Post job

Digital media director education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a digital media director. Digital media directors usually study communication, marketing, or photography. 76% of digital media directors hold a bachelor's degree, and 12% hold an master's degree. We analyzed 650 real digital media director resumes to see exactly what digital media director education sections show.

The most common colleges for digital media directors are the New York University and the New York University.

There are also many online digital media director courses to help get the education required to be a digital media director.

What education do you need to become a digital media director?

What degree do you need to be a digital media director?

The most common degree for digital media directors is bachelor's degree, with 76% of digital media directors earning that degree. The second and third most common degree levels are master's degree degree at 12% and master's degree degree at 8%.
  • Bachelor's, 76%
  • Master's, 12%
  • Associate, 8%
  • High School Diploma, 1%
  • Other Degrees, 3%

What should I major in to become a digital media director?

You should major in communication to become a digital media director. 16% of digital media directors major in communication. Other common majors for a digital media director include marketing and photography.

Most common colleges for digital media directors

Digital media directors often get their degrees at New York University, Boston University, and West Virginia University. Here are the most common colleges for digital media directors in the US based on their resumes.
Digital media director common collegePercentages
New York University15.79%
Boston University8.42%
West Virginia University6.32%
Syracuse University5.26%
University of Florida5.26%

Best majors for digital media directors

RankMajorPercentages
1Communication15.9%
2Marketing12.8%
3Photography8.6%
4Business7.6%
5Journalism7.6%

Best colleges for digital media directors

The best colleges for digital media directors are Northwestern University, University of Southern California, and Northeastern University.

A digital media director with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for digital media directors. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become digital media directors.

1. University of Georgia

Athens, GA • Private

In-state tuition

$11,830

Enrollment

29,474

2. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

3. University of Texas at Austin

Austin, TX • Private

In-state tuition

$10,610

Enrollment

40,329

4. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

5. Howard University

Washington, DC • Private

In-state tuition

$26,756

Enrollment

6,166

6. Northwestern University

Evanston, IL • Private

In-state tuition

$54,568

Enrollment

8,451

7. Ohio State University

Columbus, OH • Private

In-state tuition

$10,726

Enrollment

45,769

8. University of Wisconsin - Madison

Madison, WI • Private

In-state tuition

$10,555

Enrollment

30,360

9. University of Maryland - College Park

College Park, MD • Private

In-state tuition

$10,595

Enrollment

30,184

10. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

20 best online courses for digital media directors

Advertising disclosure

1. Product Management (Part Time)

general_assembly

Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...

2. Digital Marketing (Part Time)

general_assembly

Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...

3. Predictive Analytics for Business

udacity

Learn to apply predictive analytics and business intelligence to solve real-world business problems...

4. Marketing Analytics

udacity

Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...

5. Digital Consumer Search and Marketing

coursera

Digital Consumer Search and Marketing builds on the foundations of digital consumer behaviour and digital marketing. You will learn how to optimise marketing efforts across digital channels.\n\nBy the end of the specialization, you will have a good understanding of the design and implementation of digital marketing strategies, as well as the importance and use of digital media and tools including:\n\nSearch Engine Optimization (SEO) Content Marketing Social Media Marketing Mobile Marketing Pay...

6. Digital Marketing Agency Start a Social Media Business

udemy
4.7
(4,192)

Build a Digital Marketing Agency Business with Social Media (SMMA), Chat GPT, Facebook Ads, Instagram, Word Press, SEO...

7. Learn Digital Marketing (12 Courses in 1)

udemy
4.3
(710)

Master Digital Marketing Strategy, SEO, Advertising, Social Media Marketing, Email, Analytics, Content Marketing & More...

8. Product Manager

udacity

Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...

9. Data Product Manager

udacity

Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...

10. Best of Digital Marketing: #1 Digital Marketing Course 2023

udemy
4.1
(674)

Best of SEO, Digital Marketing & Social Media 2023: Ultimate Pro Edition. Be a Digital Marketing Consultant. Have Fun...

11. Social Media Marketing - Content Marketing Masterclass

udemy
4.5
(5,616)

Online Digital Marketing / Social Media Strategy For Beginners - Posts / Blogs / Podcasts / Video / Google Local SEO...

12. Digital Marketing

udacity

Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...

13. AI for Business Leaders

udacity

Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...

14. Digital Design Masterclass For Graphic Designers

udemy
4.7
(1,245)

Icon Set Design, E-book cover, Digitizing Sketches, Social Media Design, Wordpress Web Design, Adobe Xd, GIFS and more!...

15. Social Media Marketing Agency: Digital Marketing + Business

udemy
4.5
(6,320)

Learn to build a business, find clients, & social media marketing all in one. Facebook ads, Instagram, Google ads & .....

16. Business Analytics

udacity

In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...

17. AI Product Manager

udacity

Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...

18. The Ultimate SEO, Social Media, & Digital Marketing Course

udemy
4.4
(2,550)

Copywriting, Chat GPT, SEO, Google Ads, You Tube Ads, Bing Ads, Meta Ads, Linked In Ads, Word Press, Woo Commerce, GA4 + more...

19. The Complete Digital Marketing Course - 12 Courses in 1

udemy
4.5
(167,764)

Master Digital Marketing Strategy, Social Media Marketing, SEO, You Tube, Email, Facebook Marketing, Analytics & More!...

20. Growth Product Manager

udacity

Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...

Top 10 most affordable universities for digital media directors

The most affordable schools for digital media directors are University of Florida, baruch college of the city university of new york, and california state university - long beach.

If the best universities for digital media directors are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for digital media directors.

1. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

2. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

3. California State University - Long Beach

Long Beach, CA • Private

In-state tuition

$6,798

Cost of attendance

18,306

4. Fashion Institute of Technology

New York, NY • Private

In-state tuition

$5,740

Cost of attendance

17,864

5. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

6. Brigham Young University

Provo, UT • Private

In-state tuition

$5,620

Cost of attendance

18,136

7. Brooklyn College of the City University of New York

Brooklyn, NY • Private

In-state tuition

$7,240

Cost of attendance

13,991

8. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

9. University of South Florida

Tampa, FL • Private

In-state tuition

$6,410

Cost of attendance

20,456

10. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

Top 10 hardest universities to get into for digital media directors

The hardest universities for digital media directors to get into are Northwestern University, University of Southern California, and Northeastern University.

Some great schools for digital media directors are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for digital media directors based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

3. Northeastern University

Boston, MA • Private

Admissions rate

19%

SAT average

1,466

4. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

5. Columbia University in the City of New York

New York, NY • Private

Admissions rate

6%

SAT average

1,512

6. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

7. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

8. Vanderbilt University

Nashville, TN • Private

Admissions rate

10%

SAT average

1,514

9. New York University

New York, NY • Private

Admissions rate

20%

SAT average

1,419

10. University of Texas at Austin

Austin, TX • Private

Admissions rate

39%

SAT average

1,367

Top 10 easy-to-apply-to universities for digital media directors

The easiest schools for digital media directors to get into are Mount Saint Mary's University, barry university, and university of the incarnate word.

Some schools are much easier to get into. If you want to start your career as a digital media director without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for digital media directors.

1. Mount Saint Mary's University

Los Angeles, CA • Private

Admissions rate

84%

SAT average

1,031

2. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

3. University of the Incarnate Word

San Antonio, TX • Private

Admissions rate

88%

SAT average

1,044

4. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

5. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions rate

92%

SAT average

1,031

6. Centenary University

Hackettstown, NJ • Private

Admissions rate

67%

SAT average

987

7. Grand View University

Des Moines, IA • Private

Admissions rate

92%

SAT average

1,060

8. La Roche College

Pittsburgh, PA • Private

Admissions rate

99%

SAT average

1,008

9. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

10. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

Average digital media director salary by education level

According to our data, digital media directors with a Doctorate degree earn the highest average salary, at $123,104 annually. Digital media directors with a Master's degree earn an average annual salary of $117,535.
Digital media director education levelDigital media director salary
Master's Degree$117,535
Bachelor's Degree$103,095
Doctorate Degree$123,104

Digital media director education FAQs

Search for digital media director jobs

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Browse executive management jobs