How To Become A Ticket Sales Representative: What It Is and Career Path

What is a ticket sales representative and how to become one

Updated January 8, 2025

3 min read

Quoted experts

Frederik Beuk,

John Cicala Ph.D.

There is more than meets the eye when it comes to being a ticket sales representative. For example, did you know that they make an average of $18.08 an hour? That's $37,607 a year! Between 2018 and 2028, the career is expected to grow 4% and produce 63,300 job opportunities across the U.S.

What general advice would you give to a ticket sales representative?

Frederik Beuk

Associate Professor of Marketing, University of Akron

The key consideration is whether you really want to maximize your initial salary. For instance, envision two job opportunities: one offering a salary of $50,000 per year, where you'd be the most junior team member, and the other providing $75,000 per year, with the caveat that you would be the sole sales representative for the firm. The optimal choice is to prioritize learning opportunities. In this context, being the lone salesperson for a company that compensates its highest-earning sales professional $75,000 might not be your superior option. Instead, seek a position that offers the greatest potential for learning. Subsequently, demonstrate your negotiating prowess, a critical sales skill, by securing a slightly higher salary. However, it's essential not to fixate on maximizing your starting salary. Your career requires a long-term strategy, and you have several decades ahead of you to maximize income.

ScoreTicket Sales RepresentativeUS Average

Salary

2.9

Avg. Salary $37,607

Avg. Salary $59,228

Stability level

7.1

Growth rate 4%

Growth rate 0.3%

Diversity

3.8

Race

American Indian and Alaska Native 0.23%

Asian 5.18%

Black or African American 3.87%

Hispanic or Latino 14.41%

Unknown 3.72%

White 72.59%

Gender

female 54.82%

male 45.18%

Age - 48

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 48

Stress level

7.1

Stress level is high

7.1 - high

Complexity level

8.4

Complexity level is challenging

7 - challenging

Work life balance

4.9

Work life balance is fair

6.4 - fair

Key steps to become a ticket sales representative

Explore ticket sales representative education requirements

Most common ticket sales representative degrees

Bachelor's

61.3 %

High School Diploma

17.1 %

Associate

12.2 %

Start to develop specific ticket sales representative skills

Skills	Percentages
Customer Service	27.01%
Group Ticket Sales	20.56%
Outbound Calls	5.32%
Season Ticket Holders	5.29%
Repeat Business	4.03%

Complete relevant ticket sales representative training and internships

Accountants spend an average of 6-12 months on post-employment, on-the-job training. New ticket sales representatives learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a ticket sales representative based on U.S. Bureau of Labor Statistics data and data from real ticket sales representative resumes.

Research ticket sales representative duties and responsibilities

Accomplish accounting of sales, customer and VIP relations and seating assignment management.
Manage ticket sales on game day, throughout the season, and during the off-season for all NCAA events.
Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
Gain experience working with pos system and handling cash.

Prepare your ticket sales representative resume

When your background is strong enough, you can start writing your ticket sales representative resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a ticket sales representative resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable ticket sales representative resume templates

Build a professional ticket sales representative resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your ticket sales representative resume.