10 Largest Mustard Brands In The United States

Food Brands

Believe it or not, the yellow mustard you squirt on your hot dog on Fourth of July is actually one of the biggest sources of revenue among America’s most coveted condiments.

With more than 3,000 retail mustard brands across the globe, the mustard market is one of the most profitable food condiment industries in the world. Not surprisingly, the United States is one of the biggest international consumers of yellow, brown, and dijon mustard.

According to research and data collected on condiments in the United States, mustard is one of the leading sauces across the nation. Mustard brands, both sweet and spicy, are steadily increasing in popularity as the dressing generally has less fat and artificial sugars as other widely used condiments.

Nationally, mustard brands in the United States are generating billions of dollars, with the total global market value estimated to reach $7.442 billion, a 5.81 percent growth rate since 2019.

The impressive growth of the billion-dollar mustard market is all thanks to the mustard plant. The creamy yellow condiment is made using ground mustard plant seeds, water, vinegar, and other spices and unique flavorings.

In the United States, several major brands are driving the mustard industry. To break it down, we’ve assembled a list of the ten largest mustard brands in the United States, ranked by the number of annual consumers.

Here are the top 10 largest mustard brands in the United States:

French’s. Chester, New Jersey

Number of Annual Consumers: 146.94 million
Company’s Total Annual Sales: $5.3 billion
Total Number Of McCormick Company Employees: 12,000

The nation’s most loved and largest mustard brand is none other than French’s. The American mustard brand has been dishing out creamy yellow mustards for more than 117 years and has no signs of slowing down anytime soon.

Founded in 1904 by Robert Timothy French, French’s has grown to be one of the most well-known mustard brands in the world. Today, the best-selling mustard brand is owned by McCormick Company, a billion-dollar, global manufacturer and distributor of spices, seasonings, condiments, and other food products.

Arguably French’s most popular mustard is the flagship French’s Classic Yellow Mustard. The smooth, tangy sauce has zero fat, calories, or gluten and is made using stone ground, number one grade mustard seeds without artificial colors, flavors, or preservatives.

In addition to French’s line of award-winning mustards, the company also markets various other condiments and prepared foods, like savory potato salads and fried onions, all of which are sold on shelves across the nation.
Kraft Heinz. Pittsburgh, Pennsylvania

Number of Annual Consumers: 52.82 million
Company’s Total Annual Sales: $26.12 billion
Total Number Of Kraft Heinz Company Employees: 38,757

Heinz is one of the most well-known condiment brands globally, so it’s no surprise that its mustard is the second-largest mustard brand in the United States regarding yearly consumption. With more than “57 Varieties,” Heinz is leading the way in both the condiment industry and the larger food industry as a whole.

Founded in January 1869 by Henry J. Heinz, Heinz has served Americans food products for more than 150 years.

The Pittsburgh-based company has expanded exponentially and now manufactures its products in facilities on six continents and markets and sells them in more than 200 countries and territories across the world.

Although Heinz is perhaps more popular for their ketchup — holding more than 50 percent of the US market — their mustard doesn’t fall far behind. Heinz prides itself on dishing out thick and tangy honey mustards, spicy brown mustards, and yellow mustards made with 100 percent natural ingredients and number one grade mustard seeds.

Today, the famous Heinz brand is owned by the Kraft Heinz Company. The two condiment giants, Heinz and Kraft, merged in 2015, resulting in the creation of one of the largest operating food companies in the world.

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Grey Poupon. Pittsburgh, Pennsylvania

Number of Annual Consumers: 31.96 million
Company’s Total Annual Sales: $26.12 billion
Total Number Of Kraft Heinz Company Employees: 38,757

With an estimated 31.96 annual consumers, Grey Poupon ranks third on the list of America’s largest mustard brands. The brand is owned by the food conglomerate Kraft Heinz, which, as a whole, generates an impressive $26.12 billion in annual sales.

Originally founded in 1866 in Dijon, France, Grey Poupon began hitting shelves in the United States after the Heublein Company purchased it in 1946. The brand became more and more popular in the United States by the late 1970s, as American’s began looking for mustards with more refined and unique tastes.

Grey Poupon is best known for its line of whole-grain and Dijon mustard blends, which are made using white wine, best in class brown mustard seeds, and a bold array of spices and flavors.
Kraft. Pittsburgh, Pennsylvania

Number of Annual Consumers: 28.17 million
Company’s Total Annual Sales: $26.12 billion
Total Number Of Kraft Heinz Company Employees: 38,757

Kraft, Heinz’s sister brand, ranks as the fourth largest mustard brand in the United States in terms of annual American consumers and one of the largest food companies in the world in terms of total annual sales.

Kraft has been leaving the condiment industry for years with an award-winning product line, including sauces, spreads, salad dressings, macaroni and cheese, cheese, and cream cheese. Among their line of condiments, the brand’s rich and creamy honey mustards rank among their number one selling products.

In its nearly 100 year history, the Kraft brand has grown considerably and is now marketed in nearly every country globally.

Originally founded in Chicago, Illinois, in December 1923 as Kraft Foods Inc., the business split into two publicly traded companies in 2012 — a grocery company and a snack food company — and then merged with the Heinz Company in 2015, thus creating the billion-dollar Kraft Heinz Company.

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Gulden’s. Milton, Pennsylvania

Number of Annual Consumers: 26.54 million
Company’s Total Annual Sales: $7.83 billion
Total Number Of Conagra Brands Company Employees: 16,500

Based out of Milton, Pennsylvania, Gulden’s ranks as the fifth-largest mustard brand in the United States regarding the number of average yearly consumers. Founded in 1862, Gulden’s remains one of the oldest continuously operating mustard brands in the nation.

In its 159 year history, the million-dollar food processing company has become best known for “adding zest to every bite” and prides itself on manufacturing and marketing mustard that is naturally fat-free and made using 100 percent natural ingredients.

Gulden’s most popular mustard products include spicy brown mustard, bold yellow mustard, honey mustard, sriracha mustard, and stone ground mustard.

Today, the mustard megacompany is owned by Conagra Brands, a publicly traded food processing company that manufacturers, distributes, and sells branded packaged goods in supermarkets and food establishments across the country.
Best Foods. Englewood Cliffs, New Jersey

Number of Annual Consumers: 9.6 million
Company’s Total Annual Sales: $5.51 million
Total Number Of Unilever Company Employees: 155,000

Best Foods ranks as the sixth-largest mustard brand in the United States, with more than 9 million estimated annual consumers. Unilever, a billion-dollar international consumer goods company, owns and operates the condiment brand and makes and markets the same line of famous condiments, sauces, and dressings as Hellmann’s.

The Best Foods brand is sold in the western United States, Asia, Australia, and New Zealand, while Hellmann’s is sold in the eastern United States, Latin America, Europe, the Middle East, Canada, India, Pakistan, and South Africa.

Although the company’s most popular product is their Real Mayonnaise, which ranks as the best-selling mayo in the United States, their line of creamy mustards isn’t very far off. Best Foods Dijonnaise Creamy Dijon Mustard is a fan favorite. It’s made with simple, real ingredients and has just five calories and zero grams of fat per serving.

The Best Foods brand was originally founded in 1913 by Richard Hellmann and was previously known as CPC International and the Best Foods Corporation. In its 108 year history, the brand has grown considerably and now contributes to Unilever’s $61.84 billion annual revenues.

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Plochman’s. Manteno, Illinois

Number of Annual Consumers: 8.69 million
Company’s Total Annual Sales: $7 million
Total Number Of Plochman’s Company Employees: 55

Seventh on the list of the largest mustard brands in the United States is Plochman’s, an all-time American favorite. The brand, best known for its unique packaging and barrel-shaped bottle, lives up to its motto of being “the true Mustard Lover’s Mustard” by offering a wide range of high-quality mustard products.

Among Plochman’s best selling mustards are a line of mild, spiked, and seasoned yellow mustards, an assortment of blended mustards — which include spicy brown, Carolina BBQ, champagne, craft beer, bourbon, classic dijon, and honey dijon — cranberry, sweet fig, and stone-ground craft mustards, and a variety of mustard mixers and spices.

Founded in 1852 as Premium Mustard Mills in Chicago, Illinois, the business, which would later become Plochman’s, was acquired by Moritz Plochman in 1883 and hit the shelves shortly after. In its more than 150 year history, Plochman’s has been producing high-quality mustards made exclusively in the United States.
Hellmann’s Dijonnaise. Englewood Cliffs, New Jersey

Number of Annual Consumers: 5.77 million
Company’s Total Annual Sales: $5.51 million
Total Number Of Unilever Company Employees: 155,000

With nearly six million estimated annual consumers, Hellmann’s ranks as the eighth largest mustard brand in the United States, right behind its sister brand, Best Foods.

Unilever, a billion-dollar international consumer goods company, owns and operates the condiment brand and makes and markets the same line of famous condiments, sauces, and dressings as Best Foods.

The Hellmann’s brand is sold in the eastern United States, Latin America, Europe, the Middle East, Canada, India, Pakistan, and South Africa, whereas Best Foods is marketed in the western United States, Asia, Australia, and New Zealand.

Although the company’s most popular product is their Real Mayonnaise, which ranks as the best-selling mayo in the United States, their line of creamy mustards isn’t very far off. Hellmann’s Dijonnaise Creamy Dijon Mustard is a fan favorite. It’s made with simple, real ingredients and has just five calories and zero grams of fat per serving.

The Hellmann’s brand was originally founded in 1913 by Richard Hellmann and was previously known as CPC International and the Best Foods Corporation. In its 108 year history, the brand has grown considerably and now contributes to Unilever’s $61.84 billion annual revenues.
Maille. New York, New York

Number of Annual Consumers: 2.15 million
Company’s Total Annual Sales: $8 million
Total Number Of Unilever Company Employees: 155,000

Maille mustard ranks ninth on the list of the largest mustard brands in the United States, with more than two million annual consumers and an estimated $8 million in yearly sales and revenues.

The brand is best known for its line of high-class, expertly made dijon mustards. Among their best selling products is Maille Old Style Mustard, Maille Honey Dijon Mustard, Maille Rich Country Dijon Mustard, Maille Traditional Dijon Originale Mustard, and Maille Mini Cornichons Classique.

In addition to being one of the largest mustard brands in the United States, Maille is also one of the oldest operating mustard companies globally, with roots dating back to 1723.

The company was originally founded in Marseille, France, and is now manufactured at several mustard plants across the globe and distributed, marketed, and sold in the US and most international countries. Today Maille is owned and operated by Unilever, a billion-dollar international consumer goods company.
Bertman Foods. Cleveland, Ohio

Number of Annual Consumers: 500, 000
Company’s Total Annual Sales: $1 million
Total Number Of Bertman Foods Company Employees: 7

Rounding out the list of the top 10 mustard brands in the United States is Berman Foods. Better known as the Bertman Original Ball Park Mustard, this Ohio-based mustard brand has been manufacturing and marketing various creamy brown mustards since 1925.

Bertman Foods has been made famous as the Ball Park Mustard, as it’s typically served at sports arenas and stadiums in Cleveland, Ohio, and the surrounding areas. The famed mustards are made using a delicate mix of vinegar, high-quality mustard seeds, and traditional spices and flavorings.

Although the family recipe has remained virtually unchanged in its more than 95-year history, the Bertman Foods’ line of award-winning mustards has grown considerably since Joseph Bertman first made it.

Ranking the United State’s Largest Mustard Brands

This list of the United State’s ten largest mustard brands is ranked by the total estimated number of annual consumers of each specific brand.

This ranking is exclusive to the best-selling mustard brands in the United States, and therefore only considered annual consumption in the United States.

The list below also includes important information on each company’s total annual sales and the total number of employees. However, rankings are based solely on the brand’s number of annual consumers.

10 Largest Mustard Brands in the United States

Food Brands

Author

Elsie Boskamp

Elsie is an experienced writer, reporter, and content creator. As a leader in her field, Elsie is best known for her work as a Reporter for The Southampton Press, but she can also be credited with contributions to Long Island Pulse Magazine and Hamptons Online. She holds a Bachelor of Arts degree in journalism from Stony Brook University and currently resides in Franklin, Tennessee.

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