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Best states for a technical marketing specialist
Quoted expert
Marlene Kahla Ph.D.
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Do you wonder which states in the U.S. are the best for technical marketing specialists? If so, we have the full list of best to worst states for technical marketing specialist jobs for you to check out and see if you think it's time to move and start anew. Not all states fare the same when it come to job opportunity and pay.Our research found that Delaware is the best state for technical marketing specialists, while Washington and New Jersey are ranked highest in terms of median salary. Delaware has a median salary of $89,631 and Washington has the highest median salary among all 50 states for technical marketing specialists.
The median salary for technical marketing specialists in Delaware is $89,631. Compare that to the median salary in Mississippi of $48,271, which ranked worst for technical marketing specialists, and you can see how your location is important for your career.If you are currently seeking employment as a technical marketing specialist, you can find open job positions using Zippia's search tools.
10 best states for technical marketing specialists in 2025
1. Delaware
Total technical marketing specialist jobs: 377 Average annual salary: $89,631 Lowest 10 percent earn: $62,000 Highest 10 percent earn: $128,000 Location Quotient: 1.43
2. New Jersey
Total technical marketing specialist jobs: 2,213 Average annual salary: $90,006 Lowest 10 percent earn: $62,000 Highest 10 percent earn: $128,000 Location Quotient: 1.33
3. Washington
Total technical marketing specialist jobs: 1,424 Average annual salary: $112,378 Lowest 10 percent earn: $77,000 Highest 10 percent earn: $163,000 Location Quotient: 0.93
4. Maryland
Total technical marketing specialist jobs: 1,676 Average annual salary: $82,314 Lowest 10 percent earn: $57,000 Highest 10 percent earn: $117,000 Location Quotient: 1.26
5. Minnesota
Total technical marketing specialist jobs: 1,640 Average annual salary: $77,167 Lowest 10 percent earn: $53,000 Highest 10 percent earn: $111,000 Location Quotient: 1.18
6. Arkansas
Total technical marketing specialist jobs: 620 Average annual salary: $76,624 Lowest 10 percent earn: $53,000 Highest 10 percent earn: $110,000 Location Quotient: 1.13
7. Nevada
Total technical marketing specialist jobs: 466 Average annual salary: $77,812 Lowest 10 percent earn: $52,000 Highest 10 percent earn: $115,000 Location Quotient: 1.06
8. New York
Total technical marketing specialist jobs: 3,083 Average annual salary: $79,815 Lowest 10 percent earn: $55,000 Highest 10 percent earn: $113,000 Location Quotient: 1.14
9. North Carolina
Total technical marketing specialist jobs: 2,324 Average annual salary: $72,499 Lowest 10 percent earn: $50,000 Highest 10 percent earn: $104,000 Location Quotient: 1.15
10. Texas
Total technical marketing specialist jobs: 4,957 Average annual salary: $73,308 Lowest 10 percent earn: $49,000 Highest 10 percent earn: $108,000 Location Quotient: 1.17
Technical marketing specialist jobsNear Columbus, OH
How Zippia determines the best states to be a technical marketing specialist
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a technical marketing specialist
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | Delaware | $89,631 | $62,000 | 961,939 | 377 |
| 2 | New Jersey | $90,006 | $62,000 | 9,005,644 | 2,213 |
| 3 | Washington | $112,378 | $77,000 | 7,405,743 | 1,424 |
| 4 | Maryland | $82,314 | $57,000 | 6,052,177 | 1,676 |
| 5 | Minnesota | $77,167 | $53,000 | 5,576,606 | 1,640 |
| 6 | Arkansas | $76,624 | $53,000 | 3,004,279 | 620 |
| 7 | Nevada | $77,812 | $52,000 | 2,998,039 | 466 |
| 8 | New York | $79,815 | $55,000 | 19,849,399 | 3,083 |
| 9 | North Carolina | $72,499 | $50,000 | 10,273,419 | 2,324 |
| 10 | Texas | $73,308 | $49,000 | 28,304,596 | 4,957 |
| 11 | New Hampshire | $70,399 | $50,000 | 1,342,795 | 482 |
| 12 | Wisconsin | $71,641 | $49,000 | 5,795,483 | 1,285 |
| 13 | California | $89,809 | $60,000 | 39,536,653 | 3,914 |
| 14 | Ohio | $73,118 | $50,000 | 11,658,609 | 1,919 |
| 15 | Georgia | $68,957 | $47,000 | 10,429,379 | 2,633 |
| 16 | Idaho | $75,661 | $51,000 | 1,716,943 | 254 |
| 17 | Massachusetts | $77,153 | $54,000 | 6,859,819 | 1,274 |
| 18 | Connecticut | $69,335 | $48,000 | 3,588,184 | 936 |
| 19 | Pennsylvania | $67,736 | $47,000 | 12,805,537 | 2,715 |
| 20 | District of Columbia | $80,389 | $56,000 | 693,972 | 266 |
| 21 | Illinois | $68,151 | $46,000 | 12,802,023 | 2,935 |
| 22 | Maine | $67,625 | $48,000 | 1,335,907 | 310 |
| 23 | Tennessee | $67,135 | $46,000 | 6,715,984 | 1,106 |
| 24 | Rhode Island | $67,384 | $47,000 | 1,059,639 | 284 |
| 25 | South Dakota | $65,003 | $45,000 | 869,666 | 248 |
| 26 | New Mexico | $67,543 | $46,000 | 2,088,070 | 383 |
| 27 | Colorado | $66,302 | $46,000 | 5,607,154 | 1,671 |
| 28 | Utah | $66,228 | $44,000 | 3,101,833 | 740 |
| 29 | Oregon | $71,540 | $49,000 | 4,142,776 | 539 |
| 30 | Montana | $69,246 | $47,000 | 1,050,493 | 146 |
| 31 | North Dakota | $62,080 | $43,000 | 755,393 | 251 |
| 32 | Virginia | $70,909 | $49,000 | 8,470,020 | 1,512 |
| 33 | Iowa | $64,758 | $44,000 | 3,145,711 | 758 |
| 34 | Alaska | $61,249 | $50,000 | 739,795 | 212 |
| 35 | Michigan | $64,316 | $44,000 | 9,962,311 | 1,573 |
| 36 | Wyoming | $59,245 | $40,000 | 579,315 | 205 |
| 37 | Oklahoma | $64,531 | $44,000 | 3,930,864 | 460 |
| 38 | Kentucky | $60,926 | $42,000 | 4,454,189 | 750 |
| 39 | Louisiana | $63,330 | $42,000 | 4,684,333 | 551 |
| 40 | Missouri | $64,156 | $44,000 | 6,113,532 | 1,073 |
| 41 | Hawaii | $49,246 | $40,000 | 1,427,538 | 269 |
| 42 | West Virginia | $58,998 | $40,000 | 1,815,857 | 305 |
| 43 | South Carolina | $62,869 | $42,000 | 5,024,369 | 739 |
| 44 | Nebraska | $56,868 | $39,000 | 1,920,076 | 537 |
| 45 | Florida | $51,357 | $33,000 | 20,984,400 | 3,859 |
| 46 | Kansas | $54,331 | $37,000 | 2,913,123 | 731 |
| 47 | Indiana | $57,881 | $39,000 | 6,666,818 | 1,331 |
| 48 | Arizona | $62,500 | $42,000 | 7,016,270 | 834 |
| 49 | Alabama | $57,770 | $39,000 | 4,874,747 | 731 |
| 50 | Vermont | $48,341 | $34,000 | 623,657 | 149 |
| 51 | Mississippi | $48,271 | $32,000 | 2,984,100 | 346 |
Highest paying states for technical marketing specialists
| Rank | State | Avg. Technical Marketing Specialist Salary |
|---|---|---|
| 1 | Delaware | $89,631 |
| 2 | New Jersey | $90,006 |
| 3 | Washington | $112,378 |
| 4 | Maryland | $82,314 |
| 5 | Minnesota | $77,167 |
| 6 | Arkansas | $76,624 |
| 7 | Nevada | $77,812 |
| 8 | New York | $79,815 |
| 9 | North Carolina | $72,499 |
| 10 | Texas | $73,308 |
| 11 | New Hampshire | $70,399 |
| 12 | Wisconsin | $71,641 |
| 13 | California | $89,809 |
| 14 | Ohio | $73,118 |
| 15 | Georgia | $68,957 |
| 16 | Idaho | $75,661 |
| 17 | Massachusetts | $77,153 |
| 18 | Connecticut | $69,335 |
| 19 | Pennsylvania | $67,736 |
| 20 | District of Columbia | $80,389 |
| 21 | Illinois | $68,151 |
| 22 | Maine | $67,625 |
| 23 | Tennessee | $67,135 |
| 24 | Rhode Island | $67,384 |
| 25 | South Dakota | $65,003 |
| 26 | New Mexico | $67,543 |
| 27 | Colorado | $66,302 |
| 28 | Utah | $66,228 |
| 29 | Oregon | $71,540 |
| 30 | Montana | $69,246 |
| 31 | North Dakota | $62,080 |
| 32 | Virginia | $70,909 |
| 33 | Iowa | $64,758 |
| 34 | Alaska | $61,249 |
| 35 | Michigan | $64,316 |
| 36 | Wyoming | $59,245 |
| 37 | Oklahoma | $64,531 |
| 38 | Kentucky | $60,926 |
| 39 | Louisiana | $63,330 |
| 40 | Missouri | $64,156 |
| 41 | Hawaii | $49,246 |
| 42 | West Virginia | $58,998 |
| 43 | South Carolina | $62,869 |
| 44 | Nebraska | $56,868 |
| 45 | Florida | $51,357 |
| 46 | Kansas | $54,331 |
| 47 | Indiana | $57,881 |
| 48 | Arizona | $62,500 |
| 49 | Alabama | $57,770 |
| 50 | Vermont | $48,341 |
| 51 | Mississippi | $48,271 |
Expert opinions on the best states for technical marketing specialists
Are there any particularly good places in the United States for technical marketing specialists to find work opportunities?
Marlene Kahla Ph.D.
Professor of Marketing, Nelson Rusche College of Business
Companies throughout the United States need good marketers.
Through acceptance of video conferencing to conduct business, many graduates will work at least 50% of their jobs from home. As the pandemic levels off, some companies continue to have their salespeople meet with clients on a person-to-person basis at least 50% of the time.
After quarantine, people started looking to move away from large cities into smaller neighborhoods, simpler lives, and work from home. The trend is to move away from states with high tax rates.
Southeastern United States, coastal states, and central may see a surge in employment availability.
Technical marketing specialist best states FAQs
Have more questions? See all answers to common business and financial questions.
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Updated January 8, 2025