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Visual merchandising specialist skills for your resume and career

Updated January 8, 2025
3 min read
Quoted experts
Leslie Stoel Ph.D.,
Leslie Stoel Ph.D.
Visual merchandising specialist example skills
Below we've compiled a list of the most critical visual merchandising specialist skills. We ranked the top skills for visual merchandising specialists based on the percentage of resumes they appeared on. For example, 24.8% of visual merchandising specialist resumes contained sales floor as a skill. Continue reading to find out what skills a visual merchandising specialist needs to be successful in the workplace.

15 visual merchandising specialist skills for your resume and career

1. Sales Floor

The sales floor is the area in a company or a business that is specified for retail activities or is designated as the selling area of the shop. A car showroom can be considered a sales floor, as it has cars in its display which are to be sold. A sales floor is generally crowded with sales assistants who are there to help you out while you can search and check out the products. Generally a sales floor has free access to the public and they can observe, view and get information about the product that is being sold.

Here's how visual merchandising specialists use sales floor:
  • Led sales floor visual merchandising and maintenance implementation.
  • Maintain high standards of visual proposition through continuously updating and training sales floor associates to freshen the look of the store.

2. Store Management

Here's how visual merchandising specialists use store management:
  • Attended monthly sales planning meetings with store management to discuss monthly sales goals and plans of action.
  • Plan and work towards goals together with store management team.

3. Customer Satisfaction

Here's how visual merchandising specialists use customer satisfaction:
  • Provided merchandise information and current fashion advice to increase sales and customer satisfaction.
  • Provide an enjoyable, effortless shopping experience for the customer to maximize revenue and customer satisfaction.

4. Visual Presentation

Here's how visual merchandising specialists use visual presentation:
  • Maintained company standard in-store visual presentation based on business need and seasonal direction.
  • Create and implement visual presentations to highlight merchandise assortment.

5. Stock Room

A stock room is a room where a company's goods are stored. It is a room where products or materials are kept until they are needed: Less stock is kept on the shop floor and more in the stockroom.

Here's how visual merchandising specialists use stock room:
  • Planned product arrangement and prepared sales/stock room for new sales merchandise regularly.
  • Replenish and maintain sales/stock room with merchandise

6. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how visual merchandising specialists use customer service:
  • Executed store-wide visual merchandising tasks; maintained corporate core standards for retail environment and provided outstanding customer service
  • Lauded by superiors for outstanding customer service to internal and external customers, and business stakeholders.

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7. Visual Standards

Visual standards are a set of rules or regulations that define how a product should visuall look to end users.

Here's how visual merchandising specialists use visual standards:
  • Followed corporate directives for all visual standards by executing product placement, merchandising and display maintenance.
  • Communicate and educate visual standards to ensure team fully understands company direction.

8. Store Visual

Here's how visual merchandising specialists use store visual:
  • Created compelling store visuals, merchandising presentations and maintenance of all windows and in-store visual displays.
  • Worked with management to create compelling in-store visual display presentations to increase sales and profit.

9. Store Operations

Here's how visual merchandising specialists use store operations:
  • Create visual guidebooks used by store operations, communicating; merchandise presentation, mannequin direction and graphic installation instructions.
  • Coordinate merchandising activities for bulk store operations with transportation and sales management.

10. Sales Associates

Here's how visual merchandising specialists use sales associates:
  • Acted as Leader on Duty, providing direction to teams of up to ten sales associates per shift.
  • Communicate effectively through direction, follow-ups, and coaching to General Manager as well as sales associates.

11. Visual Displays

Here's how visual merchandising specialists use visual displays:
  • Performed Leader on Duty responsibilities, shipment coordinator, created visual displays, management responsibilities, store closing procedures
  • Designed and maintained attractive visual displays to capture shoppers' attention during thorough renovation of 151,248 sq.

12. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how visual merchandising specialists use product knowledge:
  • Trained store sales teams in product knowledge and merchandised shops to excellent presentation standards.
  • Educate team on driving sales through service standards, product knowledge and store presentation.

13. Store Opening

Here's how visual merchandising specialists use store opening:
  • Lead eight person shipment receiving teams to quickly unpack and run product on the floor before store opening.
  • Develop and globalize brand identification and image in store opening strategy, using current catalog and web branding.

14. In-Store Displays

Here's how visual merchandising specialists use in-store displays:
  • Designed all in-store displays and supervised installations; resourced necessary props and materials requirements and managed visual budget.
  • Aided the visual merchandising team responsible for interpretation and construction of visual concepts and window/in-store displays.

15. Increase Sales

Here's how visual merchandising specialists use increase sales:
  • Go over sales and change merchandising techniques to increase sales if needed.
  • Analyzed product performance to determine proper product presentation and to increase sales.
top-skills

What skills help Visual Merchandising Specialists find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on visual merchandising specialist resumes?

Leslie Stoel Ph.D.

Professor, Marketing and Fashion, Miami University

For fashion merchant/merchandising jobs and fashion marketing jobs, analytics and anything digital skills stand out.

What soft skills should all visual merchandising specialists possess?

Leslie Stoel Ph.D.

Professor, Marketing and Fashion, Miami University

Important soft skills are the ability to tell the story behind the numbers (what happened and why it happened), strong speaking and presenting skills, evidence showing the student is a good team member/collaborator, empathy for shoppers (to understand their wants/needs), and a high level of confidence.

What hard/technical skills are most important for visual merchandising specialists?

Leslie Stoel Ph.D.

Professor, Marketing and Fashion, Miami University

Hard/technical skills relate to the ability to handle and analyze data - whether it be sales data or google analytics data from the company's digital efforts.

What type of skills will young visual merchandising specialists need?

Elisha BlanksonElisha Blankson LinkedIn profile

Program Director NCCU, Assistant Professor, North Carolina Central University

Graduates will need a skill set about the field in which they received training and additional skills useful to the job market. For example, with the changing demographics in the United States, extra skills in information technology and foreign languages will be a plus when entering the job market.
Do you want to know more?
Read more about what experts have to say about visual merchandising specialist

List of visual merchandising specialist skills to add to your resume

Visual merchandising specialist skills

The most important skills for a visual merchandising specialist resume and required skills for a visual merchandising specialist to have include:

  • Sales Floor
  • Store Management
  • Customer Satisfaction
  • Visual Presentation
  • Stock Room
  • Customer Service
  • Visual Standards
  • Store Visual
  • Store Operations
  • Sales Associates
  • Visual Displays
  • Product Knowledge
  • Store Opening
  • In-Store Displays
  • Increase Sales
  • Product Placement
  • Store Sales
  • Window Displays
  • Corporate Visual
  • Promotional Events
  • Merchandise Displays
  • Store Layout
  • Sales Reports
  • Visual Concepts
  • Merchandise Placement
  • Apple
  • Window Installation
  • Store Standards
  • Inventory Management
  • Photo Shoots
  • Visual Directives
  • Sales Growth
  • NYC
  • Retail Environment
  • Generate Sales
  • ASM
  • Store Associates
  • Store Merchandise

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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