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What is a regional account sales manager and how to become one

Updated January 8, 2025
4 min read
Quoted expert
Bill Thorne

There are many moving parts in a large national and multinational company that often require people on the ground to make sure everything is as it should be. The regional account sales manager is one of those people on the ground. They take charge of sales in a particular area so that higher ups can focus on the big picture.

The regional account sales manager is in charge of a whole team of sales employees in the area and makes sure that they hit strategic goals. They also keep track of sales data and plan strategies to increase profits. Of course, a regional account sales manager also meets directly with clients to ensure a smooth business relationship.

Most regional account sales managers have bachelor's degrees in business or marketing. However, practical experience in marketing and sales is just as important as a college diploma. The regional account sales manager makes sure that all is well on the ground and contributes to the overall success of the company.

What general advice would you give to a regional account sales manager?

Bill ThorneBill Thorne LinkedIn profile

Executive Director of the NRF Foundation and Senior Vice President of Communication and Public Affairs of NRF, National Retail Federation

Retail is the largest private-sector employer in the country, directly employing 32 million people and supporting 52 million jobs overall - roughly one-quarter of the U.S. workforce. While COVID-19 has presented new and unexpected challenges, retailers have continued to showcase the industry's resilience and adaptability time and again. The safety and security of customers and employees remains our greatest priority. It is no doubt that the professional environment has changed this year, but retail continues to offer a plethora of career opportunities for graduates and seasoned veterans alike.
ScoreRegional Account Sales ManagerUS Average
Salary
7.6

Avg. Salary $98,476

Avg. Salary $59,228

Stability level
6.4

Growth rate 5%

Growth rate 0.3%

Diversity
2.7
Race

American Indian and Alaska Native 0.24%

Asian 4.07%

Black or African American 3.24%

Hispanic or Latino 9.82%

Unknown 4.41%

White 78.23%

Gender

female 25.68%

male 74.32%

Age - 46
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 46
Stress level
6.4

Stress level is manageable

7.1 - high

Complexity level
8.7

Complexity level is advanced

7 - challenging

Work life balance
4.4

Work life balance is poor

6.4 - fair

Regional account sales manager career paths

Key steps to become a regional account sales manager

  1. Explore regional account sales manager education requirements

    Most common regional account sales manager degrees

    Bachelor's

    74.6 %

    Associate

    11.5 %

    Master's

    9.3 %
  2. Start to develop specific regional account sales manager skills

    SkillsPercentages
    Customer Service16.55%
    Regional Sales10.77%
    CRM8.43%
    Customer Satisfaction7.90%
    Sales Process7.03%
  3. Complete relevant regional account sales manager training and internships

    Accountants spend an average of 6-12 months on post-employment, on-the-job training. New regional account sales managers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a regional account sales manager based on U.S. Bureau of Labor Statistics data and data from real regional account sales manager resumes.
  4. Research regional account sales manager duties and responsibilities

    • Manage Mid-Atlantic region of national endurance event service company specializing in online registration/race timing.
    • Establish a record of executive leadership in guiding this national occupational healthcare services provider to record levels of sales and profitability.
    • Develop new accounts while maintaining and upselling existing accounts.
  5. Prepare your regional account sales manager resume

    When your background is strong enough, you can start writing your regional account sales manager resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a regional account sales manager resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable regional account sales manager resume templates

    Build a professional regional account sales manager resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your regional account sales manager resume.
    Regional Account Sales Manager Resume
    Regional Account Sales Manager Resume
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    Regional Account Sales Manager Resume
    Regional Account Sales Manager Resume
    Regional Account Sales Manager Resume
    Regional Account Sales Manager Resume
    Regional Account Sales Manager Resume
    Regional Account Sales Manager Resume
  6. Apply for regional account sales manager jobs

    Now it's time to start searching for a regional account sales manager job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first regional account sales manager job

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Average regional account sales manager salary

The average regional account sales manager salary in the United States is $98,476 per year or $47 per hour. Regional account sales manager salaries range between $75,000 and $129,000 per year.

Average regional account sales manager salary
$98,476 Yearly
$47.34 hourly

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How do regional account sales managers rate their job?

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Regional account sales manager reviews

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A zippia user wrote a review on Apr 2020
Pros

Motivating people and helping to create success in each person's day. Honor God serve people in rich people's lives, pursue excellence in service.

Cons

Not enough time in each day to get everything accomplished.


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A zippia user wrote a review on Mar 2020
Pros

Semi-flexible work hours. You have a sales goal and customers to call on in order to achieve said goal, so you have some flexibility of your schedule.

Cons

The amount of travel required takes you away from home frequently. If you have a family, being away starts taking a toll on them and work/life balance suffers.


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A zippia user wrote a review on Jan 2020
Pros

Coming in contact with people, motivating staff, making the numbers, profitability for everyone

Cons

I like everything


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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