School plant consultant job description

Dairy farmers work 365 days a year to provide a superior dairy product and experience for their communities. Its more than a job, its a calling. Its in the spirit of that work ethic and dedication that we activate dairy lovers, educate others, and fuel the advancement of dairy.

We are always striving to improve, and we know we still have much work to do. As part of our continued evolution, we aspire to fully embody these values as we carry out our mission and shape a culture we can all see ourselves in.

RELATIONSHIPS

We put RELATIONSHIPS first. Our strength is measured in the weight of our relationships. How we show up for our farmers and each other is a direct reflection of our passion for dairy.

COLLABORATION

We succeed through COLLABORATION. Linked by a shared passion, collaboration is central to dairy.

FORWARD-THINKING

We are FORWARD-THINKING. We know tomorrows success depends on today. We take our cues from farmers they know better than anyone the importance of continued invention.

GRIT

We operate with GRIT. Its the tenacity and dedication of the hardworking farmer that inspires us.

INSIGHTS DRIVEN

We are INSIGHTS-DRIVEN. Knowledge is power, and science and data-driven insights are core to how we work.

Position Summary*

This position is responsible for developing and executing youth wellness strategies, in and outside of schools, across specified targets across the Dairy MAX region that increase dairy sales and school meal consumption. The position will leverage existing trust and sales programs (i.e., Nutrition NOW, Fuel Up to Play 60) in order to collaborate with stakeholders to create unique solutions that drive sales.

Sales is converting insights into action. We do that by leveraging our values to drive trust. The school wellness consultant must be able to foster relationships, provide solutions and influence decision makers to increase dairy within select targets. Additional strategic objectives include:

• Enhance and protect the image of dairy.
• Provide a positive return on investment to our dairy farm families.
• Collaborate with influential partners to amplify our impact.
• Create lifelong loyalty to dairy.

Roles & Responsibilities

Supports and executes DMX sale cycle in collaboration with Sales Manager (65%)

• Leads the execution of sales and marketing business plans to drive district engagement, grant implementation, operational support and data collection in order to achieve results-based performance objectives and goals towards dairy optimization and sales (e.g. increase breakfast or dairy related initiatives being implemented such as alternative breakfast models, coffee bars and/or smoothies).
• Supports strategy development of the sales and marketing plans for assigned targets across the Dairy MAX region in collaboration with the sales manager; Actively uses data and shares recommendations and knowledge to stay forward thinking and innovative.
• Actively tracks and monitors outcomes of sales and marketing business plans ensuring objectives are met. Works closely with the sales and territory managers to report results as needed, including a mid-year growth goal check-in as well as end of the school year reporting.
• Responsible for completing daily reporting of target activities in Salesforce and utilizing School Marketing Access (SMA Database).
• Establishes trust in dairy by building and maintaining long-term key business relationships (e.g. child nutrition directors, administrators, physical education coordinators) within targeted districts.
• Utilizes Fuel Up to Play 60 to drive sales opportunities and build trust through student engagement initiatives such as NFL contests, player events, and other dairy education initiatives such as farm to school.
• Maintains and applies a deep understanding of the dairy industry, school districts, child nutrition, and youth wellness and trends to keep business forward focused.
• Works with leadership, sales manager and cross department teams to update and/or develop new marketing and educational resources (e.g., posters, flyers, webinars, in person trainings) as needed targeted to school nutrition professionals, district administration, teachers, youth and/or parents.

Elevate dairy education and builds trust through key business partnerships (internal and external), supports conference strategies/logistics and leverages data and insights to achieve Dairy MAX goals (25%)

• Leads regional partnership strategy planning, development and execution within assigned targeted districts (e.g., educational Service Centers/state agencies, SHACs, regional partnerships) to advance dairy education and strengthen district relationships to advance sales opportunities.
• Support implementation of stakeholder initiatives such as school breakfast roundtables, professional development trainings, and dairy education efforts.
• Collaborates with school marketing leadership and sales manager to identify marketing and communication needs for the team and stakeholders.
• Gathers, interprets and shares youth market data and insights along with state program data (e.g., enrollment, free and reduced %, ADP, etc.) in order to drive results, meet goals and evolve programing.

• Leads conference logistical planning and supports implementation (e.g., exhibits, facilitating content, stakeholder conferences.) Supports alignment of sales strategy with conference objectives in collaboration with SM leadership and Sales Manager to increase sales outcomes & build trust. Includes networking priorities, presentation content, proposals and key sales/trust messages.

Support organizational objectives and projects as needed (10%)

• Collaborates with school marketing leadership and Sales Manager to set team meeting agendas and other business as needed.
• Supports team culture and strategy initiatives while communicating and modeling the mission, vision and values of the organization.
• Special projects as assigned.

Competencies, Skills, Abilities, and Behaviors:*

Embodies our Mission, Vision, and Values : Ability to embody the Dairy MAX Mission, Vision, and Values and act with authenticity to cultivate a culture of integrity, inclusion, and mutual respect.

Works well with others (embodies collaboration and creative thinking): Believes and demonstrates that collaborating is more effective at achieving results then working alone. Actively engages in discussions and is able to openly share ideas and recommendations without waiting to be asked or directed to do so. Ability to interface directly with farmers / producers, coworkers, leadership, partners, and consumers to achieve optimal outcomes.

Forward Thinking: Shows a willingness to take risks (embodying a fast-fail mentality) and try new things to meet our objectives across all channels.

Be Agile: Displays an ability to overcome objections and challenges with a positive attitude and willingness to stretch themselves to proactively find solutions

Communicates Effectively: Ability to deliver verbal and written information in a clear, concise manner to ensure comprehension and achieve desired results.

Demonstrates Professionalism: Ability to take personal responsibility for job action and performance, comprehend and perform job responsibilities, and adhere to Dairy MAX policies and procedure.

Plans and Organizes: Plans and organizes own work to meet expectations of team members and support team priorities. Takes into account fluctuating needs and requests works with team on contingency plans if deadlines cannot be met.

Education, License, Certification, Experience & Languages*

Bachelors Degree from accredited college or university in marketing, school communications, health promotion or school food service and/or nutrition. - Required

3+ years of experience in related fields or a combination of education, marketing and sales experience providing equivalent knowledge. - Required

Travel Required

The job may require up to 35% travel