Promotional model vs art model

The differences between promotional models and art models can be seen in a few details. Each job has different responsibilities and duties. Additionally, an art model has an average salary of $90,336, which is higher than the $36,014 average annual salary of a promotional model.

The top three skills for a promotional model include product knowledge, educate consumers and customer service. The most important skills for an art model are fine arts, human form, and animation.

Promotional model vs art model overview

	Promotional Model	Art Model
Yearly salary	$36,014	$90,336
Hourly rate	$17.31	$43.43
Growth rate	9%	9%
Number of jobs	7,127	4,470
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 66%
Average age	45	45
Years of experience	-	-

Promotional model vs art model salary

Promotional models and art models have different pay scales, as shown below.

	Promotional Model	Art Model
Average salary	$36,014	$90,336
Salary range	Between $23,000 And $54,000	Between $29,000 And $280,000
Highest paying City	-	-
Highest paying state	-	-
Best paying company	-	-
Best paying industry	-	-

Differences between promotional model and art model education

There are a few differences between a promotional model and an art model in terms of educational background:

	Promotional Model	Art Model
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 66%
Most common major	Business	Graphic Design
Most common college	-	-

Promotional model vs art model demographics

Here are the differences between promotional models' and art models' demographics:

	Promotional Model	Art Model
Average age	45	45
Gender ratio	Male, 10.7% Female, 89.3%	Male, 31.9% Female, 68.1%
Race ratio	Black or African American, 16.0% Unknown, 7.6% Hispanic or Latino, 17.5% Asian, 6.8% White, 51.7% American Indian and Alaska Native, 0.3%	Black or African American, 14.3% Unknown, 8.2% Hispanic or Latino, 15.2% Asian, 7.0% White, 54.9% American Indian and Alaska Native, 0.4%
LGBT Percentage	7%	7%

Differences between promotional model and art model duties and responsibilities

Promotional model example responsibilities.

Manage pre-event preparations; POS merchandising and engages potential customers at events.
Modele garments such as dresses, coats, underclothing and swimwear.
Create positive impressions by interacting with spirit and wine patrons and offering a complimentary Anheuser-Busch beverage.
Present myself professionally at castings for commercials, editorial pieces, etc.
Evaluate effectiveness and ROI of promotional program components in meeting brand/company goals.

Art model example responsibilities.

Manage pre-event preparations; POS merchandising and engages potential customers at events.
Work with radio stations and various companies using giveaways, coupons, displays, and free samples.
Maintain excellent customer relations and develop customer awareness of new products in the Diageo portfolio.
Work with the art instructor to display props and layouts.
Travele to various establishments in Alabama to introduce the public to various products from Diageo.
Organize premium giveaways and complete event recap at end of each event which are sent back to company.

Promotional model vs art model skills

Common promotional model skills

Product Knowledge, 43%
Educate Consumers, 16%
Customer Service, 11%
Spirits, 4%
Photo Shoots, 3%
Trade Shows, 3%

Common art model skills

Fine Arts, 82%
Human Form, 10%
Animation, 8%

Promotional Model vs. similar jobs

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Promotional Model related jobs

What similar roles do

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Sales Industry
Promotional Model
Promotional Model vs Art Model

Updated January 8, 2025

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