Research Summary. After extensive research by the Zippia data science team, we identified these details of brand ambassador salary by state for the United States in 2026:
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North Dakota continues to have the highest brand ambassador salary at $49,073
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Kansas remains at the bottom with the lowest brand ambassador salary of $30,306
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The national average salary for brand ambassadors is now $36,977
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The national hourly pay for brand ambassadors is $17.78
You can read more on the specific methodology.
Background
In 2026, salary remains a top priority for job seekers across all demographics, with many asking: how much do brand ambassadors earn in my area?
While various factors influence individual earnings, comprehensive data on average salaries for brand ambassadors by state—accounting for seniority levels—provides a clear picture. While local salaries may vary, these averages serve as a reliable guide for what to expect.
Once again, North Dakota leads the way for brand ambassador salaries.
Here’s a quick snapshot of the top ten states for brand ambassador salaries:
Let’s explore the full ranking of all the states and understand how we arrived at these figures.
Highest-Paid Brand Ambassadors By State
| Rank | State | Average Brand Ambassador Salary | 10th Percentile | 90th Percentile |
|---|---|---|---|---|
| 1 | North Dakota | $49,073 | $37,000 | $64,000 |
| 2 | Vermont | $48,499 | $35,000 | $66,000 |
| 3 | New York | $45,244 | $32,000 | $63,000 |
| 4 | Idaho | $45,233 | $34,000 | $60,000 |
| 5 | Maine | $45,226 | $33,000 | $61,000 |
| 6 | Nevada | $45,177 | $33,000 | $61,000 |
| 7 | Massachusetts | $44,300 | $31,000 | $61,000 |
| 8 | Alaska | $43,601 | $37,000 | $50,000 |
| 9 | California | $43,364 | $31,000 | $59,000 |
| 10 | Maryland | $43,199 | $31,000 | $59,000 |
| 11 | New Mexico | $42,610 | $31,000 | $57,000 |
| 12 | Delaware | $41,929 | $30,000 | $58,000 |
| 13 | Washington | $40,357 | $30,000 | $52,000 |
| 14 | Florida | $40,243 | $29,000 | $54,000 |
| 15 | South Carolina | $39,697 | $29,000 | $53,000 |
| 16 | Michigan | $39,671 | $29,000 | $53,000 |
| 17 | Louisiana | $39,663 | $29,000 | $53,000 |
| 18 | Kentucky | $39,572 | $29,000 | $53,000 |
| 19 | Missouri | $39,345 | $29,000 | $52,000 |
| 20 | Arizona | $39,311 | $28,000 | $53,000 |
| 21 | Texas | $39,164 | $28,000 | $53,000 |
| 22 | Colorado | $39,066 | $29,000 | $52,000 |
| 23 | Connecticut | $38,622 | $27,000 | $53,000 |
| 24 | Utah | $38,238 | $28,000 | $50,000 |
| 25 | Rhode Island | $38,110 | $27,000 | $52,000 |
| 26 | New Hampshire | $37,926 | $27,000 | $52,000 |
| 27 | Wisconsin | $37,681 | $28,000 | $50,000 |
| 28 | South Dakota | $36,784 | $27,000 | $48,000 |
| 29 | New Jersey | $36,758 | $26,000 | $51,000 |
| 30 | Oregon | $36,670 | $27,000 | $48,000 |
| 31 | Virginia | $36,498 | $26,000 | $49,000 |
| 32 | Tennessee | $36,326 | $27,000 | $48,000 |
| 33 | Mississippi | $35,991 | $26,000 | $48,000 |
| 34 | Nebraska | $35,855 | $26,000 | $47,000 |
| 35 | Oklahoma | $35,834 | $26,000 | $48,000 |
| 36 | Iowa | $35,630 | $26,000 | $47,000 |
| 37 | Illinois | $35,252 | $26,000 | $47,000 |
| 38 | Wyoming | $35,114 | $26,000 | $46,000 |
| 39 | Alabama | $35,038 | $26,000 | $47,000 |
| 40 | Minnesota | $34,826 | $26,000 | $46,000 |
| 41 | Pennsylvania | $34,526 | $24,000 | $47,000 |
| 42 | Montana | $34,482 | $26,000 | $45,000 |
| 43 | Ohio | $34,466 | $25,000 | $46,000 |
| 44 | Arkansas | $34,341 | $25,000 | $45,000 |
| 45 | Hawaii | $34,213 | $28,000 | $41,000 |
| 46 | Indiana | $33,194 | $24,000 | $44,000 |
| 47 | West Virginia | $32,363 | $23,000 | $43,000 |
| 48 | North Carolina | $32,175 | $23,000 | $43,000 |
| 49 | Georgia | $31,804 | $23,000 | $42,000 |
| 50 | Kansas | $30,306 | $22,000 | $40,000 |
Methodology: Brand Ambassador Salary By State
To better understand brand ambassador pay by state, Zippia aggregates data from multiple channels including the BLS, FLC, and OPM. This data is supplemented with current salary listings from job postings. Our data science team calculates a weighted average of these inputs to determine the average pay for brand ambassadors by state.
We ranked each state based on the average annual salary data for brand ambassadors, identifying the state with the highest salary as the leader in compensation for brand ambassadors.
Brand Ambassador Salary By State FAQs
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What is the highest-paid state for brand ambassadors?
The highest-paid state for brand ambassadors is North Dakota with an average salary of $49,073 per year.
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What city pays brand ambassadors the most?
Portland, ME pays brand ambassadors the most with an average salary of $45,416 per year.
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What is the worst state for brand ambassadors?
The worst state for brand ambassadors is Kansas with an average salary of $30,306 per year.
Author
Chris Kolmar is a co-founder of Zippia and the editor-in-chief of the Zippia career advice blog. He has hired over 50 people in his career, been hired five times, and wants to help you land your next job. His research has been featured on the New York Times, Thrillist, VOX, The Atlantic, and a host of local news. More recently, he's been quoted on USA Today, BusinessInsider, and CNBC.
