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Marketing instructor salary
Average marketing instructor salary
$64,396
Understanding Marketing Instructor Salaries
As of October 2025, the average salary for a Marketing Instructor stands at approximately $64,396 annually. This figure varies widely based on factors like geographic location, years of experience, and educational background. For instance, instructors in metropolitan areas often earn higher wages compared to those in rural settings.
In states like California and New York, salaries can reach over $70,000, making these regions particularly lucrative for marketing educators. Additionally, cities such as San Francisco and New York City are known for offering some of the highest salaries, reflecting the demand for skilled marketing professionals in competitive job markets.
Years of experience also play a significant role in determining salary levels. Entry-level instructors may start at around $50,000, while those with significant experience and advanced degrees can exceed $80,000. For aspiring marketing instructors, investing in education and gaining experience through internships or teaching assistant positions can enhance earning potential.
For more detailed salary insights, including averages by state and city, explore the salary breakdowns available on Zippia.
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Where can a Marketing Instructor earn more?
Average marketing instructor salary by state
The average marketing instructor salary in California, Maryland, and New York are the highest in the U.S. The lowest average marketing instructor salary states are Georgia, Arizona, and South Dakota.
- State view
- County view
Highest paying states for marketing instructors
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Nevada | $61,585 | $29.61 |
| 2 | Maryland | $71,056 | $34.16 |
| 3 | California | $85,445 | $41.08 |
| 4 | Florida | $64,273 | $30.90 |
| 5 | Wyoming | $57,428 | $27.61 |
| 6 | Pennsylvania | $60,270 | $28.98 |
| 7 | Louisiana | $64,265 | $30.90 |
| 8 | North Dakota | $58,747 | $28.24 |
| 9 | Ohio | $58,017 | $27.89 |
| 10 | New Mexico | $59,159 | $28.44 |
| 11 | Texas | $56,149 | $26.99 |
| 12 | New York | $67,884 | $32.64 |
| 13 | Rhode Island | $63,294 | $30.43 |
| 14 | Alaska | $57,635 | $27.71 |
| 15 | Oregon | $63,030 | $30.30 |
| 16 | Minnesota | $54,313 | $26.11 |
| 17 | Michigan | $54,172 | $26.04 |
| 18 | Mississippi | $55,406 | $26.64 |
| 19 | Utah | $57,363 | $27.58 |
| 20 | Virginia | $53,905 | $25.92 |
| 21 | North Carolina | $50,773 | $24.41 |
| 22 | Missouri | $56,347 | $27.09 |
| 23 | Massachusetts | $62,771 | $30.18 |
| 24 | Delaware | $59,745 | $28.72 |
| 25 | Iowa | $52,899 | $25.43 |
| 26 | Wisconsin | $51,918 | $24.96 |
| 27 | Hawaii | $55,469 | $26.67 |
| 28 | Connecticut | $52,465 | $25.22 |
| 29 | New Jersey | $59,859 | $28.78 |
| 30 | District of Columbia | $63,368 | $30.47 |
| 31 | Colorado | $48,826 | $23.47 |
| 32 | New Hampshire | $48,530 | $23.33 |
| 33 | Nebraska | $48,293 | $23.22 |
| 34 | Indiana | $51,985 | $24.99 |
| 35 | Tennessee | $48,273 | $23.21 |
| 36 | Washington | $56,066 | $26.95 |
| 37 | Illinois | $52,947 | $25.46 |
| 38 | West Virginia | $47,564 | $22.87 |
| 39 | Arkansas | $48,439 | $23.29 |
| 40 | Georgia | $45,471 | $21.86 |
| 41 | South Dakota | $43,434 | $20.88 |
| 42 | Montana | $47,799 | $22.98 |
| 43 | Kansas | $45,504 | $21.88 |
| 44 | Alabama | $46,080 | $22.15 |
| 45 | Vermont | $50,058 | $24.07 |
| 46 | South Carolina | $40,347 | $19.40 |
| 47 | Oklahoma | $45,563 | $21.91 |
| 48 | Kentucky | $42,973 | $20.66 |
| 49 | Maine | $37,008 | $17.79 |
| 50 | Arizona | $43,569 | $20.95 |
| 51 | Idaho | $45,827 | $22.03 |
Highest paying cities for marketing instructors
The highest-paying cities for marketing instructors are Bakersfield, CA, Boca Raton, FL, and Eugene, OR.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Bakersfield, CA | $86,325 | $41.50 |
| 2 | Boca Raton, FL | $65,234 | $31.36 |
| 3 | Eugene, OR | $64,343 | $30.93 |
| 4 | Harrisburg, PA | $59,868 | $28.78 |
| 5 | New Brunswick, NJ | $59,710 | $28.71 |
| 6 | Athens, OH | $59,056 | $28.39 |
| 7 | Saint Louis, MO | $56,503 | $27.16 |
| 8 | Milwaukee, WI | $52,180 | $25.09 |
| 9 | Chapel Hill, NC | $51,802 | $24.90 |
| 10 | Denver, CO | $48,592 | $23.36 |
| 11 | Duluth, GA | $44,805 | $21.54 |
Marketing instructor salary details
A marketing instructor's salary ranges from $37,000 a year at the 10th percentile to $110,000 at the 90th percentile.
What is a marketing instructor's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $110,000 | $9,167 | $53 |
| 75th Percentile | $85,000 | $7,083 | $41 |
| Average | $64,396 | $5,366 | $31 |
| 25th Percentile | $48,000 | $4,000 | $23 |
| 10th Percentile | $37,000 | $3,083 | $18 |
Highest paying marketing instructor jobs
The highest paying types of marketing instructors are marketing teacher, adjunct professor, marketing, and marketing education teacher.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Business Management Professor | $90,167 | $7,514 | $43.35 | 121,006 |
| Adjunct Business Instructor | $53,224 | $4,435 | $25.59 | 84,182 |
| Instructor | $53,426 | $4,452 | $25.69 | 39,273 |
| Business Instructor | $48,740 | $4,062 | $23.43 | 68,512 |
How would you rate the starting salaries for marketing instructors, as well as the prospects for salary advancement?
David McMahan Ph.D.
Charles A. Dana Professor of Religious Studies, Franklin and Marshall College
Top companies hiring marketing instructors now:
Which companies pay marketing instructors the most?
Marketing instructor salaries at Kern Community College District and UC Santa Barbara are the highest-paying according to our most recent salary estimates. In addition, the average marketing instructor salary at companies like Rutgers University and University of North Carolina are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Kern Community College District | $122,642 | $58.96 |
| 2 | UC Santa Barbara | $90,378 | $43.45 |
| 3 | Rutgers University | $88,098 | $42.35 |
| 4 | University of North Carolina | $68,714 | $33.04 |
| 5 | PMA USA | $66,541 | $31.99 |
| 6 | Marquette University | $58,601 | $28.17 |
| 7 | Mid-Continent University | $50,303 | $24.18 |
| 8 | Blackhawk Technical College | $49,620 | $23.86 |
| 9 | Metropolitan State University of Denver | $48,784 | $23.45 |
Wage gap by gender, race and education
Marketing instructor salary trends
The average marketing instructor salary has risen by $9,687 over the last ten years. In 2014, the average marketing instructor earned $54,709 annually, but today, they earn $64,396 a year. That works out to a 14% change in pay for marketing instructors over the last decade.
Compare marketing instructor salaries for cities or states with the national average over time.
Average marketing instructor salary over time
Compare marketing instructor salaries for individual cities or states with the national average.
Marketing instructor salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $64,400 | $30.96 | +0.9% |
| 2024 | $63,800 | $30.67 | +3.7% |
| 2023 | $61,400 | $29.54 | +4.4% |
| 2022 | $58,800 | $28.25 | +3.5% |
| 2021 | $56,700 | $27.26 | +2.7% |
Recently added marketing instructor salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Tulsa Technology Center | Instructor, Adobe Tools for Small Business Marketing | Tulsa, OK | 06/17/2025 | $83,480 |
| Digital Nest | Instructor, Digital Marketing | Stockton, CA | 05/22/2025 | $42,137 |
| Columbus State Community College | Instructor-Marketing | Columbus, OH | 05/10/2025 | $51,460 |
| Mountainland Technical College | Digital Marketing Instructor | Payson, UT | 05/06/2025 | $61,998 |
| Kent Intermediate School District | Instructor-Entrepreneurship & Marketing | Grand Rapids, MI | 04/27/2025 | $52,802 |
| Western Technical College | Instructor-Digital Marketing (LTE Contract) | La Crosse, WI | 03/10/2025 | $60,400 |
| UCLA Extension | Digital Marketing Instructor-Ucla Extension | Los Angeles, CA | 02/24/2025 | $38,820 |
| UCLA | Digital Marketing Instructor-Ucla Extension | Los Angeles, CA | 02/21/2025 | $38,820 |
| UCLA Fielding School of Public Health | Digital Marketing Instructor-Ucla Extension | Los Angeles, CA | 02/21/2025 | $38,820 |
| Wichita State University | Instructor-Marketing | Wichita, KS | 01/28/2025 | $90,000 |
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