associates earning that degree. The second and third most common degree levels are associate degree degree at 14% and associate degree degree at 9%.
- Bachelor's, 72%
- Associate, 14%
- High School Diploma, 9%
- Master's, 4%
- Other Degrees, 1%
Media sales associates by degree level
| Media sales associate degree | Percentages |
|---|---|
| Bachelor's | 72% |
| Associate | 14% |
| High School Diploma | 9% |
| Master's | 4% |
| Other Degrees | 1% |
Media sales associate jobs you might like
Media sales associate wage gap by degree level
According to the data, media sales associates with a Bachelor's degree earn more than those without, at $82,818 annually. With a High School Diploma degree, media sales associates earn a median annual income of $68,810 compared to $68,053 for media sales associates with an Associate degree.
| Education | Salary |
|---|---|
| High School Diploma or Less | $68,810 |
| Bachelor's Degree | $82,818 |
| Some College/ Associate Degree | $68,053 |
Media sales associate employment statistics
Most media sales associates work for a private in the media industry.
Company size where media sales associates work
Below, you can see the size of companies where media sales associates work.
Media sales associate jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 12% |
| 50 - 100 employees | 13% |
| 100 - 500 employees | 22% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 20% |
| > 10,000 employees | 23% |
Media sales associate jobs by company type
Employees with the media sales associate job title have their preferences when it comes to working for a company. For instance, most media sales associates prefer to work at private companies over public companies.
Media sales associate jobs by sector
| Company type | Percentages |
|---|---|
| Education | 8% |
| Public | 26% |
| Private | 62% |
| Government | 4% |
Media sales associate jobs by industry
The most common industries for media sales associates are media, retail and technology.
Media sales associate industry statistics
| Industry | Percentages |
|---|---|
| Media | 19% |
| Retail | 18% |
| Technology | 8% |
| Professional | 7% |
| Fortune 500 | 7% |
| Education | 7% |
| Internet | 4% |
| Government | 4% |
| Hospitality | 4% |
| Start-up | 4% |
| Telecommunication | 3% |
| Manufacturing | 3% |
| Transportation | 2% |
| Automotive | 2% |
| Health Care | 2% |
| Finance | 2% |
| Utilities | 1% |
| Construction | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
| Energy | 1% |
Media sales associate turnover and employment statistics
Media sales associate unemployment rate over time
The unemployment rate for media sales associates between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Media sales associate unemployment rate by year
| Year | Media sales associate unemployment rate |
|---|---|
| 2010 | 10.75% |
| 2011 | 9.07% |
| 2012 | 9.13% |
| 2013 | 8.77% |
| 2014 | 7.24% |
| 2015 | 5.24% |
| 2016 | 4.09% |
| 2017 | 3.99% |
| 2018 | 4.06% |
| 2019 | 3.75% |
| 2020 | 7.25% |
| 2021 | 7.44% |
Average media sales associate tenure
The average media sales associate stays at their job for 1-2 years, based on the 903 media sales associates resumes in Zippia's database.
Media sales associate tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 33% |
| 1-2 years | 35% |
| 3-4 years | 11% |
| 5-7 years | 13% |
| 8-10 years | 5% |
| 11+ years | 4% |
Media sales associate LGBT ratio compared to similar jobs
Review the percent of media sales associates that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Energy Trader | 5.13% | 12,923 |
| Airport Sales Agent | 5.67% | 41,045 |
| Consultation Agent | 6.79% | 28,801 |
| Media Sales Associate | 9.53% | - |
| Travel Consultant | 17.39% | 12,177 |
Similar media sales associate jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Energy Trader | 5.13% | 12,923 |
| Airport Sales Agent | 5.67% | 41,045 |
| Consultation Agent | 6.79% | 28,801 |
| Travel Consultant | 17.39% | 12,177 |
Foreign languages spoken by media sales associates
The most common foreign language among media sales associates is Spanish at 62.8%. The second-most popular foreign language spoken is French at 7.0% and Japanese is the third-most popular at 4.7%.
- Spanish, 62.8%
- French, 7.0%
- Japanese, 4.7%
- Italian, 4.7%
- Turkish, 2.3%
- Other, 18.5%
Media sales associate languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 62.8% |
| French | 7.0% |
| Japanese | 4.7% |
| Italian | 4.7% |
| Turkish | 2.3% |
| Other | 18.5% |
