How to hire a senior territory sales manager

How to hire a senior territory sales manager, step by step

Here's a step-by-step senior territory sales manager hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a senior territory sales manager job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new senior territory sales manager
• Step 8: Go through the hiring process checklist

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1. Identify your hiring needs

   Before you start hiring a senior territory sales manager, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A senior territory sales manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, senior territory sales managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   Here's a comparison of senior territory sales manager salaries for various roles:

   Type of Senior Territory Sales Manager	Description	Hourly rate
   Senior Territory Sales Manager	Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.	$41-81
   Product Manager/Sales	A sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience... Show more	$36-75
   Sales Account Manager	The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities... Show more	$15-48

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Product Line
   • Sales Growth
   • Sales Training
   • Sales Territory
   • Client Relationships
   • ROI
   • Business Plan
   • Product Knowledge
   • Gross Margin
   • Trade Shows
   • Call Planning
   • Sales Strategies
   • Sales Objectives
   • Territory Planning

   Check all skills

   Responsibilities:

   • Accomplish this by actively prospecting new business, maintaining accountability on all sales efforts, and actualizing attentiveness to detail.
   • Leverage strong expertise in specialty and primary care areas, including targeting, analyzing and leveraging business relationships for maximum ROI.
   • Develop new customers within the territory (OEM & MRO's).
   • Coach sales team on value-selling, including use of ROI and TCO spreadsheet for closing deals with higher close rates.
   • Channele marketing through the establishment of international distributors servicing Mexico (Hermosillo, Mexicali, and Tijuana) and Korea.
   • Accomplish this by actively prospecting new business, maintaining accountability on all sales efforts, and actualizing attentiveness to detail.

3. Make a budget

   Including a salary range in your senior territory sales manager job description is one of the best ways to attract top talent. A senior territory sales manager can vary based on:

   • Location. For example, senior territory sales managers' average salary in oklahoma is 38% less than in massachusetts.
   • Seniority. Entry-level senior territory sales managers 49% less than senior-level senior territory sales managers.
   • Certifications. A senior territory sales manager with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a senior territory sales manager's salary.

   Average senior territory sales manager salary

   $120,580yearly

   $57.97 hourly rate

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   Entry-level senior territory sales manager salary

   $86,000 yearly salary

   Updated December 18, 2025

4. Writing a senior territory sales manager job description

   A senior territory sales manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a senior territory sales manager job description:

   Senior territory sales manager job description example

   Apply now »
   
   Date: Oct 7, 2022
   
   Location: Mystic, CT, US, 06355
   
   Company: Hubbell Incorporated
   
   Corporate Overview
   
   Hubbell Incorporated was founded in 1888 and has grown into an international manufacturer of quality electrical, lighting and power solutions with more than 75 brands used and recognized around the world. Our founder, Harvey Hubbell, developed tooling and equipment to serve the growing demand for new assembly and manufacturing machinery during the industrial revolution. An early, and one of many patents awarded, came for the creation of the first practical method to control electricity through the pull chain socket that remains unchanged today. As a market leader in reliable, electrical solutions, we provide more than half a million products delivered through our various business groups. Hubbell is committed to continually innovating solutions that work, transforming old products with new ideas, and ensuring that we Energize, Enlighten and Empower the communities that support us.
   
   Posting Address
   
   Dallas , TX
   
   #LI-EK1
   
   #remote
   
   Position Overview
   
   The Hubbell Premise Wiring Senior Territory Managers' primary responsibility will be to provide sales service and support to targeted End Users, Certified Installers, Distributors & Consultants and to identify project opportunities and generate demand for Hubbell end to end solutions. Territory consists of Central/East TX, OK and AR.
   
   Duties and Responsibilities
   
   + Manage and develop an assigned sales territory to effectively achieve growth objectives.
   
   + Conduct sales calls with Contractor/Integrators, End Users, Distributors and A&E.
   
   + Train distributor personnel to sell and promote Hubbell products; manage local inventory.
   
   + Conduct sales training, internal and external, within the territory as directed by Field Management.
   
   + Conduct formal sales presentations to CI's, Distributors, End Users and A&E.
   
   + Communicate through Regional Manager on new products, product modifications and sales tools.
   
   + Serve as a customer information center for literature requests, catalog requests, technical detail, drawings, and cross-reference information.
   
   + Qualify sales leads and develop a plan of action.
   
   + Demonstrate leadership qualities through exemplary work ethic and selling skills, having earned the respect of both customers and peers.
   
   + Acquire superior product and Company policy knowledge and have the ability to communicate this information to the Channel.
   
   Skills and Experience
   
   + Bachelor's Degree is preferred.
   
   + Five (+) years of related data communications sales and territory management experience.
   
   + MS Office proficient.
   
   + Outstanding presentation skills.
   
   + RCDD certification is a plus.
   
   Hubbell Incorporated, its subsidiaries and affiliates, is an EO Employer AA: M/F/Veteran/Disability. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender identity or any other protected class.

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5. Post your job

   To find the right senior territory sales manager for your business, consider trying out a few different recruiting strategies:

   • Consider internal talent. One of the most important sources of talent for any company is its existing workforce.
   • Ask for referrals. Reach out to friends, family members, and current employees and ask if they know or have worked with senior territory sales managers they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit senior territory sales managers who meet your education requirements.
   • Social media platforms. LinkedIn, Facebook and Twitter now have more than 3.5 billion users, and you can use social media to reach potential job candidates.

   Post your job online:

   • Post your senior territory sales manager job on Zippia to find and recruit senior territory sales manager candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   During your first interview to recruit senior territory sales managers, engage with candidates to learn about their interest in the role and experience in the field. During the following interview, you'll be able to go into more detail about the company, the position, and the responsibilities.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new senior territory sales manager

   Once you've found the senior territory sales manager candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

   It's equally important to follow up with applicants who don't get the job with an email letting them know that the position has been filled.

   To prepare for the new employee's start date, you can create an onboarding schedule and complete any necessary paperwork, such as employee action forms and onboarding documents like I-9 forms, benefits enrollment, and federal and state tax forms. Human Resources should also ensure that a new employee file is created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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