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Media sales associate skills for your resume and career

Updated January 8, 2025
4 min read
Below we've compiled a list of the most critical media sales associate skills. We ranked the top skills for media sales associates based on the percentage of resumes they appeared on. For example, 16.5% of media sales associate resumes contained cold calls as a skill. Continue reading to find out what skills a media sales associate needs to be successful in the workplace.

15 media sales associate skills for your resume and career

1. Cold Calls

Cold calling is a kind of business solicitation from customers who didn't express interest in their product and services before. In this technique, a salesman conducts a call with potential customers with whom they haven't had a prior interaction. Cold calling can include phone calls or telemarketing. However, in-person visits like door-to-door marketing are also a type of cold calling

Here's how media sales associates use cold calls:
  • Head Lead Generator - Created process, wrote pitch, responsible for 150+ cold calls daily, and setting up appointments.
  • Performed in a competitive, inside sales environment, making a high volume of cold calls daily (100+).

2. Marketing Campaigns

Here's how media sales associates use marketing campaigns:
  • Design effective marketing campaigns to assist customers in generating full utilization of ads.
  • Plan and execute marketing campaigns on the Indiana University campus and within the Bloomington community.

3. PowerPoint

Here's how media sales associates use powerpoint:
  • Managed numerous, highly confidential details for retirement plan deals from start to finish including meticulous preparation of PowerPoint presentations.
  • Extended professionalism by using PowerPoint presentations for customers requiring a more concise visual of purchasing considerations for each product.

4. Sales Presentations

Here's how media sales associates use sales presentations:
  • Closed opportunities via cold-calling and field sales presentations; sold across several industry verticals.
  • Customize Ad Sales presentations, one-sheets, reports and update media kit.

5. Media Sales

Here's how media sales associates use media sales:
  • Established and managed contracts for all external Media Sales representatives, Consultants and Vendors.
  • Reviewed and approved commission payments for the Media Sales team on monthly basis.

6. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how media sales associates use customer service:
  • Greeted customers and provided exceptional customer service while efficiently processing transactions within a busy, fast-paced retail environment.
  • Provided excellent customer service by fostering a welcoming environment in the media department.

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7. Instagram

Here's how media sales associates use instagram:
  • Created and manage the company's social media presence (Instagram, Twitter, Facebook) in the Richmond KY area.
  • Maintain the store's instagram by adding promotions/ discounts/ outfits and adding pictures of our customers wearing our clothing.

8. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how media sales associates use product knowledge:
  • Provided customer support with styling tips, product knowledge and selection, and appointment scheduling
  • Showcased excellent product knowledge of home media to ensure customer purchases.

9. Facebook

Here's how media sales associates use facebook:
  • Maintained store's Facebook and Twitter accounts to promote sales, products, and increase customer traffic.
  • Created content for blog and weekly newsletter; manage Facebook, Google, and Yelp profiles.

10. Sales Floor

The sales floor is the area in a company or a business that is specified for retail activities or is designated as the selling area of the shop. A car showroom can be considered a sales floor, as it has cars in its display which are to be sold. A sales floor is generally crowded with sales assistants who are there to help you out while you can search and check out the products. Generally a sales floor has free access to the public and they can observe, view and get information about the product that is being sold.

Here's how media sales associates use sales floor:
  • Maintain an orderly appearance through sales floor.
  • Greeted 1,200+ branch customers, offering exceptional customer services and successfully overseeing sales floor presentation and administration to ensure customer loyalty.

11. Twitter

Here's how media sales associates use twitter:
  • Created and maintained a successful Twitter account for @cinemassacre.
  • Enhanced social media productivity through competitor analysis and management of company's Facebook and Twitter accounts.

12. POS

POS is an abbreviation of "Point of Sale" which is the time and place where a customer completes a transaction. It can either be a physical shop that consists of POS terminals or a virtual shop. A POS system helps simplify the retail functions and track important sales data.

Here's how media sales associates use pos:
  • Helped in POS and advertisement within the store to make sure all offers and marketing tools were properly displayed.
  • Computed, recorded totals of transactions, Issued receipts, refunds, and credits on POS System.

13. Social Media Management

Here's how media sales associates use social media management:
  • Provided weekly imagery content and local event information to contracted social media management firm.
  • Assisted with social media management and blog promotion.

14. DVDs

Here's how media sales associates use dvds:
  • Handled all general store duties dealing with CDs, DVDs, and games and gaming devices.
  • Located CDs, DVDs, movies and computer games for customers.

15. Customer Complaints

Here's how media sales associates use customer complaints:
  • Deal with an order from jewelry suppliers * Resolve customer complaints regarding sales, repairs and service.
  • Processed bill payments, resolved customer complaints, negotiated payments arrangements, and accurately processed cash deposits.
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List of media sales associate skills to add to your resume

Media sales associate skills

The most important skills for a media sales associate resume and required skills for a media sales associate to have include:

  • Cold Calls
  • Marketing Campaigns
  • PowerPoint
  • Sales Presentations
  • Media Sales
  • Customer Service
  • Instagram
  • Product Knowledge
  • Facebook
  • Sales Floor
  • Twitter
  • POS
  • Social Media Management
  • DVDs
  • Customer Complaints
  • Social Media Sites
  • Video Games
  • Pinterest
  • Sales Associates
  • Sales Techniques
  • Yelp
  • Linkedin
  • SEO
  • Photoshop
  • Computer Software
  • Client Relationships
  • Customer Relationships
  • Business Development
  • Customer Transactions
  • Client Accounts
  • Search Engine
  • ROI
  • Repeat Business
  • Customer Inquiries
  • Inventory Control
  • Sales Transactions
  • Customer Issues
  • Hub

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.