Project & e-commerce manager job description

The company was founded in 2012 by two industry pioneering scientists, Bill Parrish, PhD and Tim Fitzgibbons PhD, who spent 40 years advancing the state of military and professional-grade thermal imaging technology. Following their previous two companies, Amber Engineering and Indigo Systems, each with successful acquisitions, Seek Thermal is their third venture with the mission to make thermal imaging a part of everyday life.

An unseen world of energy surrounds us. We only see some of it with our eyes, light from a source of energy reflected on objects around us. But even though we can't see it, all objects produce or retain heat. When viewed through a Seek Thermal camera, this world of heat can be converted to images, providing important information useful in solving everyday problems that are otherwise invisible to the naked eye. Seek thermal imaging lets you see the world of heat instead of the world of light.

Seek Thermal is partnered with Raytheon and NXP to design and deliver high-quality, affordable thermal imaging sensors and products across the globe at scale. As one of the few companies in the world capable of building sensors, Seek Thermal has shipped hundreds of thousands of thermal imaging products around the world as it continues to make thermal imaging an accessible, everyday tool, so people can do their jobs safer, faster and smarter.

What We're Looking For

We are looking for a E-Commerce Manager with a relentless mindset for global growth. The candidate must be data driven in their approach, testing and optimization. The preferred candidate has a proven track record in manage direct e-commerce channels alongside Amazon seller central channels. They must be an expert in the full e-commerce funnel from customer acquisition flows at media placements all the way to customer transaction locations.

This position will report to the Director, Marketing.

Must be a U.S. Citizen or Permanent Resident

Position may work a hybrid of in office and remote, however the role must be geographically located in Santa Barbara County.

What You'll Do

· The E-Commerce Manager will lead Seek's e-commerce strategy top to bottom, from building the optimal demand generation campaigns to creating the optimal demand capture experience/funnel.

· Responsible for managing e-commerce and lead generation programs globally.

· Plan, implement, and monitor paid media campaigns to achieve sales goals via Seek's direct store, Amazon, and other e-commerce dealers.

· Responsible for managing Paid Social, Paid Search, Account Based Marketing (ABM), Amazon Marketing Services, Programmatic, and all other digital media buys.

· Develop strategic media plans rooted in competitive research, customer/audience segmentation, and application of historic performance.

· The E-Commerce Manager will collaborate with Sr. Marketing Specialist to deliver email marketing campaigns that nurture and convert leads to e-commerce sales.

· Work with the creative team on ad creative strategy - design, test, and analyze results to identify the best product messaging and landing experience across all stages of the customer journey.

· Develop and execute A/B testing strategies across each media channel to further improve ROAS.

· Collaborate with the senior Product and Marketing team to ensure all web landing/product pages have optimal UX design, are fully optimized for conversion, and represent our brand and key messaging.

Must-Haves

· Must be a data-driven personality with a relentless pursuit for continuous improvement

· Proven track record of e-commerce growth using paid social, paid search, and ABM

· Must demonstrate working knowledge and previous collaboration between a direct store and Amazon

· Must have experience managing an amazon seller central account

· Experience using NetSuite's Suite Commerce preferred

· Certifications on relevant digital marketing platforms is a plus

· Proficiency in Google Analytics required

· Strong writing and copy skills to test varying words, phrases, and styles within digital platforms

· Strong in analytics and able to translate data insights into successful marketing strategies

· Ability to multi-task in a rapid paced environment

· Strong sense for self-direction with the ability to take ownership and initiative

· Strong presentation skills with experience conveying key points to adopt change

· Bachelor's degree in business administration, marketing, communications, or a related field. In unique cases, extensive work experience can substitute for degree requirements

· 5+ years in a digital media management role with emphasis on e-commerce

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In 2008, Gwyneth Paltrow launched goop, a lifestyle platform dedicated to keeping its readership informed and inspired with tightly curated content and products. goop's expert tastemakers advise and contribute on everything from fashion, wellness, and travel, to recipes, parenting, and cultural issues.

About the Role

Goop is looking for a talented Ecommerce Manager to manage the product experience to contribute to revenue and conversion goals specifically focused on Amazon. The Ecommerce Manager will be responsible for establishing and strengthening our presence on Amazon by engaging in Seller Central to understand performance and customer interaction with categories, featured product placement, and eCommerce shopping experiences to identify growth opportunities. Success in this role requires a self-starter mindset, high degree of ownership, drive, and the ability to leverage data in support of making site merchandising decisions.

Responsibilities Include:

• Managing day-to-day FBA (fulfilled by Amazon) operations including but not limited to creating & monitoring active listings, "Buy Box" ownership, product ranking, inventory management, and preparing shipments, to enhance goop's presence on Amazon.com
• Manage all products, including setting up new product listings, product descriptions, technical features, product imagery, pricing, options and optimizing product detail pages for maximum conversion.
• Manage & optimize goop's Amazon storefront page to drive sales and conversion.
• Monitor and manage inventory levels, forecasting, and replenishment. Communicate with the warehouse to ensure all orders are fulfilled and shipped accurately and in a timely manner, while complying with FBA vendor requirements.
• Maintain & monitor product reviews and customer feedback to ensure a high Seller Rating, Customer Feedback Scores, and Account Health, and to provide a continuous feedback loop to product development team.
• Resolve product pages challenges by opening support cases, and work with legal team to monitor product catalog for counterfeits and resellers.
• Build and maintain reporting for Amazon business, including sales, returns, fees, and related items.
• Stay up to date with current trends and competitor analysis.
• Analyze new testing opportunities for the site modules.

Qualifications :

• Bachelor's degree or equivalent work experience
• Extensive Amazon Seller Central experience
• Ability to organize and prioritize workload to meet deadlines, make timely decisions, anticipate problems and adjust as landscapes shift
• Able to multi-task in a fast-paced environment while shifting priorities
• Strong execution skills and ability to "get the job done"
• Forward-thinking, resourceful, and intellectually curious with the ability to work across different departments
• Strong sense of ownership and drive, coupled with a passion for technology and innovation
• Team-oriented, collaborative worker while still being able to work independently
• Comfortable with solving for both business and customer challenges
• Familiarity with business issues, ability to quickly learn, and ability to be comfortable with ambiguity, unsolved problems, and uncertainty

About goop

Gwyneth Paltrow launched goop from her kitchen as a homespun weekly newsletter. It's grown a lot since then; goop is a lifestyle platform encompassing curated products and content about beauty, wellness, fashion, food and home. Pioneering the contextual commerce platform, goop allows readers to shop with meaning. goop is one of the rare places on the web where food, shopping, and mindfulness collide—where the ever-evolving intent is to make every choice count. We're all resource-strapped, so goop hopes to surface the very best experiences, recipes, products, and advice.

With a highly engaged and loyal customer base already in place, the goop platform is rapidly expanding to include branded events, retail stores, pop-ups, a Netflix series, and an ever-growing lineup of goop private label products in addition to multi-branded shopping. The company boasts diverse and rapidly growing revenue streams across ecommerce, ad sales, retail, and experiences.

FAQ

• Compensation: Competitive Market Salary DOE + Equity.
• Benefits: Generous health benefits package, fertility benefits and paid parental leave.
• Perks: "goopcation" paid company summer break, generous goop discounts, special offers with brand partners, access to custom lifestyle resources and events, and a beautiful work space in Santa Monica
• Work Philosophy: At goop we believe that creativity, innovation and camaraderie are essential to our business, our culture and our employee's growth and development. With our Hybrid Work Policy, we are committed to promoting collaboration, productivity and employee well-being by maximizing the benefits of both in-person and remote work. With every aspect of this policy, goop is committed to employee health and safety, and will continue to follow all federal, state, and local requirements.
• Type of Hire: This is a Full-Time Exempt Staff position. Other candidates, consultants and placement agency candidates will not be considered.
• Job Disclosures: No applicant disclosures related to physical requirements or ADA-related considerations are relevant for this role
• Application Requirements: All applicants will be reviewed through Greenhouse submission. Direct submissions to the People Operations Team members will not be reviewed separately.
• Candidate Requirements: Applicant must have US work authorization.

goop is an Equal Opportunity Employer. goop does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. All information provided by the applicant is collected, stored and processed in accordance with the terms of our Privacy Policy