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Director of marketing and advertising salary
Average director of marketing and advertising salary
$91,487
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Average director of marketing and advertising salary by state
Highest paying states for directors of marketing and advertising
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Connecticut | $108,581 | $52.20 |
| 2 | Massachusetts | $115,548 | $55.55 |
| 3 | New Jersey | $111,334 | $53.53 |
| 4 | Oregon | $102,963 | $49.50 |
| 5 | Pennsylvania | $100,819 | $48.47 |
| 6 | Rhode Island | $102,632 | $49.34 |
| 7 | New York | $101,167 | $48.64 |
| 8 | New Hampshire | $96,054 | $46.18 |
| 9 | Texas | $89,890 | $43.22 |
| 10 | California | $97,640 | $46.94 |
| 11 | Virginia | $96,761 | $46.52 |
| 12 | Washington | $99,555 | $47.86 |
| 13 | Maine | $88,217 | $42.41 |
| 14 | Maryland | $97,511 | $46.88 |
| 15 | Ohio | $88,276 | $42.44 |
| 16 | Arkansas | $78,862 | $37.91 |
| 17 | Michigan | $89,026 | $42.80 |
| 18 | Minnesota | $84,593 | $40.67 |
| 19 | District of Columbia | $86,241 | $41.46 |
| 20 | Arizona | $86,477 | $41.58 |
| 21 | Nevada | $84,914 | $40.82 |
| 22 | Vermont | $87,338 | $41.99 |
| 23 | West Virginia | $85,358 | $41.04 |
| 24 | Illinois | $84,646 | $40.70 |
| 25 | Mississippi | $72,210 | $34.72 |
| 26 | North Dakota | $78,633 | $37.80 |
| 27 | Delaware | $87,567 | $42.10 |
| 28 | North Carolina | $73,488 | $35.33 |
| 29 | Louisiana | $67,772 | $32.58 |
| 30 | Iowa | $67,083 | $32.25 |
| 31 | South Carolina | $83,657 | $40.22 |
| 32 | Utah | $79,750 | $38.34 |
| 33 | Florida | $74,753 | $35.94 |
| 34 | Hawaii | $76,338 | $36.70 |
| 35 | Idaho | $81,029 | $38.96 |
| 36 | New Mexico | $76,668 | $36.86 |
| 37 | Oklahoma | $64,326 | $30.93 |
| 38 | Alaska | $73,287 | $35.23 |
| 39 | Alabama | $63,968 | $30.75 |
| 40 | Wyoming | $62,995 | $30.29 |
| 41 | Wisconsin | $66,681 | $32.06 |
| 42 | Missouri | $69,462 | $33.40 |
| 43 | Tennessee | $64,903 | $31.20 |
| 44 | Colorado | $62,792 | $30.19 |
| 45 | Georgia | $62,997 | $30.29 |
| 46 | Kentucky | $64,081 | $30.81 |
| 47 | Indiana | $64,676 | $31.09 |
| 48 | Montana | $64,531 | $31.02 |
| 49 | South Dakota | $57,974 | $27.87 |
| 50 | Nebraska | $57,478 | $27.63 |
| 51 | Kansas | $60,405 | $29.04 |
Director of marketing and advertising salary details
A director of marketing and advertising's salary ranges from $54,000 a year at the 10th percentile to $154,000 at the 90th percentile.
What is a director of marketing and advertising's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $154,000 | $12,833 | $74 |
| 75th Percentile | $120,000 | $10,000 | $58 |
| Average | $91,487 | $7,624 | $44 |
| 25th Percentile | $69,000 | $5,750 | $33 |
| 10th Percentile | $54,000 | $4,500 | $26 |
Highest paying director of marketing and advertising jobs
The highest paying types of directors of marketing and advertising are senior vice president of marketing, senior director of marketing, and director of strategy.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Advertising Manager | $93,050 | $7,754 | $44.74 | 43,083 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
| Marketing Director | $114,906 | $9,575 | $55.24 | 93,503 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Sales And Marketing Manager | $81,953 | $6,829 | $39.40 | 151,042 |
Top companies hiring directors of marketing and advertising now:
Wage gap by gender, race and education
Director of marketing and advertising salary trends
The average director of marketing and advertising salary has risen by $16,834 over the last ten years. In 2014, the average director of marketing and advertising earned $74,653 annually, but today, they earn $91,487 a year. That works out to a 8% change in pay for directors of marketing and advertising over the last decade.
Compare director of marketing and advertising salaries for cities or states with the national average over time.
Average director of marketing and advertising salary over time
Compare director of marketing and advertising salaries for individual cities or states with the national average.
Director of marketing and advertising salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $91,500 | $43.98 | +3.7% |
| 2024 | $88,100 | $42.34 | +1.9% |
| 2023 | $86,400 | $41.55 | +1.5% |
| 2022 | $85,100 | $40.91 | +0.8% |
| 2021 | $84,400 | $40.58 | +1.9% |
Recently added director of marketing and advertising salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Sphere Entertainment Co | Director Integrated Marketing Strategy-Advertising & Sponsorship | Burbank, CA | 06/09/2025 | $113,000 |
| Paramount Global | Director of Content Marketing, SMB Paramount Advertising | New York, NY | 06/04/2025 | $110,400 |
| Sphere Entertainment Co | Director Integrated Marketing Strategy-Advertising & Sponsorship | Burbank, CA | 05/10/2025 | $113,000 |
| Sphere Entertainment Co | Director Integrated Marketing Strategy-Advertising & Sponsorship | Burbank, CA | 04/28/2025 | $113,000 |
| Adtalem Global Education | Director, Marketing Advertising & Media | Maryland | 03/10/2025 | $100,172 |
| Adtalem Global Education Inc. | Director, Marketing Advertising & Media | Columbia, SC | 03/07/2025 | $100,172 |
| Adtalem Global Education Inc. | Director, Marketing Advertising & Media | Minneapolis, MN | 03/07/2025 | $100,172 |
| Adtalem Global Education Inc. | Director, Marketing Advertising & Media | Chicago, IL | 03/07/2025 | $100,172 |
| American Freight | Director of Marketing & Advertising | Delaware, OH | 02/07/2025 | $135,000 |
| Total Body Mobile Massage | Advertising/Marketing Director at Total Body Mobile Massage | West Palm Beach, FL | 05/06/2024 | $51,132 |
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