In-store marketing associate demographics and statistics in the US
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In-store marketing associate demographics by:
In-store marketing associate gender statistics
61.7% of in-store marketing associates are women and 38.3% of in-store marketing associates are men.
- Female, 61.7%
- Male, 38.3%
In-store marketing associate gender ratio
| Gender | Percentages |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
In-store marketing associate gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$30,146
Female income
$28,539
In-store marketing associate gender ratio over time
This data breaks down the percentage of men and women in in-store marketing associate positions over time. Currently, 61.7% of in-store marketing associates are female.
In-store marketing associate gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 14.54% | 85.46% |
| 2011 | 22.72% | 77.28% |
| 2012 | 19.50% | 80.50% |
| 2013 | 20.19% | 79.81% |
| 2014 | 23.74% | 76.26% |
| 2015 | 23.54% | 76.46% |
| 2016 | 19.84% | 80.16% |
| 2017 | 22.17% | 77.83% |
| 2018 | 18.33% | 81.67% |
| 2019 | 22.68% | 77.32% |
| 2020 | 28.83% | 71.17% |
| 2021 | 38.32% | 61.68% |
In-store marketing associate related jobs gender ratio
We compared in-store marketing associates with similar job titles to see how gender ratios vary. As you can see, senior field applications engineer and senior systems sales engineer have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Consultant | 7% | 93% |
| Escrow Closer | 10% | 90% |
| Promotional Model | 11% | 89% |
| In-Store Marketing Associate | 38% | 62% |
| Senior Pre-Sales Engineer | 94% | 6% |
| Senior Systems Sales Engineer | 95% | 5% |
| Senior Field Applications Engineer | 96% | 4% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
In-store marketing associate demographics by race
The most common ethnicity among in-store marketing associates is White, which makes up 52.7% of all in-store marketing associates. Comparatively, 16.9% of in-store marketing associates are Black or African American and 15.6% of in-store marketing associates are Hispanic or Latino.
- White, 52.7%
- Black or African American, 16.9%
- Hispanic or Latino, 15.6%
- Unknown, 8.2%
- Asian, 6.3%
- American Indian and Alaska Native, 0.3%
In-store marketing associate race
| In-store marketing associate race | Percentages |
|---|---|
| White | 52.7% |
| Black or African American | 16.9% |
| Hispanic or Latino | 15.6% |
| Unknown | 8.2% |
| Asian | 6.3% |
| American Indian and Alaska Native | 0.3% |
In-store marketing associate race and ethnicity over time
See how in-store marketing associate racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
In-store marketing associate race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 64.80% | 12.74% | 3.83% | 15.43% |
| 2011 | 60.25% | 14.34% | 5.03% | 15.17% |
| 2012 | 63.79% | 13.30% | 4.73% | 13.90% |
| 2013 | 63.99% | 12.95% | 5.15% | 14.15% |
| 2014 | 62.43% | 11.63% | 5.06% | 16.65% |
| 2015 | 62.35% | 13.40% | 4.91% | 15.30% |
| 2016 | 61.17% | 12.85% | 5.72% | 15.77% |
| 2017 | 62.73% | 12.77% | 6.46% | 14.01% |
| 2018 | 62.36% | 10.21% | 5.81% | 16.05% |
| 2019 | 62.32% | 10.28% | 4.61% | 18.14% |
| 2020 | 60.89% | 10.22% | 7.21% | 15.11% |
| 2021 | 52.74% | 16.87% | 6.29% | 15.60% |
In-store marketing associate wage gap by race
| Ethnicity | Salary |
|---|---|
| Unknown | $30,751 |
| White | $31,715 |
| Black or African American | $28,640 |
| Asian | $29,424 |
| Hispanic or Latino | $30,294 |
In-store marketing associate age breakdown
The average age of in-store marketing associates is 40+ years years old, representing 58% of the in-store marketing associate population.
In-store marketing associate age breakdown
| In-Store Marketing Associate Years | Percentages |
|---|---|
| 40+ years | 58% |
| 30-40 years | 25% |
| 20-30 years | 16% |
In-store marketing associate educational attainment
The most common degree for in-store marketing associates is bachelor's degree, with 45% of in-store marketing associates earning that degree. The second and third most common degree levels are high school diploma degree at 26% and high school diploma degree at 24%.
- Bachelor's, 45%
- High School Diploma, 26%
- Associate, 24%
- Diploma, 4%
- Other Degrees, 1%
In-store marketing associates by degree level
| In-store marketing associate degree | Percentages |
|---|---|
| Bachelor's | 45% |
| High School Diploma | 26% |
| Associate | 24% |
| Diploma | 4% |
| Other Degrees | 1% |
In-store marketing associate jobs you might like
In-store marketing associate employment statistics
Company size where in-store marketing associates work
Below, you can see the size of companies where in-store marketing associates work.
In-store marketing associate jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 8% |
| 50 - 100 employees | 14% |
| 100 - 500 employees | 8% |
| 500 - 1,000 employees | 6% |
| 1,000 - 10,000 employees | 20% |
| > 10,000 employees | 45% |
In-store marketing associate jobs by industry
The most common industries for in-store marketing associates are hospitality, retail and professional.
In-store marketing associate industry statistics
| Industry | Percentages |
|---|---|
| Hospitality | 28% |
| Retail | 23% |
| Fortune 500 | 15% |
| Professional | 7% |
| Manufacturing | 5% |
| Media | 5% |
| Start-up | 5% |
| Construction | 5% |
| Health Care | 3% |
| Transportation | 2% |
| Telecommunication | 2% |
In-store marketing associate turnover and employment statistics
In-store marketing associate unemployment rate over time
The unemployment rate for in-store marketing associates between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
In-store marketing associate unemployment rate by year
| Year | In-store marketing associate unemployment rate |
|---|---|
| 2010 | 18.40% |
| 2011 | 18.40% |
| 2012 | 18.62% |
| 2013 | 17.32% |
| 2014 | 12.63% |
| 2015 | 12.27% |
| 2016 | 11.13% |
| 2017 | 9.89% |
| 2018 | 9.87% |
| 2019 | 8.55% |
| 2020 | 14.96% |
| 2021 | 25.00% |
Average in-store marketing associate tenure
The average in-store marketing associate stays at their job for 1-2 years, based on the 331 in-store marketing associates resumes in Zippia's database.
In-store marketing associate tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 29% |
| 1-2 years | 42% |
| 3-4 years | 12% |
| 5-7 years | 12% |
| 8-10 years | 3% |
| 11+ years | 2% |
In-store marketing associate LGBT ratio compared to similar jobs
Review the percent of in-store marketing associates that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Hvac Commercial Sales Person | 6.51% | 74,388 |
| In-Store Marketing Associate | 6.75% | - |
| Lunch Truck Operator | 7.95% | 72,338 |
| Store Gift Wrap Associate | 8.25% | 45,024 |
| Telemarketing Representative | 11.06% | 101,406 |
| Escrow Agent | 12.76% | 30,092 |
Similar in-store marketing associate jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Hvac Commercial Sales Person | 6.51% | 74,388 |
| Lunch Truck Operator | 7.95% | 72,338 |
| Store Gift Wrap Associate | 8.25% | 45,024 |
| Telemarketing Representative | 11.06% | 101,406 |
| Escrow Agent | 12.76% | 30,092 |
Foreign languages spoken by in-store marketing associates
The most common foreign language among in-store marketing associates is Spanish at 57.1%. The second-most popular foreign language spoken is Japanese at 14.3% and Portuguese is the third-most popular at 7.1%.
- Spanish, 57.1%
- Japanese, 14.3%
- Portuguese, 7.1%
- Turkish, 7.1%
- German, 7.1%
- Other, 7.3%
In-store marketing associate languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 57.1% |
| Japanese | 14.3% |
| Portuguese | 7.1% |
| Turkish | 7.1% |
| German | 7.1% |
| Other | 7.3% |
