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Senior web producer skills for your resume and career

Updated January 8, 2025
4 min read
Quoted experts
Amy Hesketh,
Amy Hesketh
Below we've compiled a list of the most critical senior web producer skills. We ranked the top skills for senior web producers based on the percentage of resumes they appeared on. For example, 12.5% of senior web producer resumes contained wordpress as a skill. Continue reading to find out what skills a senior web producer needs to be successful in the workplace.

15 senior web producer skills for your resume and career

1. WordPress

Here's how senior web producers use wordpress:
  • Developed custom WordPress themes per designer's specifications.
  • Authored all client social media branding content (daily WordPress, Facebook and Twitter posts).

2. HTML

Here's how senior web producers use html:
  • Assist Marketers in understanding HTML & web specifications and in relating site content to web strategy & network tools.
  • Formatted copy in content management system using HTML and interacted with message board moderators to resolve complaints.

3. CSS

Here's how senior web producers use css:
  • Optimized CSS for cross-browser functionality and compatibility.
  • Developed and maintained CSS coding classes for developer and web producer use.

4. Digital Marketing

Here's how senior web producers use digital marketing:
  • Led the website production, promotions and digital marketing for Sony Pictures Television's shows.
  • Spearheaded many in-house digital marketing campaigns to promote films on a global scale.

5. User Experience

Here's how senior web producers use user experience:
  • Executed redesign of employee section to improve User Experience, branding, and SEO performance.
  • Use SLI search tools to improve user experience and increase conversion.

6. Content Management System

Here's how senior web producers use content management system:
  • Led implementation of a back-end content management system enabling the dynamic display of enterprise content
  • Updated websites using content management system.

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7. Web Content

Here's how senior web producers use web content:
  • Work with web channel managers to align web content with advertising, direct emails and email campaigns.
  • Created and edited web content for The World.

8. Search Engine Optimization

Here's how senior web producers use search engine optimization:
  • Developed marketing, search engine optimization (SEO), blogger outreach, pay per click (PPC) campaigns.
  • Drive traffic to web assets through search engine optimization.

9. JavaScript

Here's how senior web producers use javascript:
  • Updated pages with JavaScript coding solutions and migrated pages to new code base.
  • Implemented third-party social media plugins via JavaScript tags.

10. Marketing Campaigns

Here's how senior web producers use marketing campaigns:
  • Developed and executed online marketing campaigns via email marketing, SEM, and affiliate marketing to drive business objectives.
  • Create Eloqua landing pages and forms to support demand generation for targeted marketing campaigns.

11. Web Pages

Here's how senior web producers use web pages:
  • Designed, wrote and programmed promotional dynamic web pages as needed.
  • Revised Web pages in English as well as foreign languages.

12. Content Strategy

Here's how senior web producers use content strategy:
  • Design and administer our content strategy
  • Managed and developed content strategy and information architecture for multifaceted global brand of personal products.

13. Web Application

Here's how senior web producers use web application:
  • Direct overall layout, function and design of web sites and web applications.
  • Created web applications such as Message Center, Friends scrolling widget, etc.

14. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how senior web producers use graphic design:
  • Work with graphic design team to comply with branding guidelines.
  • Collaborated with graphic designers, writers, subject-matter-experts.

15. Content Production

Here's how senior web producers use content production:
  • Worked closely with management, editorial staff and reporters on content production in a deadline-driven environment.
  • Manage editorial and content production initiatives.
top-skills

What skills help Senior Web Producers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What soft skills should all senior web producers possess?

Amy Hesketh

Full Time Faculty, Olympic College

-Collaboration.
-Teamwork.
-Project management.
-Crew management.
-Professionalism.

What skills stand out on senior web producer resumes?

Amy Hesketh

Full Time Faculty, Olympic College

Ability to work with a variety of editing software (Avid, Adobe Premiere Pro/Audition, Resolve). Screenwriting and story development.
Do you want to know more?
Read more about what experts have to say about senior web producer

List of senior web producer skills to add to your resume

Senior web producer skills

The most important skills for a senior web producer resume and required skills for a senior web producer to have include:

  • WordPress
  • HTML
  • CSS
  • Digital Marketing
  • User Experience
  • Content Management System
  • Web Content
  • Search Engine Optimization
  • JavaScript
  • Marketing Campaigns
  • Web Pages
  • Content Strategy
  • Web Application
  • Graphic Design
  • Content Production
  • PHP
  • Content Updates
  • Web Site
  • QA
  • Content Marketing
  • User Interface
  • Corporate Website
  • ASP
  • XML
  • Video Content
  • Email Campaigns
  • Facebook
  • Product Launches
  • Web Producers
  • User Acceptance
  • Large-Scale Projects
  • Production Process
  • YouTube
  • News Stories
  • Business Stakeholders
  • Front-End Development
  • Photo Galleries
  • SharePoint
  • Web Projects
  • Content Development
  • Technical Issues
  • Project Scope
  • Party Vendors
  • Leverage

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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