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Assistant to the director of marketing skills for your resume and career
15 assistant to the director of marketing skills for your resume and career
1. Email Correspondence
- Managed heavy phone and email correspondence for executive producer with West Coast studio executives, local production teams and celebrities.
2. Client Database
- Monitored prospects, gathered information regarding potential clients, and maintained client database.
- Established currently used client database structure for identifying clients and their requirements.
3. Press Releases
- Generated press releases and collaborated with local media outlets to ensure maximum exposure.
- Handled all publicity, collateral design, marketing budget, wrote all press releases and brochures, handled photographers and photo-publicity.
4. PowerPoint
- Organized, created and coordinated PowerPoint presentations for Management meetings and Designers.
- Assisted in developing PowerPoint presentations to potential investors and partners.
5. Expense Reports
- Spearheaded reconciliation of financial data by preparing expense reports and tracking travel expenditures to create reports for analysis by Directors.
- Processed monthly expense reports and received visitors.
6. Financial Reports
- Designed and updated financial reports, information statements, brochures and letterhead.
- Monitored financial planning and financial reports; evaluated annually the performance of the organization in achieving its mission.
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- Coordinated corporate attendance at multiple trade shows in Florida and California.
- Assembled marketing materials for international trade shows
8. Market Research
Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.
- Conducted extensive market research to generate available lead sources; assisted in preparing and designating market segmentation for each sales manager.
- Provided administrative support to Sr. Director and Director of Market Research, Director of Business Intelligence and 4 Senior Managers.
9. Facebook
- Maintained departmental Facebook page and Twitter accounts.
- Increased Facebook followers by 54% and Twitter followers by 20% through the implementation of tailored social media strategy.
10. Event Planning
- Participated in the event planning for agent training classes, national workshops, national teleconferences with over 40 Regional Marketing Offices.
- Maintain and process student applicant, keep statistical records on applied and accepted students Coordinate meetings and Event Planning.
11. Promotional Materials
Promotional material is any document or article - written, printed, graphic, electronic, audio, or video presentation, distributed or made available in whole or in part on behalf of a product, cause, idea, person, or business for promotion, advertisement, announcement or direction. Promotional materials are used to make a business stand out from its competitors and to engage the target audience.
- Designed and produced promotional materials to media representatives and local businesses.
- Develop promotional materials and coordinate hospitality events.
12. International Travel Arrangements
- Processed United States Passport and Visa requests along with making domestic and international travel arrangements.
- Coordinated domestic and international travel arrangements: Reserved flights, booked hotels and organized transportation.
13. Proofread
Proofreading simply carefully checking your text for possible errors like typographical errors or mistakes in grammar, style, and spelling before it can be published or shared. This is generally known as the very last stage of any writing process when you need to fix minor spelling and punctuation mistakes, typos, formatting issues,
and inconsistencies.
- Proofread and edited product specification packaging materials.
- Prepared and proofread professional correspondence.
14. Front Desk
- Serve as front desk receptionist/administrative assistant to assist with executive support needs.
- Controlled the front desk and reception area in a neat and organized fashion.
15. Calendar Management
- Provided Calendar Management-maintained, reviewed, and updated rapidly changing meeting and appointment schedule.
- Supported a team of Executives, maintained heavy calendar management using Outlook.
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Dr. Sooho Lee
Director, Master of Public Administration (MPA) Program, Professor of Public Administration and Policy, University of West Georgia
What hard/technical skills are most important for Assistants to the director of marketing?
Erin Steffes Ph.D.
Department Chair and Professor, Towson University
List of assistant to the director of marketing skills to add to your resume
The most important skills for an assistant to the director of marketing resume and required skills for an assistant to the director of marketing to have include:
- Email Correspondence
- Client Database
- Press Releases
- PowerPoint
- Expense Reports
- Financial Reports
- Trade Shows
- Market Research
- Event Planning
- Promotional Materials
- International Travel Arrangements
- Proofread
- Front Desk
- Calendar Management
- Sales Reports
- Photo Shoots
- Business Development
- Meeting Minutes
- Conference Calls
- Departmental Budget
- Administrative Tasks
- HR
- Administrative Functions
- Community Events
- Mass Mailings
- Sales Presentations
- Scheduling Appointments
- VIP
- Word Processing
- Office Equipment
- SharePoint
- Sales Contracts
- Telephone Calls
- Giveaways
- HTML
- Promotional Events
- Local Businesses
- Print ADS
- RFP
- Administrative Projects
- Business Cards
- QuickBooks
Updated January 8, 2025